Brightedge SEO Overview

BrightEdge leverages AI to enhance SEO strategies for enterprises. This platform provides actionable insights to drive performance and ROI, focusing on content marketing solutions. BrightEdge integrates search insights and AI to optimize workflows, ensuring tailored success for businesses at various stages. Users can access a comprehensive suite of tools designed to improve search visibility and engagement. With BrightEdge, companies can adapt to SEO challenges effectively, supported by insights that inform their content strategies.

Use Cases

Customers recommend Content Management, Competitive Intelligence, Digital Marketing, as the business use cases that they have been most satisfied with while using Brightedge SEO.

Other use cases:

  • Communication Management
  • Engagement Management
  • Generation Of New Leads
  • Social Media Management
  • Forecasting
  • Advertisement
  • Collaboration
See all use cases See less use cases

Business Priorities

Acquire Customers and Improve Efficiency are the most popular business priorities that customers and associates have achieved using Brightedge SEO.

Other priorities:

  • Increase Sales & Revenue
  • Improve ROI
  • Grow Market Share
  • Scale Best Practices
  • Enhance Customer Relationships
  • Establish Thought Leadership
  • Enter New Markets Internationally Or Locally
  • Build Brand Awareness
  • Improve Brand Engagement
  • Improve Digital And Social Presence
  • Improve Consistency
  • Launch New Products
  • Improve Internal Communications
  • Improve Stakeholder Relations
  • Improve Navigation
  • Reduce Bounce
See all business priorities See less business priorities

Brightedge SEO Use-Cases and Business Priorities: Customer Satisfaction Data

Brightedge SEO works with different mediums / channels such as Website. User Generated Content. Blogs etc.

Brightedge SEO's features include SEO, Dashboard, Personalization, etc. and Brightedge SEO support capabilities include Phone Support, Email Support, Chat Support, etc. also Brightedge SEO analytics capabilities include Analytics, and Custom Reports.

Reviews

"Our relationship with BrightEdge is really important because we believe they've got a scalable technology that allows us to understand the global results we gain for our clients." - Jim Brigden

Brightedge SEO, Clearscope, Netpeak Spider, SE Ranking, ContentKing, etc., all belong to a category of solutions that help SEO. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

BrightEdge is the leading enterprise SEO and content marketing platform, helping over 1,700 customers generate more organic traffic. Headquartered in San Mateo, CA, it has offices globally.

Popular Business Setting

for Brightedge SEO

Top Industries

  • Marketing and Advertising
  • Hospital & Health Care
  • Computer Software

Popular in

  • Mid Market
  • Large Enterprise
  • Small Business

Brightedge SEO is popular in Marketing And Advertising, Hospital & Health Care, and Computer Software and is widely used by Mid Market, Large Enterprise, and Small Business.

Comprehensive Insights on Brightedge SEO Use Cases

What benefits does Brightedge SEO offer for Content Management?

How does Brightedge SEO facilitate Competitive Intelligence?

How efficiently Does Brightedge SEO manage your Digital Marketing?

How can Brightedge SEO optimize your Communication Management Workflow?

How does Brightedge SEO address your Engagement Management Challenges?

13 buyers and buying teams have used Cuspera to assess how well Brightedge SEO solved their SEO needs. Cuspera uses 7523 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific SEO needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS
Brightedge SEO testimonial

Jim Brigden

Chief Client Commercial Officer

Iprospect

Our relationship with BrightEdge is really important because we believe they've got a scalable technology that allows us to understand the global results we gain for our clients. Testimonial By Jim Brigden
Brightedge SEO testimonial

Jim Brigden

Chief Client Commercial Officer

Iprospect

We are consistently working with our global accounts to manage their paid and natural search, and BrightEdge has been an important component for delivering a seamless global solution. Testimonial By Jim Brigden
Brightedge SEO testimonial

Richard Kirk

SEO Vice President

Performics

BrightEdge has given us a huge amount of help with winning new business from cooperative selling to allowing trial accounts for clients we're trying to win. Testimonial By Richard Kirk
CUSTOMERS TESTIMONIALS
Brightedge SEO testimonial

Jim Brigden

Chief Client Commercial Officer

Iprospect

Our relationship with BrightEdge is really important because we believe they've got a scalable technology that allows us to understand the global results we gain for our clients. Testimonial By Jim Brigden
Brightedge SEO testimonial

Jim Brigden

Chief Client Commercial Officer

Iprospect

We are consistently working with our global accounts to manage their paid and natural search, and BrightEdge has been an important component for delivering a seamless global solution. Testimonial By Jim Brigden
Brightedge SEO testimonial

Richard Kirk

SEO Vice President

Performics

BrightEdge has given us a huge amount of help with winning new business from cooperative selling to allowing trial accounts for clients we're trying to win. Testimonial By Richard Kirk

Case Studies

Accounting

CASE STUDY MYOB

BrightEdge helped MYOB boost trial sign ups by 162%. MYOB used BrightEdge for keyword research, reporting, and SEO optimization. The team wanted to increase leads and sales from organic search. In th...ree months, they gained over 2,000 new leads. BrightEdge replaced their old rank tracking tool and improved dashboarding and keyword tracking.

Apparel & Fashion

CASE STUDY Windsor Store

BrightEdge helped Windsor Store improve SEO and image rankings. Windsor built an internal SEO team and used BrightEdge tools for keyword research, technical SEO, and content optimization. They fixed ...technical errors, optimized product pages, and re-platformed to Shopify. In six months, Windsor saw a 59% increase in page one keyword rankings and a 55% increase in ranking image results. Impressions grew by over 73% and relevant keyword rankings also increased.

Hospital & Health Care

CASE STUDY Cleveland Clinic

BrightEdge helped Cleveland Clinic improve SEO for its 20,000+ page website. The team used BrightEdge Data Cube for keyword research and content optimization. They trained over 90 coworkers in SEO an...d restructured their health content library. Results included a 43% increase in SEO traffic, 16% more appointment sessions, and a 97% improvement in page load time. Two-thirds of website visitors now come from organic search.

Internet

CASE STUDY Meta

BrightEdge helped Meta double its monthly search traffic. The Meta Global Business Marketing SEO team wanted to grow non-branded keyword traffic, which converts at higher rates. They used BrightEdge’...s Keyword Reporting to find growth opportunities and Site Report to fix site errors. Meta saw a 2x increase in monthly traffic and 30% growth in non-branded keywords.

Education

CASE STUDY Delta Education

BrightEdge Data Cube and StoryBuilder helped Delta Education boost organic traffic. Delta used Data Cube to find keyword opportunities and segment visitors by intent. They created content for each st...age of the buyer journey and added clear calls to action. StoryBuilder organized topics along the customer journey. Indexed organic keywords grew by 330%. Organic traffic to CDL.com increased by 230% in four months.

Retail

CASE STUDY Unique Vintage

BrightEdge Intent Signal helped Unique Vintage, an online and retail clothing store, boost new visitor acquisition. The team used Intent Signal to analyze and categorize their top 250 PPC keywords. T...hey optimized their SEM media mix and focused on keywords where their content ranked above the fold. The Defend keyword group saw a 10% lower bounce rate. Unique Vintage gained actionable insights to maximize their PPC budget and improve site engagement.

Frequently Asked Questions(FAQ)

for Brightedge SEO

What is Brightedge SEO?

Brightedge SEO is an enterprise level search engine optimization (SEO) platform designed for Digital and Content Marketers to help optimize websites and create brand awareness. It provides the marketers with real-time capability to conduct research, view recommendations and rankings.

The primary features of this tool includes SEO campaign prioritization based on forecasted revenue, analytics & reporting, information on customer search, content marketing strategy creation and social media campaigns. The inbuilt features and tools help identify the two critical components around consumer search, Intent and Relevance.

The platform showcases the intent behind search queries, details out the competitors for each content topic, effort prioritization by forecasting business impact, monitors content performance at required granular level and guides through content creation and optimization.

What is Brightedge SEO used for?

Brightedge SEO is a SEO Software mainly used by its customers to Acquire Customers and Improve Efficiency by Content Management, Competitive Intelligence and Digital Marketing .

What are the top features of Brightedge SEO?

SEO, Dashboard and Personalization are some of the top features of Brightedge SEO.

Who uses Brightedge SEO?

Brightedge SEO is used by Marketing And Advertising, Hospital & Health Care and Computer Software among other industries.

What are Brightedge SEO alternatives?

Clearscope, Netpeak Spider, SE Ranking and ContentKing are popular alternatives for Brightedge SEO.

Where is Brightedge SEO located?

Brightedge SEO is headquartered at 989 E Hillsdale Blvd, Suite 300 Foster City, CA 94404.
lightning

Peers used Brightedge SEO for content management and competitive intelligence

Brightedge SEO Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.55/5 ★

Read Reviews (92)
Analytics

4.61/5 ★

Read Reviews (612)
Custom Reports

4.19/5 ★

Read Reviews (1008)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.55/5 ★

Read Reviews (92)
Analytics

4.61/5 ★

Read Reviews (612)
Custom Reports

4.19/5 ★

Read Reviews (1008)

Brightedge SEO Integrations

Brightedge SEO integrates with a wide range of software applications through its robust data import and export capabilities.

Data Import

4.29/5 ★

Read Reviews (664)
Data Export

4.25/5 ★

Read Reviews (262)

Software Failure Risk Guidance

?

for Brightedge SEO

Overall Risk Meter

Low Medium High

Top Failure Risks for Brightedge SEO

Brightedge News

Product

BrightEdge Data Finds AI Accounts for Less Than 1% Search, Organic Traffic Continues to Dominate

BrightEdge has introduced two new innovations, the AI Early Detection System and AI Catalyst Recommendations, to help marketers leverage AI in digital marketing. These tools provide real-time analytics on AI search traffic and offer actionable insights to enhance AI-driven strategies. Despite AI's growth, organic search remains the primary driver of conversions, emphasizing the need for a balanced approach.

Product

BrightEdge Uncovers Growing Divergence Between ChatGPT and

BrightEdge released research highlighting a divergence between ChatGPT and Google AI in search behavior. ChatGPT focuses on task-first prompts, suggesting tools and apps, while Google prioritizes informational content. This shift impacts how brands optimize for visibility across AI and traditional search. BrightEdge's AI Catalyst helps brands adapt, with 27% of clients using it daily to optimize across platforms.

Product

BrightEdge Survey Reveals 68% of Marketers Are Embracing AI - GlobeNewswire

BrightEdge released survey results showing 68% of marketers are adapting strategies for AI-driven search, with over half of organizations relying on SEO teams to lead this shift. The study highlights the growing importance of AI in digital marketing and positions BrightEdge as a key provider of data-powered SEO and content marketing solutions for enterprises navigating generative AI and search changes.

Product

Ahead of Apple's WWDC, BrightEdge Data Reveals Mobile AI Web Search Remains Open Frontier - GlobeNewswire

BrightEdge released April 2025 data showing that over 90% of AI search engine referral traffic to brands comes from desktop, not mobile. Despite high mobile usage, AI-driven search on mobile remains largely untapped. With more than half of Googles mobile traffic coming from Apple devices, any change to Apples default search engine could dramatically reshape the mobile AI search landscape.

Brightedge Profile

Company Name

Brightedge

Company Website

https://www.brightedge.com/

Year Founded

2007

HQ Location

989 E Hillsdale Blvd, Suite 300 Foster City, CA 94404

Employees

251-500

Social

Financials

SERIES D