Acxiom Overview
Acxiom transforms marketing by enabling better customer experiences through the ethical use of data and technology. Its cloud architecture enhances customer relationships and improves digital presence.
Use Cases
Customers recommend Engagement Management, Advertisement, Collaboration, as the business use cases that they have been most satisfied with while using Acxiom.
Business Priorities
Enhance Customer Relationships and Grow Market Share are the most popular business priorities that customers and associates have achieved using Acxiom.
Acxiom Use-Cases and Business Priorities: Customer Satisfaction Data
Acxiom works with different mediums / channels such as Offline. Events. and Trade Shows.
Acxiom's features include Personalization, and Feedback Surveys. and Acxiom support capabilities include 24/7 Support, Chat Support, Phone Support, etc. also Acxiom analytics capabilities include Analytics, and Custom Reports.
Reviews
"...As Lulu Guinness assesses opportunities to move into other product categories and creates new brand affiliations, we will keep returning to Acxiom s customer insights to inform our decision making about the best ways to engage with new customers...." Peer review by Paul Spinks, Managing Director, Lulu Guinness
Popular Business Setting
for Acxiom
Top Industries
- Financial Services
- Retail
- Entertainment
Popular in
Acxiom is popular in Financial Services, Retail, and Entertainment and is widely used by
Comprehensive Insights on Acxiom Use Cases
How does Acxiom facilitate Engagement Management?
What makes Acxiom ideal for Advertisement?
How can Acxiom enhance your Collaboration process?
How efficiently Does Acxiom manage your Account Management?
How does Acxiom facilitate Sending & Publishing Communications?
11 buyers and buying teams have used Cuspera to assess how well Acxiom solved their business needs. Cuspera uses 378 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific business needs.
Case Studies
CASE STUDY Upwork
CASE STUDY Home Improvement Retailer
CASE STUDY A top retailer
CASE STUDY A leading wearables brand
CASE STUDY Top automotive retailer
CASE STUDY ScottsMiracle-Gro
Peers used Acxiom for engagement management and advertisement
Acxiom Features
- Low
- Medium
- High
| FEATURE | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (3) |
| Analytics | Read Reviews (39) |
| Custom Reports | Read Reviews (40) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (3) |
| Analytics | Read Reviews (39) |
| Custom Reports | Read Reviews (40) |
Acxiom Integrations
Acxiom integrates with a wide range of software applications through its robust data import and export capabilities.
Software Failure Risk Guidance
?for Acxiom
Overall Risk Meter
Top Failure Risks for Acxiom
Acxiom, LLC News
Acxiom and Client Command Partner to Revolutionize Automotive Marketing with Real-Time ...
Acxiom and Client Command have formed a partnership to enhance automotive marketing through real-time shopper identification. The collaboration integrates Client Command's Active Shopper Network with Acxiom's data solutions, allowing automotive brands to identify and engage potential buyers using privacy-compliant methods. This partnership aims to improve customer engagement and dealer alignment by providing real-time insights into shopper behavior.
Acxiom Launches True Intelligence to Revolutionize Digital and CTV Advertising Measurement in Partnership with The Trade Desk
Acxiom has launched 'True Intelligence,' a new measurement solution for digital and CTV advertising, in partnership with The Trade Desk. This solution integrates Acxiom's Real ID and The Trade Desk's Kokai platform to provide precise measurement of advertising effectiveness. It offers features like proven incrementality, closed-loop measurement, and smarter audience development, enhancing advertisers' ability to optimize campaigns and achieve higher ROI.
Attain, Acxiom Partner to Power IPG Media with Real-Time Sales Data - MarTech Cube
Acxiom and Attain have partnered to provide IPG Media with real-time consumer purchase data. This collaboration allows IPG teams to access Attain's daily-refreshed purchase data, enhancing audience targeting and campaign optimization. The partnership aims to deliver precise, performance-focused audience building, leveraging Attain's unique data collection from over 10,000 merchants and brands.
Magnite and Acxiom Forge Direct Integration to Enhance Addressable-Based Buying and Maximize Working Media in Streaming - FinancialContent
Magnite and Acxiom have integrated to enhance addressable-based buying in streaming media. This partnership allows advertisers to activate first-party and Acxiom's third-party data through Magnite, reducing costs and maximizing ad spend. The integration offers improved match rates and insights, benefiting advertisers with precise activation and enhanced performance across streaming and omnichannel media.
Acxiom, LLC Profile
Company Name
Acxiom, LLC
Company Website
https://www.acxiom.com/HQ Location
301 Dave Ward Dr, Conway, Arkansas 72032, US
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