Obviyo (formerly HiConversion) Overview

Obviyo addresses the challenge of boosting e-commerce revenue with its AI-powered suite of applications. Tailored for product-led growth, it transforms e-commerce operations by leveraging advanced product hyper-metrics to identify buying signals from individual shoppers. This capability empowers over 1,200 Shopify brands to convert insights into actionable strategies, enhancing market positioning and driving ROI. Obviyo's solution is distinguished by its ease of use and integration, offering a comprehensive toolset that supports merchants in maximizing their product potential. With a proven track record of customer success, Obviyo stands out as a strategic partner in e-commerce growth.

Use Cases

Customers recommend Lead Analytics, Collaboration, Merchandising, as the business use cases that they have been most satisfied with while using Obviyo (formerly HiConversion).

Other use cases:

  • Segmentation And Targeting
  • Social Media Analytics
  • Competitive Intelligence
  • Groups Management
  • Engaging And Following Up
  • Content Management
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Business Priorities

Increase Sales & Revenue and Improve Consistency are the most popular business priorities that customers and associates have achieved using Obviyo (formerly HiConversion).

Other priorities:

  • Improve ROI
  • Scale Best Practices
  • Acquire Customers
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Obviyo (formerly HiConversion) Use-Cases and Business Priorities: Customer Satisfaction Data

Obviyo (formerly HiConversion) works with different mediums / channels such as Mobile.

Obviyo (formerly HiConversion)'s features include Personalization. and Obviyo (formerly HiConversion) support capabilities include AI Powered, 24/7 Support, Email Support, etc. also Obviyo (formerly HiConversion) analytics capabilities include Analytics, and Custom Reports.

Reviews

"...Partnering with HiConversion enabled Kiehl s to combine visitor segmentation and onsite behavior to experiment with a broad spectrum of customer consideration paths...." Peer review by Sean Reynolds, AVP, Ecommerce & Digital Marketing, Kiehl’s

Obviyo (formerly HiConversion), belong to a category of solutions that help E-Commerce Software. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

eCommerce Intelligence integrates web analytics, A/B testing, personalization, and AI to enhance visitor session value. Leading brands leverage this synergy to excel at CRO and drive growth.

Popular Business Setting

for Obviyo (formerly HiConversion)

Top Industries

  • Retail

Popular in

Obviyo (formerly HiConversion) is popular in Retail, and is widely used by

Comprehensive Insights on Obviyo (formerly HiConversion) Use Cases

How can Obviyo (formerly HiConversion) enhance your Collaboration process?

What benefits does Obviyo (formerly HiConversion) offer for Merchandising?

6+ more Business Use Cases

11 buyers and buying teams have used Cuspera to assess how well Obviyo (formerly HiConversion) solved their E-Commerce Software needs. Cuspera uses 132 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific E-Commerce Software needs.

Case Studies

Retail

CASE STUDY Lawn Mower Tire Store

Lawn Mower Tire Store wanted to increase their Revenue Per Visitor (RPV), especially for mobile sales. They worked with Redstage, an agency partner, to optimize their mobile site. Redstage identified... that the checkout button was not easily visible, so they implemented a 'Sticky Cart Header' to make it more prominent. This change led to a 24.9% increase in RPV on desktop and a 7% increase on mobile. The store plans to roll out these changes site-wide.

Consumer Goods

CASE STUDY Kiehl's

Kiehl's is a cosmetics brand that partnered with HiConversion to improve customer experiences. They segmented their audience and targeted shoppers with personalized banners. This strategy led to an 1...1.59% increase in revenue per visitor. Kiehl's used dynamic optimization to run multiple campaigns, enhancing their understanding of customer decision-making.

CASE STUDY TULA Skincare

TULA Skincare used HiConversion to improve their online store. They increased revenue by 26.84% by redesigning their product listing page. They also increased mobile engagement by 4.39% and desktop e...ngagement by 38.14% by swapping page sections. A bigger hero image on the home page increased desktop engagement by 22.54%. Optimizing the checkout experience increased mobile conversion rate by 3.43% and desktop by 11.30%.

Consumer Goods

CASE STUDY Deckers

Deckers wanted to optimize their UGG eCommerce site for better revenue while maintaining brand image. They focused on key sales funnel steps like product pages and checkout. Changes included making t...he checkout button more visible. The optimization led to a 14.73% lift in performance. Insights showed small changes, like the checkout button, significantly boosted conversions.

Consumer Goods

CASE STUDY Tuccini

Tuccini improved their checkout process. They tested different elements like free shipping and recommendations. They saw a 19.72% revenue lift. HiConversion helped them with insights for future impro...vements.

Retail

CASE STUDY One Way Furniture

One Way Furniture improved their shopping cart experience. They used HiConversion's adaptive optimization strategy. This led to an 18.19% increase in conversion rates. The program lasted 30 days. Top... page combinations outperformed the baseline by up to 45.07%. The company explored 192 page variations.

lightning

Peers used Obviyo (formerly HiConversion) for lead analytics and collaboration

Obviyo (formerly HiConversion) Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.41/5

Read Reviews (8)
Analytics

4.62/5

Read Reviews (32)
Custom Reports

4.54/5

Read Reviews (25)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.41/5

Read Reviews (8)
Analytics

4.62/5

Read Reviews (32)
Custom Reports

4.54/5

Read Reviews (25)

Software Failure Risk Guidance

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for Obviyo (formerly HiConversion)

Top Failure Risks for Obviyo (formerly HiConversion)

Obviyo, Inc. Profile

Company Name

Obviyo, Inc.

Company Website

https://obviyo.com/

HQ Location

5901 Broken Sound Pkwy NW, #100, Boca Raton, FL 33487, US

Employees

11-50

Social

Financials

SERIES B