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Powtoon: Use-Cases, Insights and Reviews | 2025 Cuspera

4.49 5

★ ★ ★ ★ ★ ☆ ☆ ☆ ☆ ☆

(3040)

Video creation tool to communicate and engage

Powtoon Overview

Powtoon enables users to create videos and animations quickly using a vast library of styles and characters or their own uploads. Signing up is free and easy.

Use Cases

Customers recommend Engagement Management, Content Management, Advertisement, as the business use cases that they have been most satisfied with while using Powtoon.

Other use cases:

Onboarding
Communication Management
Social Media Management
Collaboration
Helpdesk Management
Proposal & Quote Management
Digital Marketing

See all use cases See less use cases

Business Priorities

Improve Internal Communications and Acquire Customers are the most popular business priorities that customers and associates have achieved using Powtoon.

Other priorities:

Enhance Customer Relationships
Launch New Products
Build Brand Awareness
Grow Market Share
Increase Sales & Revenue
Improve Digital And Social Presence
Establish Thought Leadership
Scale Best Practices
Improve ROI
Enter New Markets Internationally Or Locally
Manage Risk
Improve Brand Engagement
Improve Stakeholder Relations

See all business priorities See less business priorities

Powtoon Use-Cases and Business Priorities: Customer Satisfaction Data

Powtoon works with different mediums / channels such as Video. Social Media. and Facebook.

Powtoon's features include Templates, Recording, Personalization, etc. and Powtoon support capabilities include Chat Support, Phone Support, 24/7 Support, etc. also Powtoon analytics capabilities include Analytics, and Custom Reports.

Reviews

"Using visual communication is truly revolutionary because instead of needing to draft time-consuming whitepapers, it allows us to have an immediate visual response and provide resources to staff about fast-moving or emerging events like the #MeToo m...ovement or Coronavirus pandemic." - Reshma Khan

Powtoon, Google Sheets, Microsoft PowerPoint, Branch linking platform, Piktochart, etc., all belong to a category of solutions that help Presentation Software. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Powtoon

Top Industries

Computer Software
Management Consulting
Non-Profit Organization Management

Popular in

Enterprise
Small Business
Mid Market

Powtoon is popular in Computer Software, Management Consulting, and Non-Profit Organization Management and is widely used by Enterprise, Small Business, and Mid Market.

Comprehensive Insights on Powtoon Use Cases

Why is Powtoon the best choice for Engagement Management?

Powtoon is an online video creation platform designed to produce engaging, animated videos and presentations. It facilitates the creation of engaging content for diverse audiences, such as students, colleagues, and clients. Powtoon simplifies the process of creating professional-looking videos, requiring minimal design skills or technical expertise, however, its interface may pose challenges for new users.

"...I use PowToon to create engaging educational videos for medical education (I'm a physician and professor at a medical school), church (I teach 5th grade Bible class) and community events (I made "This is Your Life" videos for birthday parties and funeral tribues). ...." Peer review by Adiaha F., physician, Medical Practice

What benefits does Powtoon offer for Content Management?

Powtoon enables users to create, edit, and share engaging video content. The software provides a user-friendly interface, facilitating the creation of various types of video content including explainer videos and social media content. Although it offers a wide range of features and templates, Powtoon has limited content updates, potentially impacting the ability to create fresh and unique content.

"...If you re looking to create some video content to add to your D2L page, there are lots of options out there, most with 14-day free trials for you to give them a try: Animoto lets you include photos and video clips in your personalized video; Vyond (formerly GoAnimate) provides drag-and-drop templates to help you create an animation; PowToon promises professional looking results in just 20 minutes ; RawShorts tagline is If you can build a Powerpoint slide you can make an awesome video with Raw Shorts; and Doodly allows you to create your own doodle sketch videos with little to no design or technical skills. ..." Week 6, Spring 2019

Why is Powtoon the best choice for Advertisement?

Powtoon offers a platform to create various video advertisements for diverse purposes, including marketing campaigns, product presentations, and social media posts. The software provides templates and layouts designed for ease of use and allows for the creation of professional-looking videos. While the platform offers a wide range of functionalities, some users may find the interface confusing.

"...I am loving the short videos, with people, bringing real life into my advertisements...." Peer review by Jonathan B, Managing Director

How does Powtoon address your Onboarding Challenges?

Powtoon provides training and onboarding capabilities that are readily accessible to diverse users. The platform facilitates the creation of engaging video content, catering to various needs, such as internal communications, employee training, and marketing. Users can leverage pre-built templates, royalty-free media, and personalized voiceovers to produce impactful training materials.

"...Onboard software customers with instructional videos and helpful tutorials that improve customer retention. ..." IT Training Videos

Why is Powtoon the best choice for Communication Management?

Powtoon offers online editing and publishing capabilities, allowing users to create and share engaging videos and presentations for various communication purposes. The platform provides free and paid tools, enabling users to export or publish content in multiple formats. Powtoon's limitations include the inability to publish content with hyperlinks outside the platform in the free version.

"...Download videos in any desired format or publish them directly to your intranet, Slack, and work channels so that the whole company can get to know them. ..." Kickoff by Powtoon for Onboarding New Employees

42+ more Business Use Cases

11 buyers and buying teams have used Cuspera to assess how well Powtoon solved their Presentation Software needs. Cuspera uses 3040 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Presentation Software needs.

Customer Testimonials

CUSTOMERS	TESTIMONIALS
Reshma Khan ECSA Regional Organizational Development and Culture Specialist CARE International	Using visual communication is truly revolutionary because instead of needing to draft time-consuming whitepapers, it allows us to have an immediate visual response and provide resources to staff about fast-moving or emerging events like the #MeToo movement or Coronavirus pandemic. Testimonial By Reshma Khan
Adam Maksl Associate Professor of Journalism and Media Indiana University Southeast	I was looking for something to help me convey complicated concepts because I know how students can sometimes lose interest when the content is too heavy. Testimonial By Adam Maksl
Daniel Creasey UK Marketing Manager Panasonic	We went from creating 5 videos a year with an agency to about 5 videos a month, if not more. Testimonial By Daniel Creasey

CUSTOMERS	TESTIMONIALS
Reshma Khan ECSA Regional Organizational Development and Culture Specialist CARE International	Using visual communication is truly revolutionary because instead of needing to draft time-consuming whitepapers, it allows us to have an immediate visual response and provide resources to staff about fast-moving or emerging events like the #MeToo movement or Coronavirus pandemic. Testimonial By Reshma Khan
Adam Maksl Associate Professor of Journalism and Media Indiana University Southeast	I was looking for something to help me convey complicated concepts because I know how students can sometimes lose interest when the content is too heavy. Testimonial By Adam Maksl
Daniel Creasey UK Marketing Manager Panasonic	We went from creating 5 videos a year with an agency to about 5 videos a month, if not more. Testimonial By Daniel Creasey

Case Studies

COMPANY	INDUSTRY	CASE STUDIES
TIBCO Computer Software	Computer Software	Case Study TIBCO How TIBCO Brings Learning to Life with Powtoon’s Build-Your-Own Characters Read More
TIBCO Computer Software	Computer Software	Case Study TIBCO How TIBCO Brings Learning to Life with Powtoon’s Build-Your-Own Characters Read More
Panasonic Consumer Electronics	Consumer Electronics	Case Study Panasonic How Panasonic Saves Nearly £100K on Agency Costs with Powtoon Videos Read More

Video

Need a Professional Video? Create One with Powtoon!

Video Thumbnail

Frequently Asked Questions(FAQ)

for Powtoon

What is Powtoon?

Powtoon is a visual communication platform that helps to create engaging, animated videos with a professional look and feel bringing in a touch of awesomeness to everyday communications. Whether in a class, sending a note to a friend or pitching a product to potential investors, etc.

It helps to make videos to start making a deeper impact at work with helpful tips, tricks, training sessions, and guides to shorten the learning curve and to get measurable results. It helps to transform everyday communications into powerful visual experiences, with the highest level of service and security.

Some of its features include recruit, onboarding, and retain top talent, develop transformational leadership, inspire genuine employee engagement, measure marketing strategy and lead generation with results, and so on.

What is Powtoon used for?

Powtoon is a Presentation Software mainly used by its customers to Improve Internal Communications and Acquire Customers by Engagement Management, Content Management and Advertisement .

What are the top features of Powtoon?

Templates, Recording and Personalization are some of the top features of Powtoon.

Who uses Powtoon?

Powtoon is used by Computer Software, Management Consulting and Non-Profit Organization Management among other industries.

What are Powtoon alternatives?

Google Sheets, Microsoft PowerPoint, Branch Linking Platform and Piktochart are popular alternatives for Powtoon.

Where is Powtoon located?

Powtoon is headquartered at Stanmore.

lightning

Peers used Powtoon for engagement management and content management

Powtoon Competitors

More Powtoon Alternatives...

Powtoon Features

Low
Medium
High

FEATURE	RATINGS AND REVIEWS
AI Powered	4.20/5 ★ Read Reviews (4)
Analytics	4.13/5 ★ Read Reviews (18)
Custom Reports	4.08/5 ★ Read Reviews (590)

CAPABILITIES	RATINGS AND REVIEWS
AI Powered	4.20/5 ★ Read Reviews (4)
Analytics	4.13/5 ★ Read Reviews (18)
Custom Reports	4.08/5 ★ Read Reviews (590)

Powtoon Integrations

Powtoon integrates with a wide range of software applications through its robust data import and export capabilities.

Data Import

3.73/5 ★

Read Reviews (264)

Data Export

3.25/5 ★

Read Reviews (323)

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Software Failure Risk Guidance

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for Powtoon

Overall Risk Meter

Low Medium High

Top Failure Risks for Powtoon

Powtoon.com, Inc Profile

Company Name

Powtoon.com, Inc

Company Website

https://www.powtoon.com/

Year Founded

2011

HQ Location

Stanmore

Employees

51-100

Social

Financials

SEED