MetrixLab Overview

Toluna offers a powerful platform for brands seeking actionable insights through AI-driven market research. The product leverages technology and a network of engaged consumers to help businesses turn data into strategic opportunities. Toluna's solutions are designed for brands aiming to make impactful decisions, with a focus on data quality through its QSphere technology. This makes it a trusted partner for forward-thinking companies looking to enhance their market positioning and achieve a strong return on investment.

Use Cases

Customers recommend Advertisement, Market Research, Lifetime Value Management, as the business use cases that they have been most satisfied with while using MetrixLab.

Other use cases:

  • Engagement Management
  • Competitive Intelligence
  • Monitoring Social Media
  • Tracking & Monitoring Communications
  • Campaign Management
  • International Marketing
  • Forecasting
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Business Priorities

Build Brand Awareness and Enhance Customer Relationships are the most popular business priorities that customers and associates have achieved using MetrixLab.

Other priorities:

  • Grow Market Share
  • Increase Sales & Revenue
  • Improve Brand Engagement
  • Enter New Markets Internationally Or Locally
  • Scale Best Practices
  • Increase Customer Life Time Value
  • Acquire Customers
  • Improve Digital And Social Presence
  • Reduce Bounce
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MetrixLab Use-Cases and Business Priorities: Customer Satisfaction Data

MetrixLab works with different mediums / channels such as User Generated Content. and Social Media.

MetrixLab's features include Feedback Surveys, and Dashboard. and MetrixLab support capabilities include 24/7 Support, AI Powered, Email Support, etc. also MetrixLab analytics capabilities include Analytics, and Custom Reports.

Reviews

"...MarketTools Community Manager, market research online community (MROC) software, makes it fast and easy to create a private online market research community, open a dialog, and explore concepts and ideas in real time...." Peer review

MetrixLab, belong to a category of solutions that help Business Intelligence. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

MetrixLab challenges the status quo of insights by offering global customer insight services. This market research company serves businesses of all sizes with valuable data.

Comprehensive Insights on MetrixLab Use Cases

What solutions does MetrixLab provide for Market Research?

What Are the key features of MetrixLab for Lifetime Value Management?

How does MetrixLab facilitate Engagement Management?

How can MetrixLab optimize your Competitive Intelligence Workflow?

26+ more Business Use Cases

23 buyers and buying teams have used Cuspera to assess how well MetrixLab solved their Business Intelligence needs. Cuspera uses 381 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Business Intelligence needs.

Case Studies

Consumer Goods

CASE STUDY Social insights Cat food

MetrixLab used social insights to analyze cat owners' preferences, helping brands optimize products and marketing, gaining a competitive advantage.

Consumer Goods

CASE STUDY Asahi International

Asahi International's remerchandising strategy in French supermarkets, including fridge packs and shelf segmentation, improved shopper decisions and increased sales, particularly for the Asahi Super ...Dry brand.

Consumer Goods

CASE STUDY Asahi International

Asahi International's remerchandising strategy in French supermarkets, including fridge packs and shelf segmentation, improved shopper decisions and increased sales, particularly for the Asahi Super ...Dry brand.

Consumer Goods

CASE STUDY Social insights Cat food

MetrixLab used social insights to analyze cat owners' preferences, helping brands optimize products and marketing, gaining a competitive advantage.

Food & Beverages

CASE STUDY Amstel

Amstel Bock's new packaging increased market penetration and brand perception, emphasizing quality and authenticity, leading to significant growth in seasonal sales.

Food & Beverages

CASE STUDY Amstel

Amstel Bock's new packaging increased market penetration and brand perception, emphasizing quality and authenticity, leading to significant growth in seasonal sales.

lightning

Peers used MetrixLab for advertisement and market research

MetrixLab Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.86/5 ★

Read Reviews (9)
Analytics

4.16/5 ★

Read Reviews (55)
Custom Reports

4.13/5 ★

Read Reviews (63)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.86/5 ★

Read Reviews (9)
Analytics

4.16/5 ★

Read Reviews (55)
Custom Reports

4.13/5 ★

Read Reviews (63)

Software Failure Risk Guidance

?

for MetrixLab

Overall Risk Meter

Low Medium High

Top Failure Risks for MetrixLab

MetrixLab B.V. News

M&A

Toluna enters agreement to acquire MetrixLab - World Business Outlook

Toluna plans to buy MetrixLab, a market research company.

The wear-out of advertising wear-out

The post The wear-out of advertising wear-out appeared first on MetrixLab.

Whitepaper: Mastering sustainability communications

The sustainability communications playbook: 12 best practices

Learn how to effectively communicate your brand's green initiatives with actionable recommendations from our latest whitepaper.

The post Whitepaper: Mastering sustainability communications appeared first on MetrixLab.

Introducing AdLift: your go-to solution for measuring ad impact

The post Introducing AdLift: your go-to solution for measuring ad impact appeared first on MetrixLab.

MetrixLab B.V. Profile

Company Name

MetrixLab B.V.

Company Website

https://www.metrixlab.com/

HQ Location

Wilhelminakade 312 LasPalmas Building Rotterdam, Zuid Holland 3072 AR, NL

Employees

251-500

Social

Financials

M&A