Simpleview CMS: Product updates, Customer stories, and Insights | 2026 Cuspera

Simpleview creative services helped Visit Rapid City create a new brand story. The DMO wanted a flexible website and a unique logo to stand out. They aimed to increase website sessions, users, time o...n site, and conversions. The new brand highlights indigenous culture and local history. Visit Rapid City now uses a modern visual identity across its website and visitor center.
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Simpleview CMS helped Visit Hampshire celebrate Jane Austen's 250th birthday. Visit Hampshire worked with Visit Bath and Great West Way to create a year-long calendar of events. They used Simpleview ...CMS to build digital infrastructure for these celebrations. The goal was to attract global visitors and spread tourism throughout the year. This collaboration aimed to make Jane Austen's story accessible to more people.
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The Delaware Tourism Office needed to update its outdated website. They wanted a fresh design, better user experience, and improved digital accessibility. They used Simpleview's CRM and CMS, along wi...th AudioEye's accessibility platform. The new website led to a 45% increase in travel guide requests, a 37% rise in event page views, and a 256% increase in attraction page views.
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Explore Utah Valley faced challenges with website accessibility, impacting travelers with disabilities. They partnered with Simpleview's accessibility partner, AudioEye, to implement a digital access...ibility solution. This integration helped them provide an inclusive experience, comply with accessibility laws, and improve SEO. They also began updating 18,000 images with ALT text. The solution allows them to confidently communicate their accessibility efforts to users.
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VisitLEX, the destination marketing organization for Lexington, Kentucky, needed a more data-driven approach to its passport program. The manual process was time-consuming and inefficient. They partn...ered with Simpleview and Bandwango to create a digital solution. This integration streamlined the process, increased engagement, and eliminated manual tasks. As a result, they saw 1,108 pass completions, 2,349 sign-ups, and a 1078% increase in newsletter signups.
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Visit Manitowoc, a new destination marketing organization, needed a unique website to enhance its online presence. They partnered with Simpleview to create a site aligned with their marketing strateg...ies, focusing on SEO. The new website improved the performance of their Holiday Events page, increasing the click-through rate to 4.8% and generating 12 partner referrals. This marked a significant improvement from the previous year.
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