Aprimo Productivity Management Overview

Aprimo Productivity Management is a top-tier work and marketing resource management software. It is designed for high-powered marketing teams seeking efficiency.

Use Cases

Customers recommend Workflow Management, Products & Pricelist Management, Helpdesk Management, as the business use cases that they have been most satisfied with while using Aprimo Productivity Management.

Other use cases:

  • Social Media Analytics
  • Collaboration
  • Campaign Management
  • Sales Review & Feedback
  • Event Management
  • Product Marketing
  • Content Curation
See all use cases See less use cases

Business Priorities

Grow Market Share and Scale Best Practices are the most popular business priorities that customers and associates have achieved using Aprimo Productivity Management.

Other priorities:

  • Improve Digital And Social Presence
See all business priorities See less business priorities

Aprimo Productivity Management Use-Cases and Business Priorities: Customer Satisfaction Data

Reviews

"...There is a way to build complicated workflows and store layers of data...." Peer review by Administrator

Aprimo Productivity Management, belong to a category of solutions that help Marketing Automation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Aprimo Productivity Management

Top Industries

  • Financial Services
  • Pharmaceuticals
  • Retail

Popular in

  • Small Business
  • Large Enterprise
  • Enterprise

Aprimo Productivity Management is popular in Financial Services, Pharmaceuticals, and Retail and is widely used by Small Business, Large Enterprise, and Enterprise.

Comprehensive Insights on Aprimo Productivity Management Use Cases

What benefits does Aprimo Productivity Management offer for Workflow Management?

What benefits does Aprimo Productivity Management offer for Products & Pricelist Management?

8+ more Business Use Cases

11 buyers and buying teams have used Cuspera to assess how well Aprimo Productivity Management solved their Marketing Automation needs. Cuspera uses 117 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Automation needs.

lightning

Peers used Aprimo Productivity Management for workflow management and products & pricelist management

Aprimo Productivity Management Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.15/5

Read Reviews (8)
Custom Reports

3.19/5

Read Reviews (25)
Analytics

3.16/5

Read Reviews (6)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.15/5

Read Reviews (8)
Custom Reports

3.19/5

Read Reviews (25)
Analytics

3.16/5

Read Reviews (6)

Software Failure Risk Guidance

?

for Aprimo Productivity Management

Top Failure Risks for Aprimo Productivity Management

aprimo News

Product

Aprimo Launches AI Agents to Transform Content Operations with Scalable Automation - Bakersfield.com

Aprimo has launched new AI agents designed to automate and scale content operations. These AI-powered tools integrate with Aprimos digital asset management platform, enabling marketing and creative teams to streamline workflows, accelerate content production, and reduce manual tasks. The release aims to boost operational efficiency and support enterprise content strategies with advanced automation.

Awards

Why You Need Digital Asset Management in the Brave New World of Generative AI

Aprimo is recognized as a leader in the Gartner 2025 Magic Quadrant for Digital Asset Management, highlighting its strengths in content personalization, productivity, and AI-driven content intelligence.

Awards

Aprimo Leads in the 2025 Gartner Magic Quadrant for DAM Platforms - Martechcube

Aprimo is recognized as a leader in the 2025 Gartner Magic Quadrant for Digital Asset Management (DAM) platforms.

Awards

Aprimo Named a Leader in the 2025 Gartner Magic Quadrant for Digital Asset Management Platforms

Aprimo is recognized as a leader in the 2025 Gartner Magic Quadrant for Digital Asset Management Platforms.

aprimo Profile

Company Name

aprimo

Company Website

https://www.aprimo.com/

Year Founded

2012

HQ Location

230 W Monroe Street, Suite 1200 Chicago, IL 60606

Employees

10001+

Social

Financials

PRIVATE