Customer stories

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iSpot.tv is popular in Marketing And Advertising, Internet industries and is widely used by Enterprise, Mid Market, and Large Enterprise.

iSpot.tv Product Overview

iSpot.tv empowers marketers with real-time TV ad measurement and attribution across multiple industries. It integrates TV with existing marketing stacks, enabling comprehensive media and business outcome analysis.

How satisfied the customers are with iSpot.tv use-cases

Reviews

"...We can now more confidently and easily quantify the efforts other companies are making in the TV space and make better note of what these advertisers are doing well or where we find opportunities to do better...." Peer review by User

iSpot.tv Customer Insights, Testimonials and Case Studies

 

iSpot Signs Roku As First Major Streamer For Its "Outcomes" Tool

iSpot has partnered with Roku, marking it as the first major TV-streaming publisher to adopt iSpot's "Outcomes at Scale" tool. This tool enables Roku's advertisers to measure real-time campaign perfo...rmance and optimize strategies for better business results, such as increased web conversions. Early tests showed significant improvements in customer leads and website visits for SimpliSafe.

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Automotive TV Spending Drops Almost 25% 08/27/2025 - MediaPost

iSpot.tv reports a 24.7% decline in automotive national TV ad spending in July, with a year-to-date decrease of 1.8%. Household TV ad impressions also fell by 21.5%. Top brands by spending included K...ia, Subaru, and Lexus. Sports programming captured a significant share of ad spend, with MLB and "SportsCenter" leading. Hyundai and Kia were top performers in both streaming and linear TV ad reach.

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A global credit services brand - Financial Services

iSpot TV Conversions helped a global credit services brand track the impact of TV ads on digital and mobile conversions. The brand used iSpot to measure web visits and app downloads linked to TV ad i...mpressions. After optimizing its campaign to promote its mobile app, the brand saw a 30-50% spike in mobile activity and a 0.74% conversion rate, up from 0.61%. The campaign reached over 227 million viewers in less than four weeks, 44% more than the next competitor. iSpot enabled faster, more detailed reporting and improved marketing ROI tracking.

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Amica - Insurance

Amica used iSpot Unified Measurement to compare the impact of streaming TV ads and linear TV ads. The company wanted to justify and optimize its advertising investment. iSpot Unified Measurement help...ed Amica see that streaming ads converted at a 6x higher rate than linear ads. The platform gave Amica detailed insights into reach and conversion rates for both linear and streaming ads. Amica identified top performing OTT publishers and found that 15-second streaming ads were most effective for conversions.

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a large automotive brand - Automotive

iSpot helped a large automotive brand analyze TV ad engagement and reach. The brand used iSpot's person-level measurement and Attention Analytics to find underperforming publishers on linear and stre...aming platforms. They cut over $2 million in wasted ad spend by removing inefficient channels. This data-driven approach improved campaign effectiveness and maximized return on ad spend.

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Salesforce - Computer Software

Salesforce used LinkedIn's Connected TV Ads and iSpot's audience measurement to improve their TV advertising. They wanted to reach more business decision-makers and reduce wasted ad spend. With Linke...dIn's CTV Ads, Salesforce achieved over 70% unique reach, finding new audiences not reached by linear TV. On-target impressions were 4 times higher than linear TV. LinkedIn's CTV Ads were 11 times more cost-effective at reaching key audiences. Real-time insights helped Salesforce focus their budget on the right people.

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iSpot TV Disrupt: What is the Joint Industry Council?

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Peers used iSpot.tv for advertisement and helpdesk management

iSpot.tv Features

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FEATURE RATINGS AND REVIEWS
Analytics

4.69/5

Read Reviews (16)
Custom Reports

3.61/5

Read Reviews (17)
CAPABILITIES RATINGS AND REVIEWS
Analytics

4.69/5

Read Reviews (16)
Custom Reports

3.61/5

Read Reviews (17)

Software Failure Risk Guidance

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Top Failure Risks for iSpot.tv

iSpot.tv, Inc. News

Product
 

ISpot Launches Sage AI Platform to Modernize TV Ad Measurement

iSpot has introduced the Sage AI platform, aiming to revolutionize TV ad measurement. This platform leverages advanced AI capabilities to provide more accurate and efficient ad performance insights, enhancing advertisers' ability to optimize their campaigns.

Product
 

iSpot Goes "Agentic, " AI Platform Analyzes TV Ads

iSpot has launched "SAGE," an AI platform designed to enhance TV ad measurement by providing rapid insights into creative and media planning. SAGE, described as a specialized ChatGPT for TV advertising, offers tools like a creative insights analyst and planning assistant. It leverages iSpot's extensive data and OpenAI's models to deliver quick, actionable insights, significantly reducing analysis time for brands.

Product
 

Introducing iSpot SAGE: The Proprietary Agentic AI Platform Powered by Video Advertising's Most Trusted Data

iSpot launched iSpot SAGE, an AI-powered platform, leveraging its comprehensive ad data to provide marketing intelligence. Developed over two years, SAGE offers insights by analyzing ad frames and consumer feedback, aiding brands in optimizing campaigns. It features tools like Creative Insights Analyst and Creative Planning Assistant for real-time analysis and strategic recommendations, enhancing ad performance and consumer connections.

Partnership
 

Roku and iSpot Bring Outcome-Based Optimization to Streaming Company Announcement - Financial Times

Roku and iSpot have expanded their partnership to integrate iSpot's Outcomes at Scale product into Roku's platform, enhancing campaign performance optimization. This collaboration allows Roku advertisers to leverage iSpot's attribution for improved ROI and creative strategies. Early tests with SimpliSafe showed significant gains in leads and website visits, demonstrating the partnership's effectiveness in driving business results.

iSpot.tv, Inc. Profile

Company Name

iSpot.tv, Inc.

Company Website

https://www.ispot.tv/

Year Founded

2012

HQ Location

Bellevue, WA

Employees

101-250

Social

Financials

SERIES C