In this section, you will find
What is Advocacy Marketing?
Benefits of Advocacy Marketing
How does Advocacy Marketing Software help?
How to Choose Right Advocacy Marketing Software
Advances in Advocacy Marketing
Advocacy Marketing is a marketing technique wherein existing customers of a brand or a company act as advocates for their products or services. Advocacy Marketing helps in growing the business and gaining market share. For Advocacy Marketing to work, it is important for businesses to first establish happy customers and then those happy customers share their positive experiences with others.
Learn what is Advocacy Marketing, why it is important and how to choose the right Advocacy Marketing software.
What is the right solution for you depends on your business context and needs. Let us help you firm up your needs and find you the right-fit solutions. Get your personalized assessment report now!
Updated By Cuspera
Last updated: Sep 27, 2024
Customer Advocacy SaaS – Gamify, Engage and Reward
Influitive is an engagement and advocacy software used by the Product, Support, Marketing and Customer teams across organization to engage with the brands in the relevant space from anywhere. It is used to generate product feedback from detractors and give promoters opportunities to advocate.
Some of the primary features of this platform include Feedback Management, Campaign Management, Lead Management, Customer Advocacy, Referral Tracking & Management, Rewards Program, Gamification, Community Management, Reporting & Analytics and Social Engagement.
The engagement platform uses fun & interactive challenges to help the organizations connect with peers and customers alike. The online community is built by sending out the invite to the customers, partners and employees where they post reviews and complete challenges. Based on the activities, they earn points, badges, and move up the levels to redeem perks and privileges.
Vendor: Influitive Corporation
Founded: 2010
Company Size: 101-250
HQ Location: 111 Peter Street, 3rd Floor Toronto ON M5V 2H1
Financials: PRIVATE
Web's most popular rewards program that gives Coupons, Paid Online Surveys and Free Gift Cards
Swagbucks is a rewards program providing gift cards and cash rewards for online activity such as online shopping, browsing or answering surveys and so on.
Swagbucks offers points and exclusive deals and coupons for shopping online from specific dealers, for answering Surveys and polls and providing feedback and watching videos from specific playlists compiled by Swagbucks. Points are also awarded for signing up for new services or checking out new samples, or for searching the web using Yahoo search engine.
Swagbucks points can also be earned for playing games and making in-game purchases through specified partners. Swagbucks points are awarded for using the mobile app for making purchases or answering surveys or watching videos on the go.
My most rewarding moment with Swagbucks is using the gift cards I earn to buy gifts for my child's Christmas and February birthday.Kim
Vendor: Prodege LLC
Company Size: 101-250
HQ Location: 100 N Pacific Coast Highway, 8th Floor, El Segundo, California 90245, US
Financials: SERIES A
Submission Management Software & Application Management ...
Submittable is Submission Management Software. Submittable enables administrators to easily create, customize, and launch platforms to collect and review applications or submissions.
Submittable allows users to accept and curate content submissions for approval or rejection. The form builder provides a drag and drop interface to assist users in creating custom forms with personalized text fields, dropdowns, checkbox lists, logos, colour schemes and more. In order to provide additional personalization, Submittable provides a form logic tool which allows for a more nuanced submission form by automatically linking to specific questions based on previous answers. Once created, organizations can share forms on social media.
Submittable empowers reviewers to work together with ease. It is designed to create and launch a painless applicant experience. Submittable is simple enough for any team to adopt, but powerful enough to run any application process.
There were a number of other similar or related activities that Submittable has worked with that reached our target audience.Dave Okamoto
Senior Marketing Manager
At&t
Vendor: Submittable
Company Size: 101-250
HQ Location: Missoula, MT
Financials: SERIES C
Employee Advocacy and Social Selling Platform
PostBeyond is an employee advocacy software, for employees to share approved content across their social networks.
It helps to create and deliver content for employees to share content on social media, which helps to increase their company's branding. The potential to influence among employees, track key KPIs through analytics dashboard, monitor sharing, improve engagement is possible, driving optimization of decisions for optimum results.
PostBeyond can also be integrated into marketing automation, CRM, email and employees communications. More engagement among employees is possible through gamification and reviewing the performance in team leader boards is possible to guide them in successful advocacy campaigns.
Our Customer Success Manager has helped us from the ground up. She supported us through the process by helping us with our training, giving us great guidance on setting initial targets and how to communicate with different teams.Phoebe Lebrecht
Social Media Manager
GoCardless
Vendor: Postbeyond
Founded: 2014
Company Size: 11-50
HQ Location: 25 Adelaide Street E Suite 400 Toronto, Ontario M5C 3A1
Financials: SERIES A
Employee Advocacy Platform
GaggleAMP is an employee advocacy platform. Using this, companies can enable their employees and partners to share business content with their contacts.
This increases online engagement with potential prospects. It can be used as a social selling tool by sales team to share business content and engage customers and prospects. This can also used as employee engagement tool to share internal communication and fun activities. GaggleAMP allows segmentation of content based on employee group, region. Out of the box action set for employees to deal with online content.
Gamification support to increase employee engagement. GaggleAMP supports all major social networks.
I love the mobile app integration with the platform. Everyone is already on their phone, so by using push notifications in addition to the digest emails we can make sure our employees have multiple opportunities to see and share content.Lauren Gitlin
Marketer Managing Social Media & Employee Advocacy
Cohn Reznick
Vendor: GaggleAMP
Founded: 2010
Company Size: 11-50
HQ Location: 9450 SW Gemini Dr PMB 95302 Beaverton, OR, US
Financials: PRIVATE
Content Marketing & Social Media Management Tool
DrumUp is a content marketing and news tracking platform that helps marketers and businesses spot trends and work with them in real-time. It is an intelligent content discovery engine integrated with a streamlined content curation, creation, and publishing platform.
DrumUp content recommendation engine uses machine learning and natural language processing to understand the content within its context and offer fresh, relevant content suggestions, even for micro-niches.
DrumUp lets users build personalized news streams and work with a streamlined platform to curate, create, and schedule content for the three major social media networks - Twitter, Facebook, and LinkedIn. It has features such as content library, queue calendar, slack integration, analytics, drum up employee advocacy platform, common edit / delete and URL shortener.
DrumUp helps to source over 30% of the Twitter content I publish. Fast, efficient and accurate, it’s a daily feature in my content mix.Neil Wilkins
Founder/Managing Director
Viper Marketing
Vendor: DrumUp
Company Size: 1-10
HQ Location: 5427 NW 132nd Ave, Portland, Oregon 97229, US
Financials: PRIVATE
Employee Communications and Advocacy Platform
Haiilo is the Employee Communications Platform that helps companies build their unique culture through the stories of their employees and empowers their workforce to be the best version of themselves anywhere at any time.
We want to attract people with the Coca-Cola HBC mindset. The environment we work in moves quickly. People here love challenges and the fast pace of the industry. They genuinely care to support others, are eager to learn, and to drive impact. Finding people that share that mindset is the key to suc...cess.
Maya Tsankova
Group Employer Branding Communications Manager
Coca-Cola HBC
Vendor: Haiilo GmbH
Company Size: 201-500
Financials: SERIES B
Employee Advocacy and Engagement Platform
EveryoneSocial is employee advocacy platform. that can be used by sales, marketing, communication and HR teams of a company.
It helps company to build more pipeline, engage better with their customers/prospects close deals. It is a mobile first solution. It provides tools and content to sales team to connect with their buyers across social media and digital channels. Employees and Marketing team can share business content across their personal social network. EveryoneSocial provides social listening tools using which you can monitor people, companies, social posts, press announcements.
EveryoneSocial is built inside of Salesforce. It is natively integrated with social networks.
Paid traffic is not a bad thing. When a marketer depends on it in the absence of employee advocacy, influencer marketing, content marketing and events, that's when it warrants scrutiny.Bernie Borges
CMO
Vengreso
Vendor: Everyonesocial
Founded: 2013
Company Size: 11-50
HQ Location: 136 Main St., Suite 610, Salt Lake City, Utah 84101, US
Financials: PRIVATE
The Employee Communications and Advocacy Platform
Sociabble is an enterprise-level social media solution for employee communications and advocacy, social selling and Brand advocacy. It is the robust and best fit especially for global financial services with multilingual social network requirements. It digitally empowers a large and diverse group of users to stay connected through alerts and notifications on mobile devices.
Sociabble boosts employee productivity and level of engagement, recruitment opportunities and employer branding through seller’s social media influence. Sociabble centralizes and drives all internal channels and social networks on a single interface.
Sociabble as an engagement platform provides a full set of gamification features like campaigns, leaderboards, challenges, quizzes, and polls. It provides support for content creation, curation, and aggregation for both third-party and user-generated content.
Our employees can now see everything that’s going on throughout the group, and for those individuals who need to stay up to date with the latest industry trends and developments, the market watch channels on Sociabble have made their lives a lot easier.Nicolas Sutter
Brand Content Manager
Adecco Group France
Vendor: Sociabble, SAS
Company Size: 11-50
HQ Location: 22 Rue Chapon, Paris, IdF 75003, FR
Financials: PRIVATE
All-in-one brand ambassador management software
Brandchamp is a brand ambassador software platform that provides ambassador marketing programs to drive growth and revenue. It is suited for any internet-based program to build, manage and scale marketing activities with customers and ambassadors.
It features Brand Ambassador Software, Ambassador Referral Sales tracking, Influencer Management, E-commerce integration, Social integration, Customer success, Analytics & Reporting, E-mail marketing, User Management, Segment and Fraud protection.
It allows to track ambassador referral sales and automatically assign commissions. It supports to create marketing activities for brand ambassadors to complete. It provides analytics and reports on ambassador marketing campaigns and participants.
BrandChamp has allowed us to easily create, organize and launch a thriving ambassador program from the ground up. As our program rapidly grows, BrandChamp maximizes our resources, saving us time and helping us scale quickly.Colleen Johnson
Brand Marketing Manager
Blendjet
Vendor: BrandChamp
Company Size: 1-10
HQ Location: 78 Bonham Strand,, 25/F, Sheung Wan, Hong Kong 000000, HK
Financials: PRE-SEED
Advocacy marketing is the process of leveraging the customer-speak to power your new customer acquisition. Advocacy marketing requires first that you have happy customers, then they help you gain market share.
Advocacy Marketing is about getting your most enthusiastic existing customers to talk about and evangelize your company and its products. Referral marketing is about positive peer to peer influence that can be brought about by your current customers on potential new customers. Thus, Advocacy marketing works at a group level – and meant to scale for the brand, referral marketing works at a personal level. As you can see, these two types of marketing go hand in hand and can’t be cleanly separated.
One of the best examples of Advocacy marketing is how Apple used the photos shot on the iPhone by its customers on billboards, public transit as a way to evangelize the iPhone camera capabilities.Apple handpicking 70 odd photos out of thousands submitted from 24 countries for their advertisement campaign is Advocacy marketing.
Traditionally, advocacy marketing focused on case studies and testimonials. In the new world, order, vlogs, videos, blogs all come into play.
How does one recruit an advocate? Of course, one would have to ask – ask a satisfied customer. It will significantly help if it is fun to advocate your brand, not a tedious affair.
Along with gaining advocates who are ready to champion your cause, you should also ensure that you can make the advocacy visible where it makes sense – on your product, a website, your social media page, so on.
Finally, it is essential to acknowledge and recognize your advocates.
Advocacy marketing works because one gets to hear the message from different sources. The more people advocate you, the newer potential customers are likely to trust the recommendation.
Another reason for advocacy marketing to work is the fact that when one is not a subject matter expert can’t make a choice based on their own knowledge, one tends to seek out opinions.
Here are some great examples that you would want to look up to gain more understanding:
That has shifted a lot with social media and with the idea of applying gamification to allow companies to thank, reward, and recognize customers for doing things for them
Employee advocacy is a type of Advocacy Marketing. Employees know the business and products. In other words, they have inside knowledge. Customers seeking insights perceive this inside knowledge as valuable.
The bulk of employee advocacy happens on social media, and there are now efforts to organize and channel the same.
As in the case of a customer advocacy program, this type of advocacy requires guidelines, support, rewards, so on.
“Content shared by employees receives 8x more engagement than content shared by brand channels” per Social Media Today
“Leads developed through employee social marketing convert 7x more frequently than other leads.” per Marketing Advisory Network
Finally, we can say that ad clutter and the emergence of influential social media have led to the strengthening of the advocacy marketing position. Advocacy marketing avoids ad clutter and is able to reach the target audience. The pervasive use of social media led to an entirely new focus for advocacy – Social Media Advocacy.
Advocacy marketing used to be about testimonials, so on. Now, with the all-pervasive social media, “Social Media Advocacy” has gained a significant edge. Social Media Advocacy is simply about leveraging customers that are delighted with your product, on social media. With Social Media Advocacy, you would add a qualifying criterion of social media presence while selecting the advocates. In social media advocacy, you not only need to be good at advocacy marketing but have a nuanced understanding of working the social media. However, having a strong social media presence for the brand is a prerequisite for social media advocacy.
You would need to assess which regulations, if any, apply to Social Media Advocacy. As an example, healthcare has one of the most complex regulations in place. HIPAA has stringent rules on how health-based companies should operate in the digital world.
Other regulatory bodies that we recommend you consider are:
Your best advocates are those who genuinely love your offering. While you should have rewards and recognition for your advocates, their advocacy shouldn’t be paid endorsements.
Advocacy marketing helps validate the brand, building trust that the brand delivers to its promises. Advocacy marketing thus effectively helps create trusted channels for your potential customers.
UGC (user-generated content) can help drive more brand engagement. Advocacy marketing will then automatically help increase brand engagement as it relies on UGC by the advocates.
Advocacy marketing has been benchmarked to reduce customer acquisition costs.
There is a less well-known benefit of advocacy marketing that increases brand loyalty among your most ardent customers – perhaps because of their increased engagement with the brand.
Advocacy marketing has a role in improving the customer experience as it involves active engagement with the customers and their profiles. Different teams in the company can use this data.
In a B2B context, advocates share best practices and thereby help create a customer community. With the pervasive use of social media for customer support, this sharing practice is highly beneficial to your customer base.
MVP customer program has more than 180 advocates contributing roughly 80 percent of community content and answering more than 35 percent of online forum questions.
Advocacy marketing can’t help a bad product gain market share. However, when the product has a differentiated value proposition or a new introduction, advocacy marketing can give that product a good marketing boost.
Advocacy marketing software can help you find an advocate from among your loyal customer base, and engage with them. It can also segment them so you can personalize your approach to the advocates.
The software will also serve as a repository of all the social and online proof that is now available for your organizational use.
Companies are struggling to actually measure brand advocacy in the market and to demonstrate its impact. For that reason, the Boston Consulting Group created a tool called the Brand Advocacy Index (BAI), which measures brand advocacy with precision, displays a strong correlation with top-line growth, and helps companies identify actionable steps to take to improve brand advocacy.
The product will also be a way to increase customer engagement with your brand. This engagement, for instance, can make your product more customer-centric.
It will also help manage and drive community-driven discussions. (A right solution will have support for many different advocacy channels from Facebook to blog posts).
It will also help with campaign management - creation, promotion, dissemination, and tracking.
Some of the advanced software has gamification built in to make the advocacy a fun engagement. Rewards fulfillment is also part of such software solutions.
The software solutions typically focus either on customer-led advocacy or employee-led advocacy.
Marketing or advocacy teams in a wide range of industries use an Advocacy marketing software.
Advocacy as a medium is widely used in influencing government policies, as well as in charitable fund-raising.
While searching for the Advocacy Marketing Software, you need to upfront factor in
One critical dimension, often ignored, is the volume and velocity side of advocacy marketing. How many messages? How frequently does the messaging happen? How many advocates? How regularly does the list of advocates change? You need to factor how these will change over time, as it will determine the scale that needs to be handled by the product.
Please consider the social media advocacy dimensions discussed earlier in the document
Integrations with your existing software stack in another vital consideration – reward fulfillment platforms, marketing automation, content management system, so on.
It is essential to evaluate whether the particular advocacy marketing software has any vertical, geo, or other kind of a focus that makes it more suitable for your needs. Advocates typically have a narrow vertical, geo, market (mid-market vs. enterprise vs. small) profile. Your chosen solution should be able to help you select these advocates based on this dimension.
There is also the distinction on whether the software will be on the cloud or on-premises.
Finally, evaluate whether the benefits of AI in the selected software provide excellent ROI.
Some of the well-known players in Advocacy marketing are Ambassify, GaggleAMP, Influitive AdvocateHub, Hootsuite, Bambu by Sprout Social, Swagbucks, so on
Marketing is increasingly more about a conversation than broadcasting. Advocacy programs fall right in place from that perspective, especially when you listen to the feedback coming from the advocacy channels.
AI-based tools are emerging to mine and identify possible brand ambassadors from the wealth of online data, including social media. This effort involves identifying the right kind of profiles and what the customers think about the brand, so on. This approach also seems to eliminate fraudulent participants. (In influencer marketing, brand affinity and content analysis are already part of AI-based solutions).
Return on Word of Mouth says that the report found that “Word of mouth drives $6 trillion of annual consumer spending and is responsible for an average of 13 percent of sales!
App Data Room reports that a 12% increase in advocacy generates a 200% increase in revenue growth rate.
Customers referred by other customers have a 37% higher retention rate. (Source: Deloitte)
“Robust advocacy-marketing programs are achieving significant revenue gains—10 to 20 percent for established products and up to 100 percent for new products”, according to BCG's research
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Customer Advocacy SaaS – Gamify, Engage and Reward
Influitive is an engagement and advocacy software used by the Product, Support, Marketing and Customer teams across organization to engage with the brands in the relevant space from anywhere. It is used to generate product feedback from detractors and give promoters opportunities to advocate.
Vendor: Influitive Corporation
Founded: 2010
Company Size: 101-250
HQ Location: 111 Peter Street, 3rd Floor Toronto ON M5V 2H1
Financials: PRIVATE
Web's most popular rewards program that gives Coupons, Paid Online Surveys and Free Gift Cards
Swagbucks is a rewards program providing gift cards and cash rewards for online activity such as online shopping, browsing or answering surveys and so on.
Vendor: Prodege LLC
Company Size: 101-250
HQ Location: 100 N Pacific Coast Highway, 8th Floor, El Segundo, California 90245, US
Financials: SERIES A
Submission Management Software & Application Management ...
Submittable is Submission Management Software. Submittable enables administrators to easily create, customize, and launch platforms to collect and review applications or submissions.
Vendor: Submittable
Company Size: 101-250
HQ Location: Missoula, MT
Financials: SERIES C
Employee Advocacy and Social Selling Platform
PostBeyond is an employee advocacy software, for employees to share approved content across their social networks.
Vendor: Postbeyond
Founded: 2014
Company Size: 11-50
HQ Location: 25 Adelaide Street E Suite 400 Toronto, Ontario M5C 3A1
Financials: SERIES A
Employee Advocacy Platform
GaggleAMP is an employee advocacy platform. Using this, companies can enable their employees and partners to share business content with their contacts.
Vendor: GaggleAMP
Founded: 2010
Company Size: 11-50
HQ Location: 9450 SW Gemini Dr PMB 95302 Beaverton, OR, US
Financials: PRIVATE
Content Marketing & Social Media Management Tool
DrumUp is a content marketing and news tracking platform that helps marketers and businesses spot trends and work with them in real-time. It is an intelligent content discovery engine integrated with a streamlined content curation, creation, and publishing platform.
Vendor: DrumUp
Company Size: 1-10
HQ Location: 5427 NW 132nd Ave, Portland, Oregon 97229, US
Financials: PRIVATE
Inspire the people who share your passion
Vendor: Bonterra Tech.
Company Size: 501-1000
HQ Location: Austin, TX
Financials: SERIES B
Employee Communications and Advocacy Platform
Haiilo is the Employee Communications Platform that helps companies build their unique culture through the stories of their employees and empowers their workforce to be the best version of themselves anywhere at any time.
Vendor: Haiilo GmbH
Company Size: 201-500
Financials: SERIES B
Employee Advocacy and Engagement Platform
EveryoneSocial is employee advocacy platform. that can be used by sales, marketing, communication and HR teams of a company.
Vendor: Everyonesocial
Founded: 2013
Company Size: 11-50
HQ Location: 136 Main St., Suite 610, Salt Lake City, Utah 84101, US
Financials: PRIVATE
The Employee Communications and Advocacy Platform
Sociabble is an enterprise-level social media solution for employee communications and advocacy, social selling and Brand advocacy. It is the robust and best fit especially for global financial services with multilingual social network requirements. It digitally empowers a large and diverse group of users to stay connected through alerts and notifications on mobile devices.
Vendor: Sociabble, SAS
Company Size: 11-50
HQ Location: 22 Rue Chapon, Paris, IdF 75003, FR
Financials: PRIVATE
Application and Review Software - OpenWater
Vendor: OpenWater, Inc.
Company Size: 11-50
HQ Location: 4401 Fairfax Dr, Arlington, Virginia US
Financials: PRIVATE
All-in-one brand ambassador management software
Brandchamp is a brand ambassador software platform that provides ambassador marketing programs to drive growth and revenue. It is suited for any internet-based program to build, manage and scale marketing activities with customers and ambassadors.
Vendor: BrandChamp
Company Size: 1-10
HQ Location: 78 Bonham Strand,, 25/F, Sheung Wan, Hong Kong 000000, HK
Financials: PRE-SEED
Get More Reviews, Build a Great Reputation.
NiceJob a reputation management tool is the easiest way to get more reviews and build a reputation. It creates social media buzz, improves SEO, and win more sales. It helps to acquire customers and increase sales and revenue.
Vendor: NiceJob
Company Size: 11-50
HQ Location: 309 W Cordova St, Vancouver, British Columbia CA
Financials: PRIVATE
Multichannel and VDP Marketing Software
XMPie is a leading provider of software for cross-media, variable data one-to-one marketing, and offers solutions to help businesses create and manage highly effective direct marketing and cross-media campaigns. It helps to scale best practices, build brand awareness and improve ROI.
Vendor: Xerox
Company Size: 10001+
HQ Location: 201 Merritt 7, Norwalk, CT 06851, US
Financials: M&A
Affiliate Tracking Software
Tapfiliate is a cloud-based software that enables to create, track and optimize your affiliate marketing and referral programs. It is suited for any internet-based business to set up affiliate marketing, recruit affiliates and reward them to boost sales.
Vendor: Tapfiliate B.V.
Founded: 2014
Company Size: 1-10
HQ Location: Rapenburgerstraat 173 Amsterdam, Netherlands
Financials: PRIVATE
Engagement tool for an ongoing, meaningful interaction with customers, members, and employees
Higher Logic is an ongoing, meaningful interaction with the customers, members, and employees is the foundation for the shared success. It engages the entire audience across every stage of their journey with the powerful online community solution, built for and aligned to the goals.
Vendor: Higher Logic
Company Size: 251-500
HQ Location: 1919 North Lynn Street, Suite 500 Arlington, VA 22209
Financials: PRIVATE
eCommerce Marketing Platform to Accelerate Growth
Yotpo is a user-generated content marketing platform that provides advanced solutions for building brand value, customer experience, visual marketing, loyalty and referrals. It is suited for e-commerce marketers looking to accelerate growth by enabling advocacy and maximizing customer lifetime value.
Vendor: Yotpo, Ltd
Founded: 2011
Company Size: 251-500
HQ Location: 33 West 19th Street, 5th floor, New York City, NY 10011, USA
Financials: SERIES D
B2B Social Media Management Platform
Oktopost is the social media management platform suited for B2B enterprises to manage, monitor and measure all company's social media activities to achieve marketing goals.
Vendor: Oktopost
Founded: 2013
Company Size: 1-10
HQ Location: 34 Tuval St, Ramat Gan, 5252244, IL
Financials: SEED
Loyalty programs for small businesses
Smile is an easy to use loyalty & reward program that helps to increase customer retention and boost customer engagement for small businesses.
Vendor: Smile Inc.
HQ Location: 305 King St. W, Suite 200, Kitchener, ON N2G 1B9, CA
Sales prospecting tools to help B2B organizations effectively engage their buyers and create more quality sales engagement opportunities
Frontline Selling provides sales prospecting software to help B2B organizations to effectively engage their buyers and create quality sales opportunities. It is designed for the sales team to create high-quality conversations and engage in effective activity that drives outcome.
Vendor: Frontline Selling
Founded: 2001
Company Size: 101-250
HQ Location: 6505 Shiloh Road, 3rd Floor Alpharetta, GA 30005
Financials: PRIVATE
Referral and Advocate Marketing Programs
Buyapowa is a refer-a-friend marketing platform turbo-charging customer acquisition for leading brands and retailers. It helps to increase sales and revenue and increase customer lifetime value.
Vendor: Buyapowa Limited
Company Size: 11-50
HQ Location: 3 The Glass House Royal Oak Yard London United Kingdom SE1 3GE
Financials: SERIES A
An automated Growth Marketing Platform
Act-on is a Marketing Automation software which enables Marketing professionals across industries such as Banking, Wealth Management, Insurance, Manufacturing, Technology and agencies to build effective marketing campaigns that achieve higher Return on Investment (ROI)
Vendor: Banzai International Inc
Company Size: 101-250
HQ Location: Seattle, Washington
Financials: SERIES A
Social Media Management and Compliance Software
Vendor: Denim Social, LLC
Company Size: 11-50
HQ Location: 1006 Olive St, St Louis, Missouri 63101, US
Financials: SERIES A
Loyalty program technology for omnichannel and eCommerce, with next-gen in-store functionalities
Antavo is a loyalty management platform for brands and retailers to run omnichannel customer loyalty programs online, on mobile, and in-store. It helps to enhance customer relationships and improve brand engagement.
Vendor: Antavo Limited
Company Size: 11-50
HQ Location: 107 Cheapside, London, EC2V 6DN, GB
Financials: SEED