Informatica Data as a Service Overview

Informatica is a DaaS provider that helps companies engage with customers using verified and enriched data. Customer engagement is enhanced through their reliable data services.

Use Cases

Customers recommend Engagement Management, Enriching Contact List, Customise Loyalty Program, as the business use cases that they have been most satisfied with while using Informatica Data as a Service.

Other use cases:

  • Segmentation And Targeting
  • Sending & Publishing Communications
  • Lead Nurturing
  • Advertisement
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Business Priorities

Acquire Customers and Enhance Customer Relationships are the most popular business priorities that customers and associates have achieved using Informatica Data as a Service.

Other priorities:

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Informatica Data as a Service Use-Cases and Business Priorities: Customer Satisfaction Data

Comprehensive Insights on Informatica Data as a Service Use Cases

What Are the key features of Informatica Data as a Service for Engagement Management?

Case Studies

Financial Services

CASE STUDY Rodobens

Informatica Intelligent Data Management Cloud helped Rodobens improve customer personalization and operations. Rodobens unified data across five business units and replaced legacy MDM systems. The co...mpany saved over 50% of IT hours in monthly data maintenance. Rodobens achieved 182% of their GMV target in six months after launching new CRM campaigns. Estimated additional annual GMV reached $40 million.

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Consumer Goods

CASE STUDY Petmate

Informatica helped Petmate unify its data management with a cloud platform. Petmate integrated data faster between Snowflake and its IT and OT systems. The company cut a critical workload from four m...inutes to twenty seconds using Informatica's mass ingestion. Petmate automated its order-to-cash process and consolidated three data tools. Informatica's flexible license reduced overhead costs and enabled innovation with AI features.

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Automotive

CASE STUDY SUBARU

SUBARU used Informatica’s cloud data integration service to connect and manage product lifecycle data across departments. Before, data was siloed, making recalls and quality checks hard. With Informa...tica, SUBARU automated data connections from development to maintenance. This improved car quality, productivity, and customer satisfaction. The company completed 400 data catalogs and saw better data quality and traceability.

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Management Consulting

CASE STUDY KPMG

KPMG used Informatica cloud solutions to modernize its data infrastructure. The company moved its master data management and data quality platforms to the cloud. This helped KPMG master 100% of its d...ata in the cloud and deliver data 5 times faster. The new system created an AI-ready central data catalog. KPMG can now support clients' AI needs with trusted, reliable data.

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Apparel & Fashion

CASE STUDY Psycho Bunny

Fluent Commerce and Informatica helped Psycho Bunny, a men's clothing retailer, transform their order and data management. Psycho Bunny needed better inventory visibility and fewer short shipments. P...ivotree led the project, implementing Fluent Order Management and Informatica IDMC on AWS. In less than six months, Psycho Bunny opened 30 new stores, increased revenue by 30%, improved inventory accuracy to 99%, and reduced short shipments by 93%. Real-time data and scalable systems now support their rapid growth.

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CASE STUDY RS Group

Informatica’s cloud-native MDM helped RS Group unify 1.1 million customer records from legacy systems. RS Group needed a single customer view to support digital sales and global growth. Informatica e...nabled personalized experiences and built AI-ready data. The company expects a 33% reduction in fraud. Over 60% of revenue now comes from digital channels.

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Informatica Data as a Service Features

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FEATURE RATINGS AND REVIEWS
Analytics

2.97/5 ★

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CAPABILITIES RATINGS AND REVIEWS
Analytics

2.97/5 ★

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Software Failure Risk Guidance

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for Informatica Data as a Service

Top Failure Risks for Informatica Data as a Service

Informatica Inc News

Customer

Yamaha Motor adopts Informatica MDM to unify global data flows

Yamaha Motor is implementing Informatica's Master Data Management (MDM) solution to unify its global data flows, addressing challenges of siloed and inconsistent data across its operations. This cloud-based, AI-powered platform aims to enhance data management, improve decision-making, and support Yamaha's digital transformation and business growth. Informatica's MDM will centralize data management, providing Yamaha with a comprehensive view of its operations.

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Customer

Informatica Powers Thai Krungsris Data Governance Efforts in Digital Banking Push

Thailand's Krungsri Bank is leveraging Informatica's Cloud Data Governance and Catalog and Cloud Data Quality solutions to enhance its data governance as part of its digital banking transformation. The adoption of these AI-powered tools aims to improve data discovery, metadata management, and data quality, supporting Krungsri's shift to a hybrid cloud environment on AWS. This strategic move is designed to boost regulatory compliance, operational efficiency, and customer-centric innovation.

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Customer

Krungsri enhances data strategy with Informatica for digital growth - IT Brief Asia

Krungsri, a major Thai financial institution, has adopted Informatica's Cloud Data Governance and Catalog (CDGC) and Cloud Data Quality (CDQ) solutions to enhance its data management capabilities. This move supports Krungsri's digital transformation, aiming to improve data quality, security, and compliance. The partnership with Informatica highlights the importance of strategic data governance in the banking sector, facilitating Krungsri's transition to a data-driven, AI-enabled operation.

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Financial

Informatica Reports Second Quarter 2025 Financial Results

Informatica reported its Q2 2025 financial results, highlighting a 28.2% growth in Cloud Subscription ARR, reaching $901 million. Total ARR increased to $1.72 billion, and GAAP revenues rose to $407.3 million. The company processed 128.2 trillion cloud transactions monthly, a 33% year-over-year increase. Informatica also announced product innovations and expanded partnerships with AWS, Databricks, Microsoft, NVIDIA, Oracle, Salesforce, and Snowflake.

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Informatica Inc Profile

Company Name

Informatica Inc

Company Website

https://www.informatica.com/

Year Founded

1993

HQ Location

2100 Seaport Blvd Redwood City, CA 94063 USA

Employees

1001-5000

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Financials

IPO