Dyrect: Product updates, Customer stories, and Insights | 2026 Cuspera

Dyrect helped TORCH launch a loyalty program to solve offline sales challenges and customer data gaps. TORCH used QR codes on packaging to drive users to a landing page and reward program. In just 6 ...months, TORCH onboarded over 12,000 customers. The program led to a 40% increase in revenue in the last 4 months. TORCH also saw more loyal customers and better upselling and cross-selling.
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Dyrect helped R for Rabbit build a smooth warranty registration system. The platform let customers easily register products and manage warranty claims. R for Rabbit used a single QR code for all prod...ucts, making the process simple. Dyrect's system gave them clear data analytics and helped track product popularity. The new setup improved cross-selling, upselling, and led to 3x better revenues for R for Rabbit.
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Dyrect's loyalty program helped Norton Abrasives boost retailer reach by 53% in just 2 months. The campaign onboarded 1300 retailers and registered 400+ new retailers across 290 cities. Norton used Q...R codes on packaging to connect directly with retailers and buyers. The program included a World Cup-themed campaign, user verification, and rewards through coupons or UPI transfers. Norton saw a 45% increase in buyer onboarding and significant growth in brand visibility and sales.
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Dyrect's Loyalty and Consumer Engagement solution helped Kapila, a leading cattle feed producer, connect with over 1 Lakh farmers in 9 months. Kapila faced challenges in educating farmers, managing a... vast distribution network, and running reward schemes at scale. Dyrect provided an automated platform for managing consumer data and loyalty programs. As a result, Kapila achieved a 20% growth in repeat sales and improved market credibility.
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Dyrect's post-purchase engagement platform helped IN2, a sports and lifestyle nutrition company, solve high customer acquisition costs and low retention. IN2 used Dyrect to add QR code product verifi...cation, launch a seamless loyalty program, and collect customer data. The solution improved customer engagement and participation by 50%. IN2 also streamlined the post-purchase experience and increased customer lifetime value. Dyrect's platform enabled IN2 to stand out in a competitive market and build direct connections with customers.
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Dyrect helped Daiki Axis cut manual reporting time by 90%. The solution reduced report generation from 2 hours to 20 minutes. Daiki Axis used Dyrect for warranty and service management. The digital t...ools improved data access and made engineers more efficient. Daiki Axis now uses data for better business decisions and growth. The company saw less manual work and more focus on site visits.
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