Gatsby: Use-Cases, Insights and Reviews | 2025 Cuspera

Gatsby helped Lingua Franca convert 500 Instagram followers into email and SMS subscribers for early access to a Birkenstock collaboration. Followers who commented or messaged "BIRK" on Instagram ent...ered a DM flow to join the email list, with 83% converting to subscribers. Half of these also provided their phone numbers for SMS updates. The process took just 15 minutes to set up. Lingua Franca used Klaviyo integration to segment and target these new subscribers for tailored campaigns.
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Gatsby helped Evereve run an Instagram giveaway for their 20th anniversary. The campaign used automated DMs to collect email and SMS opt-ins, connecting to Klaviyo. 91% of 4,800 entrants subscribed t...o Evereve's email or SMS list. 56% of SMS and 23% of email subscribers were new to their database. The campaign generated over $500,000 in net sales in 3 months, with 3,581 orders from new subscribers.
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Gatsby helped Bombshell Sportswear run an Instagram giveaway campaign. The challenge was to grow their email and SMS subscriber lists before Black Friday. Using Gatsby, they set up a flow to collect ...subscribers from Instagram DMs. 1,187 users entered, 76% joined the SMS list, and 75% of those also joined the email list. The campaign led to 356 orders and $87,000 in sales in two weeks, showing strong ROI and engagement.
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Gatsby helped Natural Jackson grow their Klaviyo email list using Instagram DMs. The team asked followers to DM keywords for content and product tips. Gatsby captured emails and synced them to Klaviy...o. In four months, 15,437 people joined the email list from the “growth” keyword, with a 51% opt-in rate. This strategy made Instagram a strong channel for list growth and targeted content.
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Gatsby helped Functional Tennis turn Instagram followers into email subscribers. They ran a giveaway using the Saber training racket as a prize. 2,288 users entered by commenting a keyword, and 78% (...1,790) joined their Klaviyo email list. Four new subscribers made purchases in the first few days. The campaign bridged the gap between social engagement and sales, showing strong ROI and ongoing value.
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DataCandy helped a national retail chain boost Instagram engagement with its loyalty program. The retailer used DataCandy’s Gatsby integration to reward loyalty members for social actions like follow...ing and tagging on Instagram. In the first month, 738 loyalty members connected their Instagram accounts and 53% of new followers were loyalty members. The campaign increased brand reach and created a stronger connection with engaged customers. Members earned points for social activity, which they could redeem for in-store discounts.
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