Listrak Overview
Listrak addresses the challenge of managing complex retail marketing strategies by offering a digital marketing automation platform that unifies email marketing, SMS mobile messaging, and customer insights. This platform is trusted by over 1,000 leading brands, demonstrating its reliability in delivering cross-channel orchestration. Listrak's solution enables retailers to engage customers effectively across multiple channels, using person-first marketing automation to enhance customer relationships. A noteworthy feature is its partnership with Shopify, which enhances the platform's capability to drive results through owned channels. Additionally, the Growth Xcelerator Platform (GXP) is designed to convert influencer traffic, adding a unique dimension to its marketing toolkit. This comprehensive approach ensures retailers can deliver smarter text message marketing and leverage customer insights to optimize their marketing efforts.
Use Cases
Customers recommend Engagement Management, Lead Analytics, Campaign Management, as the business use cases that they have been most satisfied with while using Listrak.
Business Priorities
Increase Sales & Revenue and Improve ROI are the most popular business priorities that customers and associates have achieved using Listrak.
Listrak Use-Cases and Business Priorities: Customer Satisfaction Data
Listrak works with different mediums / channels such as E-Mail.
Listrak's features include Personalization, Templates, Alerts: Popups & Notifications, etc. and Listrak support capabilities include AI Powered, Email Support, Chat Support, etc. also Listrak analytics capabilities include Analytics, and Custom Reports.
Reviews
"Having worked with Listrak previously, I knew they would level us up quickly and provide an immediate ROI." - Nicole Goldberg
Peer review evidence (same sources as the product rating summary)
"...Listrak s Abandonment Messaging Suite allows you to deliver strategically-timed personalized messages that re-engage active shoppers and nurture them forward to capture otherwise lost revenue...." Email Marketing Automation Platform
"...Predictive Analytics uses artificial intelligence, machine learning and statistical modeling to assess the likelihood of what will happen in the future to meet the needs of the customer journey...." Case Study 7 For All Mankind
"...Uncommon Goods chose to leave their legacy provider of more than 15 years to partner with Listrak to elevate and grow their marketing program...." Case Study Uncommon Goods
Listrak, Yespo Оmnichannel CDP, PushEngage, ExpertSender, Experiture Marketing Platform, etc., all belong to a category of solutions that help Marketing Automation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Listrak's Cross-Channel Marketing Automation Platform is trusted by 1,000+ leading brands for email marketing and SMS mobile messaging. Customer insights and cross-channel orchestration are key features.
Popular Business Setting
for Listrak
Top Industries
- Retail
- Apparel & Fashion
- Consumer Goods
Popular in
- Small Business
- Enterprise
- Mid Market
Listrak is popular in Retail, Apparel & Fashion, and Consumer Goods and is widely used by Small Business, Enterprise, and Mid Market.
Listrak Customer wins, Customer success stories, Case studies
How efficiently Does Listrak manage your Engagement Management?
How efficiently Does Listrak manage your Lead Analytics?
How can Listrak optimize your Campaign Management Workflow?
How efficiently Does Listrak manage your Sending & Publishing Communications?
Why is Listrak the best choice for Helpdesk Management?
13 buyers and buying teams have used Cuspera to assess how well Listrak solved their Marketing Automation needs. Cuspera uses 1733 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Automation needs.
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
Having worked with Listrak previously, I knew they would level us up quickly and provide an immediate ROI. Testimonial By Nicole Goldberg |
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When Listrak shared the details of the GXP program, we knew that it would accelerate our growth. Our three-year partnership continues to be an outstanding investment. Testimonial By John Coughlin |
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We have benefited immensely from our partnership with Listrak over the years, and GXP has been the latest solution in driving such quick and impressive results. Testimonial By Gail Buffington |
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
Nicole Goldberg Senior Ecommerce Manager 7 For All Mankind |
Having worked with Listrak previously, I knew they would level us up quickly and provide an immediate ROI. Testimonial By Nicole Goldberg |
|
John Coughlin President JEGS |
When Listrak shared the details of the GXP program, we knew that it would accelerate our growth. Our three-year partnership continues to be an outstanding investment. Testimonial By John Coughlin |
|
Gail Buffington VP of Marketing & Analytics Soft Surroundings |
We have benefited immensely from our partnership with Listrak over the years, and GXP has been the latest solution in driving such quick and impressive results. Testimonial By Gail Buffington |
VERB Products Selects Listrak as its Unified Cross-Channel Marketing Partner, Powering Personalized Communications and E-Commerce Growth - PR Newswire
Duluth Trading Company Partners with Listrak to Power Cross-Channel Customer Communication
Knockaround - Consumer Goods - Medium
Frequently Asked Questions(FAQ)
for Listrak
What is Listrak?
Listrak is a marketing automation platform for retailers which provides seamless, personalized customer interactions to accelerate growth and engagement.
It is primarily a multi-channel marketing automation platform which drives effective customer engagement across channels such as e-mail, social media, SMS/MMS, mobile, web and direct mail campaigns.
Key features of Listrak include: Cross-channel orchestration, customer insights, unified 360 customer profile, behavioral based triggers, and predictive personalization. Listrak platform helps to unlock unified customer data through powerful exploration and visualization tools integrate customer insights actionable through segmentation, automation and orchestration. It automatically generates timely and relevant messages directly across customer journey to influence purchase intent to maximize customer life time value.
What is Listrak used for?
What are the top features of Listrak?
Who uses Listrak?
What are Listrak alternatives?
Where is Listrak located?
Peers used Listrak for engagement management and lead analytics
Listrak Competitors
Listrak Features
- Low
- Medium
- High
| FEATURE | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (69) |
| Analytics | Read Reviews (135) |
| Custom Reports | Read Reviews (264) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (69) |
| Analytics | Read Reviews (135) |
| Custom Reports | Read Reviews (264) |
Listrak Integrations
Listrak integrates with a wide range of software applications through its robust data import and export capabilities.
Few API Integrations for Listrak
Software Failure Risk Guidance
?for Listrak
Overall Risk Meter
Top Failure Risks for Listrak
Listrak Inc News
Cartamundi Powers its Ongoing International Expansion in Partnership with Listrak
Cartamundi partners with Listrak to enhance its international expansion efforts. Listrak supports Cartamundi's e-commerce growth by optimizing SMS capabilities and ensuring compliance with marketing regulations. The collaboration has resulted in a 37% increase in cross-channel revenue year-to-date. Listrak's platform aids Cartamundi in managing multiple brands across various countries, leveraging channels like SMS for revenue growth.
Retailers Sharpen Focus on Personalizing the Post-Purchase Journey, Finds Listrak's 2026 Cross-Channel Benchmark Report
Listrak's 2026 Cross-Channel Benchmark Report highlights the importance of personalizing post-purchase journeys in retail marketing. The report, powered by Listrak Intelligence, analyzes key KPIs across 12 retail verticals, revealing a 38% increase in Revenue Per Send for personalized post-purchase campaigns. It underscores the role of SMS in capturing high-intent demand and emphasizes the shift from generic messaging to lifecycle precision as a competitive advantage.
Transactional Messages Deliver Outsized Revenue Impact, Listrak's 2026 ...
Listrak's 2026 report highlights the significant revenue impact of transactional messages for beauty and fashion brands. The report, powered by Listrak Intelligence, emphasizes the importance of personalized, cross-channel marketing to enhance engagement and capitalize on high-intent moments.
Listrak Unveils 2025 Holiday Resource Center to Help Retailers Maximize Seasonal Sales - MSN
Listrak launched its 2025 Holiday Resource Center to assist retailers in optimizing sales during the holiday season. This initiative offers tools and insights for effective marketing strategies, focusing on enhancing email, SMS, and web campaigns.
Listrak Inc Profile
HQ Location
Listrak, 100 West Millport Road, Lititz, PA 17543
Employees
251-500
Social
Financials
PRIVATE
