CreatorIQ Overview

CreatorIQ transforms how brands engage with creator marketing. This platform is packed with features that let companies move beyond traditional influencer campaigns. It offers a seamless and scalable way to manage creator partnerships, ensuring that marketing efforts are both safe and impactful. CreatorIQ's technology is designed to adapt as the creator marketing landscape evolves, making it a reliable choice for brands looking to stay ahead. Notably, it is recognized for its high performance as a pure-play in-house influencer platform. This tool is particularly valuable for brands navigating economic uncertainties or changes in platforms like TikTok. With CreatorIQ, businesses can measure the success of their creator marketing efforts more effectively, making it an essential tool for innovative brands aiming to maximize their marketing impact.

Use Cases

Customers recommend Influencer Marketing, Campaign Management, Engagement Management, as the business use cases that they have been most satisfied with while using CreatorIQ.

Other use cases:

  • Social Media Management
  • Content Management
  • Workflow Management
  • Influencer Management
  • Competitive Intelligence
  • Sending & Publishing Communications
  • Collaboration
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Business Priorities

Improve ROI and Grow Market Share are the most popular business priorities that customers and associates have achieved using CreatorIQ.

Other priorities:

  • Improve Brand Engagement
  • Enter New Markets Internationally Or Locally
  • Improve Visibility
  • Build Brand Awareness
  • Improve Digital And Social Presence
  • Scale Best Practices
  • Enhance Customer Relationships
  • Launch New Products
  • Increase Sales & Revenue
  • Establish Thought Leadership
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CreatorIQ Use-Cases and Business Priorities: Customer Satisfaction Data

CreatorIQ works with different mediums / channels such as Social Media.

CreatorIQ's features include Dashboard, Live Monitoring, Calculator, etc. and CreatorIQ support capabilities include 24/7 Support, AI Powered, Chat Support, etc. also CreatorIQ analytics capabilities include Analytics, and Custom Reports.

Reviews

"CreatorIQ has been an essential partner as BABE grows our ambassador program with a data-driven approach. By using the creator affinity data in CreatorIQ we've been able to rapidly scale our programs and are now leveraging link tracking to show ROI." - Tony Falk

CreatorIQ, Grin, Shopify Collabs, AspireIQ, Upfluence, etc., all belong to a category of solutions that help Influencer Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

CreatorIQ is the world's most comprehensive creator marketing platform. Innovative brands are empowered to scale beyond influencer marketing by its technology.

Popular Business Setting

for CreatorIQ

Top Industries

  • Marketing and Advertising
  • Consumer Electronics
  • Entertainment

Popular in

  • Small Business
  • Mid Market
  • Enterprise

CreatorIQ is popular in Marketing And Advertising, Consumer Electronics, and Entertainment and is widely used by Small Business, Mid Market, and Enterprise.

Comprehensive Insights on CreatorIQ Use Cases

Why is CreatorIQ the best choice for Influencer Marketing?

What solutions does CreatorIQ provide for Campaign Management?

How does CreatorIQ facilitate Engagement Management?

What solutions does CreatorIQ provide for Social Media Management?

How does CreatorIQ facilitate Content Management?

129 buyers and buying teams have used Cuspera to assess how well CreatorIQ solved their Influencer Marketing needs. Cuspera uses 898 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Influencer Marketing needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS
CreatorIQ testimonial

Tony Falk

Influencer Manager

BABE
CreatorIQ has been an essential partner as BABE grows our ambassador program with a data-driven approach. By using the creator affinity data in CreatorIQ we've been able to rapidly scale our programs and are now leveraging link tracking to show ROI. Testimonial By Tony Falk
CreatorIQ testimonial

Maureen Polo

SVP of Brand Studio

Fullscreen
More companies are increasingly turning to branded content and creator partnerships to help drive marketing impact. It’s imperative that these companies have ways to distinguish fraudulent followings to avoid entering into costly and ineffective relationships. Testimonial By Maureen Polo
CreatorIQ testimonial

Jennifer Perri

Vice President

Univision Creator Network
CreatorIQ’s simple and customizable interface helps our team efficiently share key data with our partners across the Univision ecosystem. Our internal team leverages CreatorIQ to assist our Sales teams to package and deliver campaigns that drive measurable conversion with digital creators. Testimonial By Jennifer Perri
CUSTOMERS TESTIMONIALS
CreatorIQ testimonial

Tony Falk

Influencer Manager

BABE
CreatorIQ has been an essential partner as BABE grows our ambassador program with a data-driven approach. By using the creator affinity data in CreatorIQ we've been able to rapidly scale our programs and are now leveraging link tracking to show ROI. Testimonial By Tony Falk
CreatorIQ testimonial

Maureen Polo

SVP of Brand Studio

Fullscreen
More companies are increasingly turning to branded content and creator partnerships to help drive marketing impact. It’s imperative that these companies have ways to distinguish fraudulent followings to avoid entering into costly and ineffective relationships. Testimonial By Maureen Polo
CreatorIQ testimonial

Jennifer Perri

Vice President

Univision Creator Network
CreatorIQ’s simple and customizable interface helps our team efficiently share key data with our partners across the Univision ecosystem. Our internal team leverages CreatorIQ to assist our Sales teams to package and deliver campaigns that drive measurable conversion with digital creators. Testimonial By Jennifer Perri

Case Studies

Consumer Goods

CASE STUDY L’Occitane en Provence

CreatorIQ helped L’Occitane en Provence grow its annual earned media value (EMV) by over 900%. The brand partnered with GateMaker Community to build digital communities and boost influencer marketing.... L’Occitane moved from outside the top 100 to a top 25 skincare brand by EMV. The collaboration increased new customer acquisition and engagement with creator communities. L’Occitane credits the partnership for building a strong foundation in influencer marketing.

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Food & Beverages

CASE STUDY Nestlé Health Science

CreatorIQ helps Nestlé Health Science manage creator programs for many global brands. The main challenge was unifying influencer marketing across different markets. CreatorIQ gave them an end-to-end ...platform for creator identification, campaign tracking, and reporting. This unified approach lets all teams see engagement rates and campaign results in one place. The platform helps Nestlé Health Science connect brands with consumers through real human voices.

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Consumer Goods

CASE STUDY Moose Toys

CreatorIQ helps Moose Toys find brand-safe creators for their marketing. Moose Toys needed to ensure safe, family-friendly content for kids. CreatorIQ lets them find creators who match their brand va...lues. The platform turns data into useful insights and centralizes reporting. Moose Toys uses creator content in all their marketing to boost brand awareness and connect with families.

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Consumer Electronics

CASE STUDY SanDisk

SanDisk used CreatorIQ to bring creator marketing in-house. Before, they relied on agencies and had trouble finding and managing creators. CreatorIQ gave them one place to manage discovery, campaigns..., analytics, and payments. This made it easier to find the right creators and track results. SanDisk now uses creators to make data storage fun and boost brand awareness, especially for Gen Z.

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Food & Beverages

CASE STUDY Nestlé

Nestlé uses CreatorIQ to find new creators for campaigns and check potential partners for brand safety. The platform helps Nestlé keep its global team working together with standard workflows. Nestlé...'s main challenge is making sure they work with real, credible influencers. CreatorIQ's strong vetting and discovery tools help Nestlé avoid influencer fraud and fake followers. This lets Nestlé build real connections with consumers and boost brand engagement.

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Retail

CASE STUDY Space NK

CreatorIQ helped Space NK unify its creator marketing across teams. The platform let Space NK track key metrics and work toward a shared EMV goal. Space NK used CreatorIQ to find and manage the right... creators for campaigns. This led to a 100% year-over-year increase in earned media value. The company built stronger creator relationships and improved brand trust.

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Video

What Does Good Creator Marketing Look Like | CIQ Connect

Video Thumbnail

Frequently Asked Questions(FAQ)

for CreatorIQ

What is CreatorIQ?

CreatorIQ is an influencer marketing cloud platform for the marketing, enterprises teams to increase lead generation, close the deals faster and increase revenue.

CreatorIQ helps teams in onboarding, build a better private creator network, fully integrated global payments to streamline accounting, unified organic and paid media performance to improve ROI and shared environments to collaborate across organizations, it helps in building a high impact creator network with powerfully enriched data and creator management.it provides robust management across the entire campaign lifecycle from setting requirements to tracking performance. It provides visually captivating custom reports and it Integrates seamlessly with data capabilities

CreatorIQ comes with Google AI image recognition for enriched creator data including interest and brand affinities. It uses big data and API functionalities to power all of your custom enterprise needs. It comes with configurable dashboards and it provides automated workflows for launching campaigns.

What is CreatorIQ used for?

CreatorIQ is a Influencer Marketing Software mainly used by its customers to Improve ROI and Grow Market Share by Influencer Marketing, Campaign Management and Engagement Management .

What are the top features of CreatorIQ?

Dashboard, Live monitoring and Calculator are some of the top features of CreatorIQ.

Who uses CreatorIQ?

CreatorIQ is used by Marketing And Advertising, Consumer Electronics and Entertainment among other industries.

What are CreatorIQ alternatives?

Grin, Shopify Collabs, AspireIQ and Upfluence are popular alternatives for CreatorIQ.

Where is CreatorIQ located?

CreatorIQ is headquartered at Culver City, California.
lightning

Peers used CreatorIQ for influencer marketing and campaign management

CreatorIQ Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.11/5 ★

Read Reviews (4)
Analytics

4.85/5 ★

Read Reviews (73)
Custom Reports

4.76/5 ★

Read Reviews (188)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.11/5 ★

Read Reviews (4)
Analytics

4.85/5 ★

Read Reviews (73)
Custom Reports

4.76/5 ★

Read Reviews (188)

Software Failure Risk Guidance

?

for CreatorIQ

Overall Risk Meter

Low Medium High

Top Failure Risks for CreatorIQ

CreatorIQ News

Product

CreatorIQ Introduces Standardized Metrics Suite

CreatorIQ has launched the Share Of Metrics Suite and Industry Benchmarks Calculator to help marketers measure and benchmark creator marketing performance. These new tools provide standardized analytics, enabling brands to assess campaign effectiveness and optimize influencer marketing strategies using industry benchmarks.

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Executive

CreatorIQ Appoints Scott Levy to Chief Sales Officer - Adweek

Scott Levy has been appointed as the Chief Sales Officer at CreatorIQ, a company involved in influencer marketing and technology solutions.

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Executive

Influencer Marketing Platform CreatorIQ Elevates Exec Brit Starr To CMO - Adweek

CreatorIQ promoted Brit Starr to Chief Marketing Officer, highlighting a change in their executive team.

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CreatorIQ Profile

Company Name

CreatorIQ

Company Website

https://www.creatoriq.com/

HQ Location

Culver City, California

Employees

51-100

Social

Linkedin

Financials

SERIES D