ShopperMX Overview

InContext Solutions delivers a unique edge for retailers and manufacturers through its virtual solutions. This product empowers users to visualize and test retail concepts in a 3D environment, enabling them to gather actionable insights. By simulating real-world scenarios, businesses can refine their strategies before executing them in the market. This capability not only enhances the shopper experience but also reduces the risk associated with new initiatives. The platform serves as a comprehensive tool for idea execution, offering a seamless way to innovate and adapt to market demands.

Use Cases

Customers recommend Merchandising, Engaging And Following Up, Searching For Content, as the business use cases that they have been most satisfied with while using ShopperMX.

Other use cases:

  • Identify Target Customers
See all use cases See less use cases

ShopperMX Use-Cases and Business Priorities: Customer Satisfaction Data

ShopperMX works with different mediums / channels such as Offline. and Point Of Sale.

Reviews

"...This cutting-edge enterprise virtual reality platform gives you the power to create engaging shopper experiences no matter your industry...." Peer review

Shoppermx by InContext Solutions empowers retailers and manufacturers with end-to-end virtual solutions. Ideas are visualized, tested, and executed, providing valuable insights.

Comprehensive Insights on ShopperMX Use Cases

How does ShopperMX address your Merchandising Challenges?

Case Studies

Consumer Goods

CASE STUDY CPG manufacturer (unnamed)

InContext's virtual shopper research helped a CPG manufacturer stop a retailer from de-listing a SKU. The manufacturer used InContext to run a virtual store study, tracking how shoppers switched prod...ucts when the SKU was removed. Results showed the product was unique and its removal led to a high walk rate, even though it had a small market share. The retailer kept the SKU and found better alternatives for de-listing that would not hurt category sales.

Pharmaceuticals

CASE STUDY A large pharmaceutical company

InContext Solutions helped a large pharmaceutical company boost private label brand sales at a drugstore. The company wanted to increase brand and category sales while keeping private label sales str...ong. They tested three types of in-aisle signage using virtual store technology. Signage with product images led to a 5% rise in category sales and a 31% jump in private label brand sales. The retailer updated signage in thousands of stores based on these results.

Manufacturing

CASE STUDY manufacturer

InContext Solutions helped a manufacturer launch a new product in stores. The manufacturer faced 17 possible in-store strategies and needed a strong sales story for retailers. They used InContext's v...irtual solutions in four phases, including visual attention analysis and custom virtual store research. The process identified the best concept and allowed for retailer-specific recommendations. The manufacturer saved over $100,000 and many months of work, achieving a 100% retailer execution rate. Actual results matched test predictions within 0.1 share point.

Manufacturing

CASE STUDY A manufacturer (unnamed)

ShopperMX helped a manufacturer improve store sell-in. The company used tailored selling stories and digital content for sales teams. Field teams used videos and images in stores to support sales and... execution. Over one year, store sell-in increased by 19%. Compliance improved by 24%. Real-time updates were possible with digital content.

Consumer Goods

CASE STUDY A major CPG brand

InContext Solutions helped a major CPG brand use VR for in-store strategies. The brand started working with InContext in 2012. After five years, they saw a 9x return on investment. They used VR to te...st new category concepts and improve shelf layouts. The company also used VR for sales training and employee development. They plan to expand VR use with innovation centers and more virtual tools.

Consumer Goods

CASE STUDY A manufacturer

InContext's virtual simulation technology helped a manufacturer test where shoppers expect to find a new hybrid product in stores. The challenge was to choose between two possible locations for the p...roduct launch. Respondents navigated a virtual store and took a survey about their expectations and willingness to search. Results showed shoppers linked the product to the category of its form, not the brand's other products. The manufacturer placed the product with similar form items, leading to a successful launch and entry into a new category.

ShopperMX Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Analytics

3.98/5

Read Reviews (5)
Custom Reports

2.99/5

Read Reviews (1)
CAPABILITIES RATINGS AND REVIEWS
Analytics

3.98/5

Read Reviews (5)
Custom Reports

2.99/5

Read Reviews (1)

Software Failure Risk Guidance

?

for ShopperMX

Top Failure Risks for ShopperMX

InContext News

Partnership

InContext Solutions and r4 Technologies Partner to Deliver Groundbreaking Hyperlocal Offering

InContext Solutions and r4 Technologies have formed a partnership to launch a hyperlocal merchandising SaaS AI solution. This joint offering leverages InContexts 3D simulation software and r4s cross-enterprise AI to optimize product assortment and store-level arrangement for retailers. The AI-powered service aims to enhance shopper insights, visual merchandising, and retail execution with scalable, data-driven precision.

Partnership

InContext Solutions and r4 Technologies Partner to Deliver Groundbreaking Hyperlocal Offering - PR Newswire

InContext Solutions and r4 Technologies have formed a partnership to launch a hyperlocal solution that leverages advanced analytics and virtual simulation. This collaboration aims to help retailers and brands optimize in-store strategies at a granular level, combining InContexts virtual solutions with r4s AI-driven analytics for improved decision-making in retail environments.

InContext Solutions and MindSpring Partner to Provide Best-in-Class Immersive Learning Experiences for Retail

Combined solutions address a multitude of training challenges Chicago, IL and Grand Rapids, MI – July 23, 2024 – InContext Solutions, Inc., the global leader in 3D simulation software for retail, and MindSpring, LLC, a global leader in learning &...

The post InContext Solutions and MindSpring Partner to Provide Best-in-Class Immersive Learning Experiences for Retail appeared first on InContext Solutions.

Shopper Insights: Now You Know

The post Shopper Insights: Now You Know appeared first on InContext Solutions.

InContext Profile

Company Name

InContext

HQ Location

Chicago, IL

Employees

51-100

Social

Financials

SERIES F