LiveIntent Overview

Liveintent equips brands with advertising technology to harness email, resolve identity, and drive sales. Revenue is increased for advertisers and publishers through this platform.

Use Cases

Customers recommend Advertisement, Communication Management, Engagement Management, as the business use cases that they have been most satisfied with while using LiveIntent.

Other use cases:

  • Onboarding
  • Direct Marketing
  • Product Marketing
  • Generation Of New Leads
  • International Marketing
  • Content Management
  • Digital Marketing
See all use cases See less use cases

Business Priorities

Acquire Customers and Increase Sales & Revenue are the most popular business priorities that customers and associates have achieved using LiveIntent.

Other priorities:

  • Scale Best Practices
  • Enhance Customer Relationships
  • Launch New Products
  • Improve Efficiency
  • Build Brand Awareness
  • Enter New Markets Internationally Or Locally
  • Improve ROI
  • Grow Market Share
  • Improve Visibility
  • Increase Customer Life Time Value
See all business priorities See less business priorities

LiveIntent Use-Cases and Business Priorities: Customer Satisfaction Data

LiveIntent works with different mediums / channels such as E-Mail. Mobile. User Generated Content etc.

LiveIntent's features include SEM, Personalization, Recording, etc. and LiveIntent support capabilities include 24/7 Support, Chat Support, Phone Support, etc. also LiveIntent analytics capabilities include Analytics, and Custom Reports.

Reviews

"We’ve been able to generate a significant number of conversions with LiveIntent by driving quality site traffic and reaching our site visitors with relevant ads after they’ve left the site." - Emily L

LiveIntent, Opteo, MediaOS, Innovid, Datagame, etc., all belong to a category of solutions that help Advertising. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for LiveIntent

Top Industries

  • Hospital & Health Care
  • Marketing and Advertising
  • Entertainment

Popular in

  • Small Business
  • Mid Market
  • Enterprise

LiveIntent is popular in Hospital & Health Care, Marketing And Advertising, and Entertainment and is widely used by Small Business, Mid Market, and Enterprise.

LiveIntent Customer wins, Customer success stories, Case studies

How does LiveIntent address your Communication Management Challenges?

What makes LiveIntent ideal for Engagement Management?

What benefits does LiveIntent offer for Onboarding?

How does LiveIntent facilitate Direct Marketing?

11 buyers and buying teams have used Cuspera to assess how well LiveIntent solved their Advertising needs. Cuspera uses 698 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Advertising needs.

CUSTOMERS TESTIMONIALS
LiveIntent testimonial

Emily L

Display Marketing Manager

Nordstrom Rack
We’ve been able to generate a significant number of conversions with LiveIntent by driving quality site traffic and reaching our site visitors with relevant ads after they’ve left the site. Testimonial By Emily L
LiveIntent testimonial

Skylar G

Acquisition Manager

Partnerships
LiveIntent found a way to drive qualified leads at scale, allowing us to capture email sign-ups and encourage interested dog lovers to find a fresh food plan Testimonial By Skylar G
LiveIntent testimonial

Rebecca L

Marketing Manager

eBags
With advertising becoming increasingly expensive, we knew that diversification and innovation were essential to continued growth online . LiveIntent has played a key role in this effort, offering us a unique outlet through which to connect with prospective customers. LiveIntent’s dedication to deve...loping tailored solutions for our business needs assures me that the opportunities for growth here are endless.

Testimonial By Rebecca L
CUSTOMERS TESTIMONIALS
LiveIntent testimonial

Emily L

Display Marketing Manager

Nordstrom Rack
We’ve been able to generate a significant number of conversions with LiveIntent by driving quality site traffic and reaching our site visitors with relevant ads after they’ve left the site. Testimonial By Emily L
LiveIntent testimonial

Skylar G

Acquisition Manager

Partnerships
LiveIntent found a way to drive qualified leads at scale, allowing us to capture email sign-ups and encourage interested dog lovers to find a fresh food plan Testimonial By Skylar G
LiveIntent testimonial

Rebecca L

Marketing Manager

eBags
With advertising becoming increasingly expensive, we knew that diversification and innovation were essential to continued growth online . LiveIntent has played a key role in this effort, offering us a unique outlet through which to connect with prospective customers. LiveIntent’s dedication to deve...loping tailored solutions for our business needs assures me that the opportunities for growth here are endless.

Testimonial By Rebecca L

Aerosoles - Apparel & Fashion

LiveIntent helped Aerosoles run an email ad campaign to reach new customers. Aerosoles wanted to grow beyond search and social and find more buyers for their shoes. LiveIntent targeted women with ads... for top products and optimized for users adding items to their cart. Aerosoles saw a 5x return on ad spend and a 23% lower cost per acquisition. The campaign brought in thousands of new customers and became an always-on strategy.

Read on →

Horoscope.com - Internet

LiveIntent helped Horoscope.com earn 55% more ad revenue from their email newsletters. The team redesigned email templates to a single-column format and updated LiveTag configuration to support more ...ad sizes. This allowed Horoscope.com to offer high-impact ad slots and attract more advertisers. CPMs increased by 44% with only 7% more impressions. Horoscope.com reached their revenue goals without adding more tags or ad slots.

Read on →

Rue Gilt Groupe - Retail

LiveIntent helped Rue Gilt Groupe use a new optimization strategy with Predict, focusing on users adding items to their cart. This change aligned campaign goals with Rue Gilt Groupe's revenue targets.... The new approach led to a 2x higher conversion rate and a 140% increase in campaign scale year-over-year. Rue Gilt Groupe exceeded their ROAS goals and doubled new member conversion rate and order value. Automated campaign management and audience-based targeting improved efficiency and long-term results.

Read on →

Prime Publishing - Media

LiveIntent helped Prime Publishing grow their email list. Prime Publishing wanted more leads and subscribers for their cooking and crafting newsletters. They used LiveIntent to build a custom people-...based audience and targeted new readers. This campaign brought in 60,000 new subscribers. The new subscribers were 56% more engaged than those from other channels.

Read on →

1440 - Media Production

LiveIntent helped 1440 grow its monthly newsletter subscribers by 13%. 1440 wanted to reach more engaged readers outside of social media. LiveIntent provided access to a large, high-quality audience.... The team tested different ad creatives, including one with a customer testimonial. Subscribers from LiveIntent were 2.5 times more likely to open the newsletter than those from social channels. 1440 continues to test ads to keep growing its list.

Read on →

General Mills - Food & Beverages

LiveIntent helped General Mills increase email newsletter revenue by 26%. General Mills wanted to boost newsletter monetization without hurting the reader experience. LiveIntent suggested moving ad u...nits above the fold and making them collapsible. General Mills tested this in low-volume newsletters and saw higher CPMs and fill rates. After expanding the change, they saw an 11% increase in high-value impressions and a 26% rise in revenue.

Read on →

Consumer behaviors: email newsletters: and subscription fatigue

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Frequently Asked Questions(FAQ)

for LiveIntent

What is LiveIntent?

LiveIntent is a people-based marketing platform that helps to bridge the gap between brands and audiences everywhere. It helps to build brand awareness and increase sales and revenue.

LiveIntent helps to transform email into the simplest way to build relationships with people across all types of media to resolve identity while driving sales and increasing revenue.

LiveIntent discovers a new media channel to reach incremental audiences for profitable growth. It maximizes the revenue generated on every email open while enhancing reader experience. It builds strong connections with addressable audiences everywhere by leveraging first-party data.

What is LiveIntent used for?

LiveIntent is a Advertising Software mainly used by its customers to Acquire Customers and Increase Sales & Revenue by Advertisement, Communication Management and Engagement Management .

What are the top features of LiveIntent?

SEM, Personalization and Recording are some of the top features of LiveIntent.

Who uses LiveIntent?

LiveIntent is used by Hospital & Health Care, Marketing And Advertising and Entertainment among other industries.

What are LiveIntent alternatives?

Opteo, MediaOS, Innovid and Datagame are popular alternatives for LiveIntent.

Where is LiveIntent located?

LiveIntent is headquartered at 222 Broadway, Floor 22, New York, NY 10038, US.
lightning

Peers used LiveIntent for advertisement and communication management

LiveIntent Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

2.74/5 ★

Read Reviews (1)
Analytics

4.67/5 ★

Read Reviews (12)
Custom Reports

4.13/5 ★

Read Reviews (52)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

2.74/5 ★

Read Reviews (1)
Analytics

4.67/5 ★

Read Reviews (12)
Custom Reports

4.13/5 ★

Read Reviews (52)

LiveIntent Integrations

LiveIntent integrates with a wide range of software applications through its robust data import and export capabilities.

Data Export

3.89/5 ★

Read Reviews (13)
Data Import

3.71/5 ★

Read Reviews (42)

Adara

3.83 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

SocketLabs

4.25 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

Bucksense

3.9 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

Qollabi

4.0 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

Software Failure Risk Guidance

?

for LiveIntent

Overall Risk Meter

Low Medium High

Top Failure Risks for LiveIntent

LiveIntent, Inc News

M&A

LiveIntent Lays off 35 Employees Following Zeta Global Acquisition - Adweek

LiveIntent laid off 35 employees after being acquired by Zeta Global.

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M&A

Zeta Global completes acquisition of LiveIntent's email marketing platform - Mi3

Zeta Global has acquired LiveIntent's email marketing platform.

Read more →
M&A

Zeta Global Completes Acquisition of LiveIntent - Yahoo Finance

Zeta Global has acquired LiveIntent, according to Yahoo Finance.

Read more →
M&A

Zeta Global to acquire LiveIntent - MarTech

Zeta Global is buying LiveIntent, a company involved in marketing technology.

Read more →

LiveIntent, Inc Profile

Company Name

LiveIntent, Inc

Company Website

https://www.liveintent.com/

HQ Location

222 Broadway, Floor 22, New York, NY 10038, US

Employees

101-250

Social

Facebook Linkedin Twitter

Financials

SERIES D