Customer stories

Product Business Settings

AppDirect is popular in Computer & Network Security, Internet industries and is widely used by Enterprise.

Integrations

Website Builder
Mobile Marketing

AppDirect Product Overview

AppDirect enables seamless digital commerce experiences through its comprehensive platform, empowering businesses to manage cloud subscriptions effectively. With robust marketplace, billing, reseller, and distribution solutions, AppDirect supports millions of transactions globally. A notable highlight is its recognition as a 2024 Forrester Wave Leader in Marketplace Development Platforms, underscoring its industry leadership. Businesses benefit from enhanced monetization and procurement capabilities, facilitating digital growth and efficient IT lifecycle management. AppDirect's extensive catalog and trusted global presence make it a preferred choice for companies seeking to optimize their e-commerce operations.

How satisfied the customers are with AppDirect use-cases

Reviews

"While in the past Deutsche Telekom had invented cloud tools and solutions on our own, AppDirect stepped in and provided everything we needed to get a marketplace up and running. It was the starting point of what has become a very good relationship, ...and we're thrilled to have AppDirect by our side in our journey to bring cloud services/IT to life." - Lutz Frolich
"I'd say the number one best practice for success in the cloud is working with partners. Symantec is very focused on working with the channel. We have legacy partners in our traditional software business, but we are looking for new opportunities as w...ell. By partnering with AppDirect, we're connected directly to new partner types we previously did not have access to." - Toby McDuffie

AppDirect Customer Insights, Testimonials and Case Studies

How does AppDirect facilitate Onboarding?

What Are the key features of AppDirect for Community Building?

How does AppDirect address your Subscription Management Challenges?

How does AppDirect facilitate Social Media Analytics?

Why is AppDirect the best choice for Proposal & Quote Management?

What is AppDirect used for?

AppDirect is a E-Commerce Software mainly used by its customers to Enhance Customer Relationships and Acquire Customers by Onboarding, Community Building and Subscription Management .

What are the top features of AppDirect?

Dashboard, Personalization and Alerts: popups & Notifications are some of the top features of AppDirect.

Who uses AppDirect?

AppDirect is used by Computer & Network Security, Internet among other industries.

What are AppDirect alternatives?

Prisync, ShopBase, Rithum Marketing Solutions and Metrilo are popular alternatives for AppDirect.

Where is AppDirect located?

AppDirect is headquartered at 650 California St., 25th Floor, San Francisco, CA 94108, US.

11 buyers and buying teams have used Cuspera to assess how well AppDirect solved their E-Commerce Software needs. Cuspera uses 1294 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific E-Commerce Software needs.

CUSTOMERS TESTIMONIALS
AppDirect testimonial

Lutz Frolich

Senior Vice President for Cloud Services

Deutsche Telekom

While in the past Deutsche Telekom had invented cloud tools and solutions on our own, AppDirect stepped in and provided everything we needed to get a marketplace up and running. It was the starting point of what has become a very good relationship, and we're thrilled to have AppDirect by our side i...n our journey to bring cloud services/IT to life.

Testimonial By Lutz Frolich
AppDirect testimonial

Toby McDuffie

Senior Director for Global MSP Sales

Symantec

I'd say the number one best practice for success in the cloud is working with partners. Symantec is very focused on working with the channel. We have legacy partners in our traditional software business, but we are looking for new opportunities as well. By partnering with AppDirect, we're connected... directly to new partner types we previously did not have access to.

Testimonial By Toby McDuffie
CUSTOMERS TESTIMONIALS
AppDirect testimonial

Lutz Frolich

Senior Vice President for Cloud Services

Deutsche Telekom

While in the past Deutsche Telekom had invented cloud tools and solutions on our own, AppDirect stepped in and provided everything we needed to get a marketplace up and running. It was the starting point of what has become a very good relationship, and we're thrilled to have AppDirect by our side i...n our journey to bring cloud services/IT to life.

Testimonial By Lutz Frolich
AppDirect testimonial

Toby McDuffie

Senior Director for Global MSP Sales

Symantec

I'd say the number one best practice for success in the cloud is working with partners. Symantec is very focused on working with the channel. We have legacy partners in our traditional software business, but we are looking for new opportunities as well. By partnering with AppDirect, we're connected... directly to new partner types we previously did not have access to.

Testimonial By Toby McDuffie

Jaguar Land Rover - Automotive

AppDirect helps Jaguar Land Rover deliver apps and updates directly to vehicles over-the-air. JLR wanted to give drivers a top digital experience inside their cars. With AppDirect, JLR can onboard ne...w content providers and offer localized apps worldwide. This creates an open ecosystem for in-car infotainment and drives innovation. JLR now gives customers a world-class in-car technology experience.

Read on →

CANCOM - Information Technology And Services

AppDirect helped CANCOM launch a cloud marketplace in just 90 days. CANCOM wanted to sell public cloud solutions from Amazon and Google but struggled with manual billing and provisioning. AppDirect's... platform enabled CANCOM to scale and automate these processes. As a result, CANCOM saw 25 percent month-over-month sales growth for cloud offerings. The company also launched a new reseller strategy to reach more customers.

Read on →

BT - Telecommunications

AppDirect helps BT speed up digital time to market. BT uses the AppDirect platform to deliver more value to its customers. The platform lets BT build stronger customer relationships. BT can launch ne...w products faster and improve customer experience. The solution supports BT in serving customers in the UK and 180 countries.

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Vodafone - Telecommunications

AppMarket helped Vodafone launch digital marketplaces in multiple countries. Vodafone wanted to grow its SaaS business and needed a flexible platform for its global operations. The first marketplace ...launched in Italy in 2016, targeting small business sectors. Vodafone then expanded to Germany and Spain. The solution improved time-to-market and customer experience across marketplaces.

Read on →

Win Win Advisors - Information Technology And Services

AppDirect Procurement Marketplace helped Win Win Advisors compete for large technology budgets. The platform gave better visibility into customer technology stacks. Win Win Advisors provisioned the m...arketplace in 90 days. The solution reduced technology sprawl and improved security. It made technology management easier and cut costs. The marketplace increased customer loyalty for Win Win Advisors.

Read on →

Endpnt.io - Telecommunications

AppDirect helped Endpnt.io expand its solution portfolio and improve sales team motivation. Endpnt.io switched to a residual commission model and gained access to over 650 solutions through the AppDi...rect catalog. The company scaled its first deal with AppDirect by 10x, reaching more than $60,000 in monthly recurring revenue. A dedicated AppDirect channel sales manager supported customer engagement. Endpnt.io now optimizes technology purchases using the AppDirect digital procurement platform.

Read on →

NYSE Floor Talk Nicolas Desmarais

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Peers used AppDirect for onboarding and community building

AppDirect Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.07/5

Read Reviews (3)
Analytics

4.47/5

Read Reviews (44)
Custom Reports

4.33/5

Read Reviews (111)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.07/5

Read Reviews (3)
Analytics

4.47/5

Read Reviews (44)
Custom Reports

4.33/5

Read Reviews (111)

AppDirect Integrations

AppDirect integrates with a wide range of software applications through its robust data import and export capabilities.

Data Import
Data Export

Software Failure Risk Guidance

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for AppDirect

Overall Risk Meter

Low Medium High

Top Failure Risks for AppDirect

AppDirect, Inc. News

M&A
 

AppDirect closes acquisition of vCom Solutions to complement its newly launched everything store for B2B commerce - KMWorld

AppDirect has completed the acquisition of vCom Solutions, enhancing its B2B commerce capabilities with the newly launched "everything store."

M&A
 

AppDirect Expands MSP Reach with NXTSYS Acquisition

AppDirect has acquired NXTSYS, a technology distributor with a strong MSP partner community, to enhance its MSP strategy. This acquisition allows AppDirect to expand its reach in the MSP market, offering partners access to a broader range of capabilities and supporting its channel-first strategy. NXTSYS will continue its operations, while partners benefit from AppDirect's platform and resources.

Executive
 

AppDirect Appoints Seasoned Financial Leader Hubert Lin as Chief Financial Officer - Business Wire

AppDirect has appointed Burt Podbere, CFO at CrowdStrike, to its board of directors. Podbere's extensive experience in scaling technology companies and his role in CrowdStrike's IPO will support AppDirect's growth strategy. This move aligns with AppDirect's aim to revolutionize B2B commerce and achieve $1 billion in gross annual recurring revenue.

Partnership
 

AppDirect Achieves AWS Advanced Tier Services Partner Status - Business Wire

AppDirect has achieved AWS Advanced Tier Services Partner status, enhancing its cloud expertise and support capabilities. This recognition strengthens AppDirect's position in driving cloud adoption and collaboration with AWS, enabling businesses to accelerate digital transformation with improved efficiency and scalability.

AppDirect, Inc. Profile

Company Name

AppDirect, Inc.

Company Website

https://www.appdirect.com/

HQ Location

650 California St., 25th Floor, San Francisco, CA 94108, US

Employees

501-1000

Social

Financials

PRIVATE