Feefo Overview

Feefo empowers businesses to leverage authentic customer feedback for informed decision-making. The platform transforms reviews into actionable insights, allowing companies to unlock hidden value from customer voices. Feefo supports the entire process from inviting and collecting reviews to managing, displaying, and analyzing them. By focusing on the authenticity of customer feedback, businesses can build trust and gain a competitive edge. Unique insights derived from Feefo can guide strategic decisions, enhancing customer experience and business growth.

Use Cases

Customers recommend Rating And Review Management, Customer Feedback Management, Advertisement, as the business use cases that they have been most satisfied with while using Feefo.

Other use cases:

  • Campaign Management
  • Scheduling Post To Social Media
  • Engagement Management
  • Generation Of New Leads
  • Sending & Publishing Communications
  • Training & Onboarding
  • Lead Qualification: Technographic
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Business Priorities

Acquire Customers and Enhance Customer Relationships are the most popular business priorities that customers and associates have achieved using Feefo.

Other priorities:

  • Increase Sales & Revenue
  • Improve Digital And Social Presence
  • Improve Brand Engagement
  • Scale Best Practices
  • Improve Efficiency
  • Improve Visibility
  • Improve ROI
  • Improve Consistency
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Feefo Use-Cases and Business Priorities: Customer Satisfaction Data

Feefo works with different mediums / channels such as Website. Promotions. Social Media etc.

Feefo's features include SEO, SEM, and Personalization. and Feefo support capabilities include 24/7 Support, AI Powered, Email Support, etc. also Feefo analytics capabilities include Analytics, and Custom Reports.

Reviews

"...It provides trustworthy reviews for our customers...." Peer review by Rhodri J

Peer review evidence (same sources as the product rating summary)

"...Wish Sicily has won the Feefo Gold Service award, an independent seal of excellence that recognises businesses for delivering exceptional experiences, as rated by real customers. ..." WISH SICILY RECEIVES FEEFO GOLD TRUSTED SERVICE AWARD 2019
"...This reflects our ongoing commitment to maintaining the highest level of customer satisfaction with the service and treatment we provide. ..." Express Pharmacy Wins the FEEFO Gold Trusted Service Award for the Second Year in a Row!
"...A trusted partner of Google, Feefo s technology and consultancy team possess unique expertise and business insight, enabling brands to employ cutting-edge innovation that optimises the delivery of digital marketing and advertising. ..." Dawsons Received FEEFO GOLD Trusted Service Award 2019

Feefo, belong to a category of solutions that help Reviews and Reputation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Feefo helps businesses and consumers make better decisions with verified reviews. Feel confident in choices based on real-life feedback.

Popular Business Setting

for Feefo

Top Industries

  • Retail
  • Hospitality
  • Financial Services

Popular in

  • Mid Market
  • Small Business
  • Enterprise

Feefo is popular in Retail, Hospitality, and Financial Services and is widely used by Mid Market, Small Business, and Enterprise.

Feefo Customer wins, Customer success stories, Case studies

How can Feefo optimize your Rating And Review Management Workflow?

What benefits does Feefo offer for Customer Feedback Management?

How does Feefo facilitate Campaign Management?

What Are the key features of Feefo for Scheduling Post To Social Media?

12 buyers and buying teams have used Cuspera to assess how well Feefo solved their Reviews and Reputation needs. Cuspera uses 356 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Reviews and Reputation needs.

 

Ariete - Consumer Electronics - Large

Milan, Italy

Ariete uses Feefo to collect verified customer feedback and improve product development. Feefo’s Feedback Request Manager helps Ariete get more responses and better data. The company uses Net Promote...r Score (NPS) to track loyalty and guide business decisions. Verified reviews boost trust, increase conversions, and improve search visibility. Ariete saw a 2-point NPS increase and stronger customer relationships after using Feefo.

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Astutis - Professional Training & Coaching - Medium

Cardiff, UK

Astutis used Feefo's Trusted Service Awards to build trust and boost growth. They displayed the Platinum badge on all customer touchpoints, showing verified excellence. Astutis checked Feefo reviews ...daily and used feedback to improve training and service. This approach led to a 10% growth in 2025 and a 10% boost in bookings. The awards also increased team pride and morale.

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Lovat Parks - Hospitality - Small

UK

Lovat Parks used Feefo's interactive review widget to boost trust on their holiday booking site. By running over 50 A/B tests a year, they found that the Feefo widget with yellow stars increased tran...sactions by 51.5% and leads by 33%. The widget stood out more than their custom design, leading to more customer engagement. They also used Feefo reviews during booking wait times, which improved conversion rates even with slow load speeds. Feefo's verified feedback helped Lovat Parks build trust and drive more bookings.

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Atom bank - Banking - Medium

Durham, UK

Atom bank uses Feefo to collect customer reviews and build trust as an app-only bank. They display verified reviews and trust signals on their website to help new customers feel confident. Atom bank ...combines Feefo and Trustpilot to gather more feedback and meet financial industry standards. This approach supports compliance with UK Consumer Duty rules and helps show transparency to auditors.

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Total Fishing Tackle - Retail - Small

Essex, UK

Feefo helped Total Fishing Tackle collect and display customer reviews on its website. This gave shoppers more trust and helped them choose the right products. After using Feefo, the company saw a 38...% increase in average order value. The business grew so much it had to hire more staff and expand its warehouse. Customer feedback now shapes team goals and is used in all marketing.

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LV= - Insurance - Large

Bournemouth, UK

LV= used Feefo to collect unedited customer reviews. This helped boost trust in an industry with low confidence. Adding Feefo reviews increased click-through to quote from 53% to 67%. Home insurance ...pages with Feefo badging saw 28% more conversions. LV= raised its Google star rating from 3.9 to 4.7 in 18 months. Sales increased by 1.51%.

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Reviews matter. Feefo verified reviews matter more

Video Thumbnail
lightning

Peers used Feefo for rating and review management and customer feedback management

Feefo Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.84/5 ★

Read Reviews (2)
Analytics

4.89/5 ★

Read Reviews (50)
Custom Reports

4.57/5 ★

Read Reviews (17)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.84/5 ★

Read Reviews (2)
Analytics

4.89/5 ★

Read Reviews (50)
Custom Reports

4.57/5 ★

Read Reviews (17)

Feefo Integrations

Feefo integrates with a wide range of software applications through its robust data import and export capabilities.

Data Import

4.83/5 ★

Read Reviews (21)
Data Export

4.81/5 ★

Read Reviews (13)

ActiveCampaign

4.55 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

Insightly CRM

4.15 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

Typeform

4.58 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

Intercom

4.49 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

YouCanBook.me

4.69 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

Software Failure Risk Guidance

?

for Feefo

Overall Risk Meter

Low Medium High

Top Failure Risks for Feefo

Feefo Holdings Limited News

Executive

Feefo appoints chief revenue officer - led double-digit growth for £3.2bn business

Feefo has appointed a new chief revenue officer, bringing on an executive with a track record of driving double-digit growth at a business valued at 3.2 billion. This leadership change aims to accelerate Feefo's revenue and market expansion in the customer review and insights software sector.

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Feefo Holdings Limited Profile

Company Name

Feefo Holdings Limited

Company Website

https://business.feefo.com/

Year Founded

2010

HQ Location

60 Hudson Street, Suite 1810, New York, NY 10013

Employees

101-250

Social

Facebook Linkedin Twitter

Financials

M&A