Product Business Settings

GapMaps is popular in Education, Wholesale, and Real Estate industries and is widely used by Enterprise, Small Business.

GapMaps Product Overview

GapMaps addresses the challenge of strategic location planning by providing actionable demographic, economic, and social data. This cloud-based GIS mapping tool aids businesses in making informed decisions, minimizing risks associated with location-based investments. By delivering precise location intelligence analysis, GapMaps enables companies to identify high-potential areas, understand market dynamics, and optimize site selection. This tool is essential for organizations looking to enhance their competitive advantage through data-driven insights, ensuring that location choices align with business goals and market needs.

How satisfied the customers are with GapMaps use-cases

Reviews

"...Businesses also use GapMaps to understand their store s catchments, identify store catchment gaps & new store opportunities, build regression models to understand the drivers of performance, develop sound analytical processes for estimating sales, and identify and quantify core target customers in possible new catchments...." Peer review

GapMaps Customer Insights, Testimonials and Case Studies

GapMaps Live- VF Franchise Southeast Asia

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Peers used GapMaps for sending & publishing communications and forecasting

GapMaps Features

  • Low
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FEATURE RATINGS AND REVIEWS
AI Powered

3.59/5 ★

Read Reviews (2)
Analytics

4.57/5 ★

Read Reviews (95)
Custom Reports

4.53/5 ★

Read Reviews (80)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.59/5 ★

Read Reviews (2)
Analytics

4.57/5 ★

Read Reviews (95)
Custom Reports

4.53/5 ★

Read Reviews (80)

Software Failure Risk Guidance

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for GapMaps

Overall Risk Meter

Low Medium High

Top Failure Risks for GapMaps

GapMaps Pty Ltd News

Product
 

GapMaps launches local area marketing service designed to optimise ...

GapMaps has launched a Local Area Marketing (LAM) Service to optimize digital ad spending for local businesses and franchisees. The service uses real-world behavioral data to enhance targeting precision, aiming to reduce wasted advertising expenditure. Available in multiple regions, it allows businesses to control marketing budgets, increase visitation, and drive growth. GapMaps plans to integrate LAM into its platform in future updates.

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Product
 

GapMaps launches LAM service to boost local business marketing - ecommercenews.com.au

GapMaps has introduced a Local Area Marketing (LAM) service designed to enhance local business marketing. This service leverages real-world data to enable precise customer targeting and reduce digital advertising waste.

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Product
 

Indonesia- GapMaps Live Data Update

GapMaps Live has updated its 2024 data for Indonesia, enhancing demographic and economic insights. This update aids businesses in defining catchments and planning network expansions by providing detailed data on population, retail spending, and the Consuming Class. The tool offers granular data down to 150m grids in cities, supporting strategic growth decisions.

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Partnership
 

GapMaps spending data powered by CommBank iQ Retail Spend Insights for CY2024

GapMaps, in partnership with CommBank iQ, released new data analyzing Australian consumer spending for 2024. The report highlights regional differences in retail, fast food, and fitness club expenditures. Key insights include higher outdoor retail spending in Townsville and Darwin, increased fast food purchases in outer suburbs, and distinct spending patterns among inner-city young adults.

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GapMaps Pty Ltd Profile

Company Name

GapMaps Pty Ltd

Company Website

https://www.gapmaps.com/

HQ Location

Melbourne, Victoria 3008, AU

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