Marin Social Overview

Marin-social maximizes revenue and identifies growth opportunities across platforms like Instagram, Facebook, and Twitter. Audience, revenue, and contextual data are applied to enhance campaign performance.

Use Cases

Customers recommend Campaign Management, Advertisement, Social Media Marketing, as the business use cases that they have been most satisfied with while using Marin Social.

Other use cases:

  • Channel Marketing
  • Workflow Management
  • Engaging And Following Up
  • Media Planning
  • Segmentation And Targeting
  • Generation Of New Leads
  • Lifetime Value Management
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Business Priorities

Improve Efficiency and Improve Digital And Social Presence are the most popular business priorities that customers and associates have achieved using Marin Social.

Other priorities:

  • Grow Market Share
  • Increase Customer Life Time Value
  • Improve ROI
  • Acquire Customers
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Marin Social Use-Cases and Business Priorities: Customer Satisfaction Data

Marin Social works with different mediums / channels such as Social Media.

Marin Social's features include Dashboard. and Marin Social support capabilities include 24/7 Support, AI Powered, Email Support, etc. also Marin Social analytics capabilities include Custom Reports, and Analytics.

Reviews

"...Campaign management tool that helps marketers create & optimize campaigns for Google, Facebook & Amazon from within a single platform...." Peer review from Marin Software

Popular Business Setting

for Marin Social

Top Industries

  • Marketing and Advertising
  • Retail
  • Telecommunications

Popular in

  • Small Business
  • Mid Market

Marin Social is popular in Marketing And Advertising, Retail, and Telecommunications and is widely used by Small Business, and Mid Market,

Marin Social Customer wins, Customer success stories, Case studies

How can Marin Social enhance your Campaign Management process?

How can Marin Social enhance your Social Media Marketing process?

11 buyers and buying teams have used Cuspera to assess how well Marin Social solved their business needs. Cuspera uses 103 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific business needs.

Rainmaker Ad Ventures - Marketing And Advertising - Small

MarinOne helped Rainmaker Ad Ventures automate 26 hours of weekly campaign optimization work. The digital marketing agency used Marin Scripts to label campaign maturity and adjust budgets and ROAS ta...rgets. Real-time data integrations enabled dynamic campaign changes throughout the day. The team scaled campaigns with a small staff and improved ROAS. Marin’s automation eliminated late nights and weekend work for the team.

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WorldFirst - Financial Services - Large

Marin helped WorldFirst boost conversions by 107% using dynamic budget allocation and Search Intent Audiences. WorldFirst, a UK-based financial services company, wanted to scale social audience activ...ity and improve digital marketing results. Marin's tools enabled targeted budget pacing across search and social channels. The solution led to a 15% decrease in cost per lead and a 22% increase in click volume. WorldFirst aligned search and social campaigns for higher quality interactions and better ROI.

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Crazy in Love - Technology

Marin Ascend helped Crazy in Love improve social advertising results. The company switched to feed-based Dynamic Ads on Facebook. This change led to a 68% decrease in cost per acquisition. Conversion...s increased by 86%. Cost per purchase dropped by 400%. The team learned new strategies and gained confidence in social ads. Marin provided ongoing support and recommendations.

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Confused.com - Financial Services - Large

Marin Bidding helped Confused.com lower CPA by 11% and increase conversions by 23% in a head-to-head test. Confused.com used Marin to run paid search campaigns and compared it to another platform. Ma...rin’s team provided expertise and support during the two-month test. The result was a higher conversion rate and better cost efficiency for Confused.com. Marin’s partnership helped Confused.com get the best results from their paid media.

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Marley Spoon - Retail - Large

MarinOne helped Marley Spoon achieve 29% more conversions in just four weeks. The company saw a 7% improvement in cost-per-click and a 20% improvement in cost-per-acquisition. Marley Spoon used Marin...One's automated bidding and awareness targeting to boost digital marketing results. The platform enabled better collaboration across search and social teams. MarinOne provided the control and transparency needed for rapid growth in a competitive market.

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G/O Digital - Marketing And Advertising - Large

Marin Social helped G/O Digital achieve a 51x ROI with Facebook Dynamic Ads during the holiday season. The campaign targeted two key audience segments using single-product and carousel ads. Marin Soc...ial's interface made setup and optimization fast. After the holidays, the client maintained a 36x ROI. G/O Digital now uses Marin Social daily for ongoing marketing success.

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lightning

Peers used Marin Social for campaign management and advertisement

Marin Social Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Custom Reports

4.36/5 ★

Read Reviews (23)
Analytics

3.83/5 ★

Read Reviews (10)
CAPABILITIES RATINGS AND REVIEWS
Custom Reports

4.36/5 ★

Read Reviews (23)
Analytics

3.83/5 ★

Read Reviews (10)

Software Failure Risk Guidance

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for Marin Social

Top Failure Risks for Marin Social

Marin Software Incorporated News

Company

Marin Software: 66-Day Pre-Negotiated Chapter 11

Marin Software filed for Chapter 11 bankruptcy on July 1, 2025, due to declining revenue and operational losses. The company emerged from bankruptcy 66 days later after a pre-negotiated agreement with Kaxxa Holdings, an ESW Capital affiliate. The restructuring involved $5.5 million in funding, full creditor payment, and a shift to private ownership under ESW Capital, focusing on AI-driven digital advertising solutions.

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M&A

Marin Software Announces Sale of Perfect Audience | News

Marin Software has sold its Perfect Audience business unit to SharpSpring for approximately $4.6 million. This divestiture allows Marin Software to focus on its core enterprise brands in search, social, and eCommerce advertising, strengthening its balance sheet for future investments in its cross-channel platform.

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Partnership

Marin Software's Yahoo Integration Enhances Programmatic Ad Campaign Buying and Optimization | News

Marin Software has integrated Yahoo DSP into its MarinOne Platform, enhancing programmatic ad campaign buying and optimization. This integration allows advertisers to manage Yahoo DSP campaigns within MarinOne, providing access to premium inventory and various ad formats. The partnership aims to deliver innovative advertising solutions and improve digital marketing efficiency.

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Partnership

Marin Software Announces its Amazon Ads Advanced Partner Status | News

Marin Software has achieved Amazon Ads advanced partner status, enhancing its integration with the Amazon Ads API. This recognition highlights Marin's expertise and engagement with Amazon Ads products, enabling brands to optimize their campaigns across various Amazon advertising solutions. MarinOne offers a unified platform for managing and optimizing digital advertising, providing comprehensive tools for reporting, automation, and bidding.

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Marin Software Incorporated Profile

Company Name

Marin Software Incorporated

Company Website

https://www.marinsoftware.com/

Year Founded

1929

HQ Location

123 Mission Street, 27th Floor, San Francisco, CA 94105

Employees

501-1000

Social

Facebook Linkedin Twitter

Financials

IPO