App Radar Overview

SplitMetrics empowers mobile-first businesses to enhance their app growth strategies through a comprehensive suite of tools. This ecosystem includes solutions for Apple Search Ads optimization, app launch strategies, A/B testing, and App Store Optimization (ASO). By leveraging these capabilities, companies can refine their marketing strategies, leading to improved app visibility and user acquisition. SplitMetrics is trusted by leading app and game publishers, providing tailored insights that drive app growth and engagement. With a focus on delivering measurable business outcomes, SplitMetrics supports companies in navigating the competitive mobile landscape effectively.

Use Cases

Customers recommend Sending & Publishing Communications, Motivation Management, Forecasting, as the business use cases that they have been most satisfied with while using App Radar.

Other use cases:

  • Engagement Management
  • Contract Management
  • Training & Onboarding
  • Advertisement
  • Workflow Management
  • Meeting Management
See all use cases See less use cases

Business Priorities

Acquire Customers and Scale Best Practices are the most popular business priorities that customers and associates have achieved using App Radar.

Other priorities:

  • Enhance Customer Relationships
See all business priorities See less business priorities

App Radar Use-Cases and Business Priorities: Customer Satisfaction Data

App Radar works with different mediums / channels such as Offline. Point Of Sale. Games etc.

App Radar's features include SEO, and Dashboard. and App Radar support capabilities include AI Powered, 24/7 Support, Email Support, etc. also App Radar analytics capabilities include Analytics, and Custom Reports.

Reviews

"...App Radar delivers daily ranking reports to our startup's Slack channel, which serves as a great motivator for our team as everyone is on the same page about the impact their work has on our growth...." Peer review by Shivankit Arora

Peer review evidence (same sources as the product rating summary)

"...Their API is solid and they publish features, which are designed to make changes directly to the store accounts. ..." The Best ASO Tools 2019
"...App Radar delivers daily ranking reports to our startup's Slack channel, which serves as a great motivator for our team as everyone is on the same page about the impact their work has on our growth...." Peer review by Shivankit Arora
"...The platform's machine learning-based data visualization, loyalty automation, and revenue optimization solutions enable enterprises to leverage descriptive analytics to review the past, predictive analytics to forecast the future, and prescriptive analytics to affect future behavior with personalized next best action recommendations...." Special thank you to the sponsors for next week's Pocket Gamer Connects London - Pocket Gamer.Biz

App Radar, belong to a category of solutions that help Mobile Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

App Radar is a mobile marketing platform for app growth through App Store Optimization and App Advertising tools. It analyzes keywords, optimizes listings, and provides real-time data to enhance visibility and conversions.

Popular Business Setting

for App Radar

Top Industries

  • Information Technology and Services
  • Computer Software
  • Education

Popular in

  • Small Business

App Radar is popular in Information Technology And Services, Computer Software, and Education and is widely used by Small Business,

App Radar Customer wins, Customer success stories, Case studies

What benefits does App Radar offer for Sending & Publishing Communications?

11 buyers and buying teams have used Cuspera to assess how well App Radar solved their Mobile Marketing needs. Cuspera uses 160 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Mobile Marketing needs.

 

Prequel - Consumer Software - Small

Prequel used SplitMetrics to run A/B tests on their app store visuals. They tested if video or screenshots worked better for user engagement. Results showed that removing video hurt conversion rates.... By optimizing the video cover with a clear caption, Prequel saw a 75% improvement. SplitMetrics helped Prequel find what visuals drive more users to interact with their app.

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Pixel Federation - Entertainment - Medium

Bratislava, Slovakia

Pixel Federation used SplitMetrics to test app store creatives before launching a match-3 game on mobile. They ran pre-launch A/B tests on three visual themes to find what worked best for their audie...nce. The winning theme, Button Blast, achieved a 25% higher conversion rate than the next best option. SplitMetrics provided unique metrics not available in Google Analytics or iTunes Connect. This helped Pixel Federation lower user acquisition costs and improve app store optimization.

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Masquerade Technologies (MSQRD) - Consumer Software - Small

Minsk, Belarus

MSQRD used SplitMetrics A/B testing to boost app downloads by 13%. The team localized app screenshots for different countries and tested video previews to increase conversion. They found that most us...ers only watched the first 12 seconds of video, so they put the most viral masks up front. Timely updates, like adding a monkey mask for the New Year, drove more viral sharing. These data-driven changes led to thousands of extra installs and helped MSQRD go viral.

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Lab Cave - Marketing And Advertising - Small

Madrid, Spain

Lab Cave used SplitMetrics Optimize to improve installs for their mobile game. They ran A/B tests on app store assets, titles, and artwork. The team redesigned visuals and changed the game title to b...etter fit their audience. Conversion rates improved by 43% after updating store assets. Installs grew by 314% on Google Play and 49% on the Apple App Store.

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Octa - Financial Services - Large

Octa used SplitMetrics Acquire and AppsFlyer to boost iOS user acquisition. They wanted to attract high-value iOS users and needed better tools for campaign management and analytics. With SplitMetric...s Acquire, Octa automated Apple Ads campaigns and centralized data. AppsFlyer provided accurate measurement and fraud prevention. Octa saw a 4X increase in traders from Apple Ads in 2023 and 40% growth in 2024. The team improved efficiency and gained deeper insights for smarter decisions.

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Pocket Gems (Episode) - Entertainment - Medium

San Francisco, USA

SplitMetrics Optimize helped Pocket Gems refresh creative assets for their interactive game, Episode. The team used A/B testing to update screenshots and icons, aiming to boost conversion rates. With... detailed behavior metrics, they identified what resonated with users. The icon update led to a 3% increase in iOS downloads and a 12% increase in Android downloads from new users. A screenshot update delivered a 10% increase in iOS downloads. These changes drove measurable growth for Episode.

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Welcome to App Radar - App Growth Platform

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Peers used App Radar for sending & publishing communications and motivation management

App Radar Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.46/5 ★

Read Reviews (5)
Analytics

4.37/5 ★

Read Reviews (12)
Custom Reports

3.89/5 ★

Read Reviews (16)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.46/5 ★

Read Reviews (5)
Analytics

4.37/5 ★

Read Reviews (12)
Custom Reports

3.89/5 ★

Read Reviews (16)

Software Failure Risk Guidance

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for App Radar

Top Failure Risks for App Radar

SplitMetrics, Inc. News

Executive

App Industry Veteran Hawley Shpiro Joins SplitMetrics as Managing Director, Americas to Scale Its U.S. Enterprise Business SplitMetrics

SplitMetrics has appointed Hawley Shpiro as Managing Director of the Americas, marking its first U.S.-based executive leadership role. Shpiro will spearhead the company's expansion into fintech, streaming, crypto, and prediction market apps across North and South America. This move signifies SplitMetrics' strategic shift towards enterprise app growth beyond gaming, leveraging AI-powered tools to enhance performance and efficiency.

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Partnership

SplitMetrics Named a Certified Moloco Partner for Programmatic User Acquisition SplitMetrics

SplitMetrics has become a certified partner of Moloco, enhancing its ability to plan, run, and optimize user acquisition campaigns on Moloco's AI-powered platform. This partnership allows SplitMetrics to offer app teams access to Moloco's programmatic ad inventory, driving growth beyond major platforms like Google and Meta. The collaboration aims to provide scalable user acquisition solutions, particularly benefiting fintech, e-commerce, and utility apps.

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Product

Introducing Display Intelligence: Your Competitive View Into Apple Ads Display

SplitMetrics has launched Display Intelligence, a new feature in SplitMetrics Acquire, offering insights into app visibility across Apple Ads' Today and Search tab placements. This tool provides data on Share of Voice by app, market, and placement, helping users identify competitive trends and optimize ad strategies. It integrates with App Intelligence and Campaign Launcher for enhanced planning and execution.

Read more →
Product

Introducing Optimization Hub: A Unified View of Your Apple Ads Automation

SplitMetrics has launched Optimization Hub, a new feature within SplitMetrics Acquire that provides a unified dashboard for managing and automating Apple Ads campaigns. The platform leverages AI to streamline ROAS optimization, offering marketers centralized control, actionable insights, and enhanced automation for mobile app advertising.

Read more →

SplitMetrics, Inc. Profile

Company Name

SplitMetrics, Inc.

Company Website

https://splitmetrics.com/

HQ Location

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