comScore Overview

Comscore is a trusted currency for planning, transacting, and evaluating media across platforms. It is widely used for cross-platform media analysis.

Use Cases

Customers recommend Advertisement, Engagement Management, Sending & Publishing Communications, as the business use cases that they have been most satisfied with while using comScore.

Other use cases:

  • Public Relations
  • Media Planning
  • Digital Marketing
  • Channel Marketing
  • Forecasting
  • Social Media Analytics
  • Content Management
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Business Priorities

Enter New Markets Internationally Or Locally and Grow Market Share are the most popular business priorities that customers and associates have achieved using comScore.

Other priorities:

  • Improve ROI
  • Launch New Products
  • Establish Thought Leadership
  • Acquire Customers
  • Enhance Customer Relationships
  • Improve Brand Engagement
  • Increase Sales & Revenue
  • Build Brand Awareness
  • Improve Digital And Social Presence
  • Improve Efficiency
  • Improve Visibility
  • Manage Risk
  • Scale Best Practices
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comScore Use-Cases and Business Priorities: Customer Satisfaction Data

comScore works with different mediums / channels such as Mobile.

comScore's features include Feedback Surveys, Recording, Personalization, etc. and comScore support capabilities include AI Powered, Chat Support, Email Support, etc. also comScore analytics capabilities include Analytics, and Custom Reports.

Reviews

"...It is also a great planning tool to determine best partners/publishers to do business with to meet your clients' goals (e.g. demo & reach/frequency)...." Peer review by Agency

comScore, Attentive, Biznessapps, Alpha Anywhere, Onesignal, etc., all belong to a category of solutions that help Mobile Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for comScore

Top Industries

  • Marketing and Advertising
  • Media Production
  • Internet

Popular in

  • Mid Market
  • Large Enterprise
  • Enterprise

comScore is popular in Marketing And Advertising, Media Production, and Internet and is widely used by Mid Market, Large Enterprise, and Enterprise.

Comprehensive Insights on comScore Use Cases

How efficiently Does comScore manage your Engagement Management?

What benefits does comScore offer for Sending & Publishing Communications?

What makes comScore ideal for Public Relations?

What solutions does comScore provide for Media Planning?

43+ more Business Use Cases

11 buyers and buying teams have used Cuspera to assess how well comScore solved their Mobile Marketing needs. Cuspera uses 1129 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Mobile Marketing needs.

Case Studies

COMPANY INDUSTRY CASE STUDIES
comScore case study

Knorr
Retail
Retail
CASE STUDY Knorr

"An annual broadcast budget increase from 2.45% to 12.25%.";

Read More
comScore case study

Ad network
Marketing and Advertising
Marketing and Advertising
CASE STUDY Ad network

Comscore Custom helped a new ad network demonstrate the value of their audience reach.

Read More
comScore case study

WBRE-TV
Publishing
Publishing
CASE STUDY WBRE-TV

WBRE-TV used Comscore to help clients recruit effectively by measuring advertising and digital audience performance.

Read More

Frequently Asked Questions(FAQ)

for comScore

What is comScore used for?

comScore is a Mobile Marketing Software mainly used by its customers to Enter New Markets Internationally Or Locally and Grow Market Share by Advertisement, Engagement Management and Sending & Publishing Communications .

What are the top features of comScore?

Feedback surveys, Recording and Personalization are some of the top features of comScore.

Who uses comScore?

comScore is used by Marketing And Advertising, Media Production and Internet among other industries.

What are comScore alternatives?

Attentive, Biznessapps, Alpha Anywhere and Onesignal are popular alternatives for comScore.

Where is comScore located?

comScore is headquartered at 11950 Democracy Drive, Suite 600, Reston, VA 20190 .
lightning

Peers used comScore for advertisement and engagement management

comScore Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.81/5 ★

Read Reviews (13)
Analytics

4.94/5 ★

Read Reviews (135)
Custom Reports

3.69/5 ★

Read Reviews (230)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.81/5 ★

Read Reviews (13)
Analytics

4.94/5 ★

Read Reviews (135)
Custom Reports

3.69/5 ★

Read Reviews (230)

Software Failure Risk Guidance

?

for comScore

Overall Risk Meter

Low Medium High

Top Failure Risks for comScore

Comscore, Inc News

Comscore and FreeWheel Forge Next-Gen Partnership - comScore

Comscore and FreeWheel have formed a partnership to develop next-generation solutions.

25/08/2024 - source

Daily Research News Online no. 37133 - Comscore and Basis Integrate to Help CTV Measurement

In the US, media automation and programmatic advertising solutions provider Basis Technologies has announced a partnership with Comscore, ...

21/08/2024 - source

Horizon Media Taps Comscore as Preferred Contextual Intelligence... - comScore

Horizon Media selects Comscore as its preferred partner for contextual intelligence services.

13/08/2024 - source

Comscore, Inc Feeds

comScore ( SCOR ) Projected to Post Earnings on Tuesday

comScore is expected to release its quarterly earnings before the market opens on March 4th, with analysts predicting earnings of $0.36 per share and revenue of $91.66 million. The stock recently traded at $6.52, with a market capitalization of $31.89 million.

24/02/2025 - source

Comscore Appoints Industry Change - Maker Frank Friedman to

Comscore appoints Frank Friedman as Chief Data and Analytics Officer to lead measurement transformation, focusing on data governance and tailored measurement strategies.

21/01/2025 - source

Comscore Appoints Industry Change - Maker Frank Friedman to Lead Next Era of Measurement Transformation | Taiwan News

Comscore appointed Frank Friedman as Chief Data and Analytics Officer to lead measurement transformation and develop tailored measurement strategies.

21/01/2025 - source

Comscore, Inc Profile

Company Name

Comscore, Inc

Company Website

https://www.comscore.com/

Year Founded

1999

HQ Location

11950 Democracy Drive, Suite 600, Reston, VA 20190

Employees

1001-5000

Social

Facebook Linkedin Twitter

Financials

IPO