OpenMoves: Use-Cases, Insights and Reviews | 2025 Cuspera

OpenMoves helped OVME, a fast-growing medical aesthetics brand, improve their paid media strategy. OVME faced high customer acquisition costs and needed better creative and account structure for thei...r 29 locations. OpenMoves rebuilt and optimized paid media, creative, and landing pages. After 7 months, OVME saw a 49% reduction in non-brand search CPA, 41% growth in organic brand search, 35% improvement in total account ROAS, and a 32% increase in landing page conversion rate. OVME credits OpenMoves for driving all-time high studio performance.
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Justworks used OpenMoves for digital paid media to get more sales-qualified leads. OpenMoves optimized campaigns for lead quality and reduced cost per acquisition. They increased conversion rates by ...62% and scaled media spend by 10 times. OpenMoves developed 500 local PPC markets and cut the cost for sales-qualified leads by 66%. Justworks became a top HR SaaS company with these results.
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OpenMoves helped an art college with eight campuses rebuild its digital media campaigns. The college needed to restart non-functional campaigns and scale media spending to $1,000,000 per month. OpenM...oves used deep funnel data integration, creative testing, and advanced Facebook strategies. The campaigns generated 100,000 leads in 2019 and improved year-over-year performance by 200%. The client praised OpenMoves for their speed and skill in achieving these results.
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OpenMoves helped Brass Clothing, a fashion startup, grow revenue by 200% in two years using Facebook and Instagram ads. The challenge was to stand out in a crowded women’s apparel market and reach th...e right audience. OpenMoves used advanced audience targeting, creative ad strategies, and precise analytics. Brass achieved over $2 million in revenue from Facebook and Instagram, 3x ROAS, and $17,000+ in purchases. The campaign tested 3,000+ ad variations and ran 350+ campaigns.
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OpenMoves used Google Ads to help Hyperbaric Medical Solutions get more patients for their clinics. HMS wanted to track leads, improve ROI, and manage ads for five locations. OpenMoves set up locatio...n-based campaigns and used CRM data from Salesforce to measure real patient results. HMS saw a 10x return on ad spend, an 18x ROAS on main services, a 35% better click-through rate, and a 12% lower cost per click. HMS says OpenMoves are experts in SEM for multi-location medical brands.
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OpenMoves helped Veteran Ratings improve their SEM strategy. The challenge was to get more qualified leads at a lower cost. OpenMoves optimized Google Ads and Microsoft Ads, improved conversion track...ing, and used AI for ad strategy. Veteran Ratings saw a 23% drop in cost per lead, a 32% increase in lead qualification rate, a 78% improvement in Google Ads conversion rate, and a 26% better click-through rate. The campaign delivered more leads and better quality for the same budget.
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