Data Axle Reference Solutions Overview

Data Axle Reference Solutions offers top-tier business and consumer data for library users. This service provides extensive information for research and analysis.

This is a summary of the comprehensive capabilities and benefits of Data Axle Reference Solutions based on over 16 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.

Data Axle Reference Solutions, belong to a category of solutions that help Marketing Data Intelligence. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Do you need to check if Data Axle Reference Solutions is right for your needs? Our Cuspera AI engine can evaluate how Data Axle Reference Solutions fits your specific business needs, industry, and context. Get your personalized assessment report today.

Data Axle Reference Solutions supports business activities such as:

  • Engaging And Following Up
  • Lead Engagement
  • Market Research
  • Generation Of New Leads
  • Helpdesk Management

Data Axle Reference Solutions can help you with many business goals, such as Improve ROI, and Acquire Customers.

Data Axle Reference Solutions Computer Software Vertical is its biggest customer base.

Reviews

"...An easy go to spot to follow up on leads that you may not of retrieved all of the contact info on...." Peer review by Tammie F, Marketing

Data Axle Reference Solutions Reviews

11 buyers and buying teams have used Cuspera to assess how well Data Axle Reference Solutions solved their Marketing Data Intelligence needs. Cuspera uses 16 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Data Intelligence needs.

Business Priorities

Improve ROI and Acquire Customers are the most popular business priorities peers achieved using Data Axle Reference Solutions.

Other priorities:

See all business priorities See less business priorities

Use Cases

Peers recommend Engaging And Following Up , Lead Engagement , Market Research , as the business use cases that they have been most satisfied while using Data Axle Reference Solutions.

See all use cases

Customer Stories

 

Lands' End - Retail - Large

Dodgeville, USA

Data Axle helped Lands' End improve its email marketing with targeted, triggered campaigns. Responsive design and personalized emails led to a 5% increase in clicks and 17% more revenue. Remarketing ...triggers doubled the audience and boosted revenue by 70% for that program. Lifecycle emails raised click-to-open rates by 25% and created a new revenue stream. Reactivation campaigns re-engaged inactive subscribers, generating a quarter of lifecycle program revenue.

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A top 5 US health insurer - Insurance - Very Large

USA

Data Axle helped a top 5 US health insurer use data management and analytics to improve customer acquisition. The insurer unified legacy and new data to target prospects with personalized, geo-target...ed campaigns. This led to a 32% drop in disengaged website visitors and a 4–8.2% lift in acquisition rates for target audiences. Lead quality improved by 5 percentage points. The insurer saved an estimated 3,000 hours through efficiency gains.

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Catch Group - Retail - Large

Melbourne, Australia

Data Axle helped Catch Group redesign their email templates, leading to a 47% increase in unique click rate and a 50% increase in purchase rate. The new mobile-first templates improved the click to o...pen rate by 90% and boosted mobile unique clicks by 143%. Catch Group also enhanced deliverability and data hygiene, reducing spam folder placement and improving inbox rates. The new system made it easier for the team to create emails and quickly adapt to new brands after a merger. These changes drove higher engagement and conversions for Catch Group's online retail business.

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Char-Broil - Consumer Goods - Medium

Columbus, USA

Data Axle helped Char-Broil improve its email marketing. Char-Broil used new email templates and a creative audit from Data Axle. The company cut email production time by 50%. Click rates for redesig...ned campaigns rose by 44%. The new 'Welcome' email series achieved a 49.7% open rate and 18.6% click rate. Char-Broil saw better branding and more customer engagement.

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Global apparel specialty retailer - Retail - Large

Data Axle helped a global apparel retailer use micro-segmentation to boost sales. The team analyzed customer data by spend, lifecycle, and product category. They identified 125 micro-segments and fou...nd that 11% of segments drove 63% of revenue. By focusing on high-value customers, the retailer saw a 20% increase in revenue per email and 7x more sales. The retailer reworked marketing programs to target the most valuable segments.

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Client A (a leading smart home technology company) - Consumer Electronics - Very Large

Data Axle helped a leading smart home technology company run a B2B omnichannel campaign. The campaign targeted HVAC professionals and used custom audiences, LinkedIn data, and publisher partnerships.... Data Axle managed media across digital channels and trade shows. The campaign delivered 4.5 million impressions and 6,500 clicks, exceeding CTR goals by 70%. Real-time dashboards gave the client clear performance insights.

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Based on peer insights

Cuspera recommends Data Axle Reference Solutions for

Use Cases Engaging And Following Up , Lead Engagement , Market Research
Business Priorities Improve ROI, Acquire Customers
Industries Computer Software, Insurance

Popular Business Setting

for Data Axle Reference Solutions

Top Industries

  • Computer Software
  • Insurance

Popular in

  • Small Business
  • Large Enterprise
  • Enterprise

IT and Other Capabilities

for Data Axle Reference Solutions

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

3.92/5 ★

Read Reviews (3)
Data Export

3.57/5 ★

Read Reviews (2)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

3.92/5 ★

Read Reviews (3)
Data Export

3.57/5 ★

Read Reviews (2)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
CAPABILITIES (OTHER) RATINGS AND REVIEWS
Custom Reports

2.50/5 ★

Read Reviews (2)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
Custom Reports

2.50/5 ★

Read Reviews (2)

Software Failure Risk Guidance

?

for Data Axle Reference Solutions

Top Failure Risks for Data Axle Reference Solutions

Vendor Profile Details

Company Name

Data Axle Inc

Company Website

https://www.data-axle.com/

HQ Location

16000 N Dallas Parkway, Suite 575, Dallas, TX 75248, US

Employees

1001-5000

Social

Facebook Linkedin Twitter

Financials

M&A