Salesforce Journey Builder Overview

Salesforce-journey-builder helps build customer relationships through personalized marketing and automated journeys. Engagement marketing tools from Salesforce streamline this process efficiently.

Use Cases

Customers recommend Advertisement, Sending & Publishing Communications, Engagement Management, as the business use cases that they have been most satisfied with while using Salesforce Journey Builder.

Other use cases:

  • Workflow Management
  • Social Media Marketing
  • Helpdesk Management
  • Content Curation
  • Digital Marketing
  • Campaign Management
  • Channel Marketing
See all use cases See less use cases

Business Priorities

Scale Best Practices and Enter New Markets Internationally Or Locally are the most popular business priorities that customers and associates have achieved using Salesforce Journey Builder.

Other priorities:

  • Enhance Customer Relationships
  • Improve Brand Engagement
  • Build Brand Awareness
  • Improve ROI
  • Acquire Customers
See all business priorities See less business priorities

Salesforce Journey Builder Use-Cases and Business Priorities: Customer Satisfaction Data

Salesforce Journey Builder works with different mediums / channels such as Social Media. Website. E-Mail etc.

Salesforce Journey Builder's features include Personalization, Microsites, and Feedback Surveys. and Salesforce Journey Builder support capabilities include 24/7 Support, AI Powered, Email Support, etc. also Salesforce Journey Builder analytics capabilities include Custom Reports, and Analytics.

Reviews

"...In addition, Salesforce Journey Builder allows us to use an API as a trigger for a workflow, highlighting the existing integration of Marketing Cloud with CRM...." Peer review by Daniel d

Salesforce Journey Builder, Userlane, Unless, UpMail, ServiceRocket, etc., all belong to a category of solutions that help Customer Journey and Experience. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Salesforce Journey Builder

Top Industries

  • Hospital & Health Care
  • Marketing and Advertising
  • Non-Profit Organization Management

Popular in

  • Large Enterprise
  • Mid Market
  • Small Business

Salesforce Journey Builder is popular in Hospital & Health Care, Marketing And Advertising, and Non-Profit Organization Management and is widely used by Large Enterprise, Mid Market, and Small Business.

Comprehensive Insights on Salesforce Journey Builder Use Cases

How efficiently Does Salesforce Journey Builder manage your Sending & Publishing Communications?

What solutions does Salesforce Journey Builder provide for Engagement Management?

How efficiently Does Salesforce Journey Builder manage your Workflow Management?

What makes Salesforce Journey Builder ideal for Social Media Marketing?

22+ more Business Use Cases

11 buyers and buying teams have used Cuspera to assess how well Salesforce Journey Builder solved their Customer Journey and Experience needs. Cuspera uses 204 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Customer Journey and Experience needs.

Case Studies

Manufacturing

CASE STUDY JSW Steel

JSW Steel used MuleSoft to transform its value chain. They integrated 32 systems with 120+ APIs. This improved order management and customer experience. They achieved a 99.7% integration success rate.... API calls increased by 52%, reaching 7.2 million per year.

Manufacturing

CASE STUDY Godrej & Boyce

Godrej & Boyce used Salesforce to unify their CRM across business units. This helped them offer a connected customer experience. They moved sales processes to Salesforce Sales Cloud. This unified cus...tomer data and sales workflows. Sales teams now engage customers consistently. They reduced the time to connect with customers from a day to two hours. Predictive analytics increased lead conversion probability to 80% in one business unit.

Financial Services

CASE STUDY Bike Bazaar

Bike Bazaar uses Salesforce to improve loan processes. They cut loan approval time from 20 to 5 minutes. They manage twice as many cases as before. Product launches are now 6 times faster. Data insig...hts help them target promotions and manage risks.

Information Technology and Services

CASE STUDY EXL

EXL used Salesforce to improve sales efficiency and customer focus. They implemented Sales Cloud and Revenue Cloud to optimize their sales processes. Automation and real-time insights helped sales te...ams engage customers better. EXL's sales team now predicts deal success and improves conversion rates. The company plans to integrate Salesforce further for a robust customer experience.

Information Services

CASE STUDY BARC India

BARC India improved field service productivity by 25% using Salesforce automation. They unified panel and inventory management on a single platform. This helped them service more households and ensur...e high-quality data. The same team of 650 field executives can now conduct 15% more panel visits per day. They can also visit 20% more households. BARC uses Salesforce to manage 55,000+ metering devices and plans to expand to 300,000 households.

Consumer Goods

CASE STUDY Tata Consumer Products

Tata Consumer Products transformed its sales and distribution with Salesforce. They built a platform called MAVIC, automating distributor management. Onboarding time reduced from a week to 45 minutes.... The MAVIC app enables 6 million transactions monthly. Over 3,000 distributors were onboarded in four months. The platform is used by 8,000 sales employees to serve 12,000 distributors and 1.6 million retail outlets.

Video

Introduction to Journey Builder in Salesforce Marketing Cloud

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lightning

Peers used Salesforce Journey Builder for advertisement and sending & publishing communications

Salesforce Journey Builder Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.05/5 ★

Read Reviews (1)
Custom Reports

4.36/5 ★

Read Reviews (22)
Analytics

3.77/5 ★

Read Reviews (8)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.05/5 ★

Read Reviews (1)
Custom Reports

4.36/5 ★

Read Reviews (22)
Analytics

3.77/5 ★

Read Reviews (8)

Salesforce Journey Builder Integrations

Salesforce Journey Builder integrates with a wide range of software applications through its robust data import and export capabilities.

Data Import

3.27/5 ★

Read Reviews (7)
Data Export

1.95/5 ★

Read Reviews (2)

Few API Integrations for Salesforce Journey Builder

Software Failure Risk Guidance

?

for Salesforce Journey Builder

Overall Risk Meter

Low Medium High

Top Failure Risks for Salesforce Journey Builder

Salesforce, Inc. News

Product

Salesforce Launches Agentforce 3 with MCP to Tackle AI Agent Scalability in Enterprises

Salesforce launched Agentforce 3, an advanced AI agent platform designed for enterprise scalability. The release introduces the Agentforce Command Centre, providing real-time observability and control over AI agent workflows. Early adopters like Grupo Globo and Engine report significant business gains, including a 22% boost in subscriber retention and a 15% reduction in case handling time. Over 8,000 organizations have adopted Agentforce since October 2024.

Product

Salesforce's (CRM) AI Push Gains Momentum With New Pricing Strategy - Insider Monkey

Salesforce has introduced a new pricing strategy for its AI-powered CRM suite, including Agentforce, aiming to accelerate adoption of its artificial intelligence capabilities across enterprise customers. This move is designed to drive broader usage of AI-driven automation and analytics within Salesforces platform, positioning the company for increased market share in the competitive CRM and enterprise software sector. The updated pricing reflects Salesforces commitment to making advanced AI features more accessible and cost-effective for businesses seeking digital transformation.[1](https://www.ainvest.com/news/salesforce-strategic-momentum-agentforce-role-driving-future-growth-2505/?utm_source=openai) [2](https://www.ainvest.com/news/salesforce-agentforce-pricing-revolution-strategic-masterstroke-dominance-ai-driven-crm-era-2505/?utm_source=openai) [3](https://www.reuters.com/technology/salesforce-jumps-latest-ai-tools-set-accelerate-demand-2024-12-04/?utm_source=openai)

Product

As AI Agent Usage Surges, Companies Need a Complete Observability Solution

Salesforce has launched Agentforce Command Center, an observability platform for monitoring and managing AI agent activity. The solution offers tools such as Plan Tracer for troubleshooting and Testing Center for large-scale evaluation of agent responses. This addresses the need for robust governance and optimization as enterprises scale AI agent deployments.

Partnership

PayPal expands Salesforce partnership over Agentforce - TipRanks.com

PayPal is expanding its partnership with Salesforce by integrating Agentforce, aiming to enhance customer service operations and streamline agent workflows. This collaboration leverages Salesforces CRM capabilities to improve PayPals support efficiency and deliver a more unified customer experience.

Salesforce, Inc. Profile

Company Name

Salesforce, Inc.

Year Founded

1999

HQ Location

415 Mission Street, 3rd Floor, San Francisco, CA 94105, United States

Employees

10001+

Social

Financials

IPO