Salesforce Marketing Cloud Overview
Salesforce Marketing Cloud enhances customer engagement and drives revenue growth. Explore its marketing solutions to win customers and improve interactions.
Use Cases
Customers recommend Engagement Management, Communication Management, Advertisement, as the business use cases that they have been most satisfied with while using Salesforce Marketing Cloud.
Business Priorities
Enhance Customer Relationships and Grow Market Share are the most popular business priorities that customers and associates have achieved using Salesforce Marketing Cloud.
Salesforce Marketing Cloud Use-Cases and Business Priorities: Customer Satisfaction Data
Salesforce Marketing Cloud works with different mediums / channels such as E-Mail. Social Media. and Mobile.
Salesforce Marketing Cloud's features include Personalization, Alerts: Popups & Notifications, Templates, etc. and Salesforce Marketing Cloud support capabilities include AI Powered, Email Support, 24/7 Support, etc. also Salesforce Marketing Cloud analytics capabilities include Analytics, and Custom Reports.
Reviews
"...Salesforce Marketing Cloud is a very robust marketing system that solves all manner of marketing needs from the simple mailings to complex customer journeys and marketing campaigns. ...." Peer review by Desirae S., Data Quality Professional, Management Consulting
Salesforce Marketing Cloud, TelemetryTV, Statusbrew, Cincopa, Eclincher social media management, etc., all belong to a category of solutions that help Social Media Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Popular Business Setting
for Salesforce Marketing Cloud
Top Industries
- Computer Software
- Information Technology and Services
- Non-Profit Organization Management
Popular in
- Small Business
- Mid Market
- Enterprise
Salesforce Marketing Cloud is popular in Computer Software, Information Technology And Services, and Non-Profit Organization Management and is widely used by Small Business, Mid Market, and Enterprise.
Comprehensive Insights on Salesforce Marketing Cloud Use Cases
What Are the key features of Salesforce Marketing Cloud for Engagement Management?
What solutions does Salesforce Marketing Cloud provide for Communication Management?
How does Salesforce Marketing Cloud facilitate Advertisement?
What Are the key features of Salesforce Marketing Cloud for Content Management?
How efficiently Does Salesforce Marketing Cloud manage your Campaign Management?
49 buyers and buying teams have used Cuspera to assess how well Salesforce Marketing Cloud solved their Social Media Marketing needs. Cuspera uses 1903 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Social Media Marketing needs.
Case Studies
CASE STUDY Prudential
CASE STUDY Uber Eats
CASE STUDY RBC Wealth Management
CASE STUDY Panasonic
CASE STUDY Zota
CASE STUDY Nexo
Video
How Salesforce Uses Analytics to Drive Our Marketing Business

Frequently Asked Questions(FAQ)
for Salesforce Marketing Cloud
What is Salesforce Marketing Cloud?
Salesforce Marketing Cloud is a digital marketing automation and analytics software designed for marketers to help them better understand the consumers, engage with them, and implement the insights to personalise consumer’s experience. With the help of the platform, the teams can utilize email marketing campaigns to increase the ROI.
The platform offers multiple tools for email marketing and social media campaign management including customer journey builder, email studio, mobile studio, social studio, advertising studio and interaction studio. It also has Data studio, Datorama and Audience Studio that provides a complete data ecosystem for all marketing data, KPIs, investments and decisions.
The cloud based software helps unite marketing and sales on a single platform for B2B marketing automation. It helps measure end-to-end marketing effectiveness across all digital channels and devices leveraging AI and an exclusive partnership with Google Analytics 360.
What is Salesforce Marketing Cloud used for?
What are the top features of Salesforce Marketing Cloud?
Who uses Salesforce Marketing Cloud?
What are Salesforce Marketing Cloud alternatives?
Where is Salesforce Marketing Cloud located?
Salesforce Marketing Cloud Competitors
Salesforce Marketing Cloud Features
- Low
- Medium
- High
FEATURE | RATINGS AND REVIEWS |
---|---|
AI Powered | Read Reviews (33) |
Analytics | Read Reviews (139) |
Custom Reports | Read Reviews (245) |
CAPABILITIES | RATINGS AND REVIEWS |
---|---|
AI Powered | Read Reviews (33) |
Analytics | Read Reviews (139) |
Custom Reports | Read Reviews (245) |
Salesforce Marketing Cloud Integrations
Salesforce Marketing Cloud integrates with a wide range of software applications through its robust data import and export capabilities.
Few API Integrations for Salesforce Marketing Cloud
Software Failure Risk Guidance
?for Salesforce Marketing Cloud
Overall Risk Meter
Top Failure Risks for Salesforce Marketing Cloud
Salesforce, Inc. News
Perficient and Salesforce Announces Strategic Partnership with Salesforce | MarketScreener
Perficient and Salesforce have formed a strategic partnership to leverage AI in transforming businesses into agentic enterprises. This collaboration aims to enhance employee performance, unify data, and accelerate decision-making. The partnership will focus on AI-first solutions like Agentforce, enabling personalized customer experiences and real-time collaboration.
Ocado Retail enlists Salesforce, Devoteam and Multiverse for its first ever AI Day event
Ocado Retail held its first AI Day, enlisting Salesforce, Devoteam, and Multiverse to participate. The event aimed to educate attendees on integrating AI into daily tasks and exploring generative AI opportunities. CEO Hannah Gibson emphasized the importance of active engagement and continuous learning in AI adoption. Salesforce's involvement highlights its role in supporting AI initiatives in the retail sector.
NTT DATA Brings EXAH Into Its Fold to Expand Salesforce Work in Middle East and Africa
NTT DATA has acquired EXAH, a Salesforce consulting firm, to enhance its Salesforce delivery capabilities in the Middle East and Africa. This acquisition aims to strengthen NTT DATA's AI-led customer experience services and expand its reach in emerging markets. EXAH's team will join NTT DATA's global Salesforce practice, providing localized support and leveraging NTT DATA's global infrastructure.
Salesforce Appoints Andreas Diantoro To Lead His Business In Indonesia - VOI
Salesforce has appointed Andreas Diantoro as the new Country Leader and President Director for Indonesia. Diantoro will lead Salesforce's strategic direction and growth in Indonesia, leveraging his experience from SAP, Dell, Microsoft, and HP. This move underscores Salesforce's commitment to expanding its presence and strengthening relationships with customers and partners in the region.
Salesforce, Inc. Profile
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10001+
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Financials
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