Sourcepoint CMP Overview

Sourcepoint offers a platform focused on consent management and data privacy solutions, catering to businesses navigating complex regulatory landscapes like CCPA and GDPR. Known for its advanced cookie consent solutions, Sourcepoint enhances compliance and transparency, crucial for building consumer trust. The platform's unique selling point lies in its ability to streamline privacy management across various regulations, making it a competitive choice for organizations prioritizing data privacy. By integrating Sourcepoint, businesses can effectively manage consent and privacy, ensuring adherence to legal standards while maintaining user trust.

Use Cases

Customers recommend Sending & Publishing Communications, Advertisement, Collaboration, as the business use cases that they have been most satisfied with while using Sourcepoint CMP.

Other use cases:

  • Digital Marketing
  • Campaign Management
  • Engaging And Following Up
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Business Priorities

Improve Visibility and Enhance Customer Relationships are the most popular business priorities that customers and associates have achieved using Sourcepoint CMP.

Other priorities:

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Sourcepoint CMP Use-Cases and Business Priorities: Customer Satisfaction Data

Sourcepoint CMP works with different mediums / channels such as Mobile. Mobile App. Mass Media etc.

Sourcepoint CMP, WP Engine, DNSFilter, ImmuniWeb, DataDome, etc., all belong to a category of solutions that help Web Security. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Sourcepoint-CMP offers flexible consent management. Multi-regulation privacy compliance is ensured while optimizing business outcomes.

Popular Business Setting

for Sourcepoint CMP

Top Industries

  • Real Estate

Popular in

Sourcepoint CMP is popular in Real Estate, and is widely used by

Sourcepoint CMP Customer wins, Customer success stories, Case studies

How efficiently Does Sourcepoint CMP manage your Sending & Publishing Communications?

106 buyers and buying teams have used Cuspera to assess how well Sourcepoint CMP solved their Web Security needs. Cuspera uses 112 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Web Security needs.

Publisher Collective - Marketing And Advertising

Sourcepoint helped Publisher Collective manage consent for over 300 gaming and entertainment websites. Publisher Collective needed easy onboarding, flexible site management, and expertise in global d...ata regulation. Sourcepoint's platform offered customisation and the Diagnose feature to identify bad actors. A/B testing on 'Reject All' buttons across Europe gave valuable insights. Publisher Collective gained security, efficiency, and future-proofed compliance.

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CDiscount - Retail

Sourcepoint's Diagnose Compliance Monitoring tool helped CDiscount, a leading French ecommerce site, monitor privacy compliance across many pages and user journeys. CDiscount needed a tool to manage ...large-scale scans and ensure consent collection met CNIL rules. Diagnose provided automated scanning, regular reporting, and benchmarking insights. The tool gave CDiscount global visibility into tracker behavior and improved their compliance workflows. CDiscount's advertising and privacy teams now ensure compliance at all times with Diagnose.

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9GAG - Entertainment

Sourcepoint helped 9GAG switch to a new consent management platform. 9GAG needed more flexibility, easier use, and better support than their old system. Sourcepoint offered a user-friendly platform w...ith strong customization and proactive account management. The onboarding was smooth, and customer support was helpful. 9GAG now has a more agile and scalable CMP for global privacy compliance.

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The Independent - Media

Sourcepoint helped The Independent launch a 'Consent or Pay' model for data privacy. The Independent needed to meet the UK ICO's rule to add a 'Reject All' button to consent banners. They wanted to k...eep user engagement and revenue high, as tests showed up to 30% of users would reject all cookies. Sourcepoint provided expertise and tools to implement the new model. The solution let users choose between personalized ads or paying for an ad-free experience, helping The Independent stay compliant and protect revenue.

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Süddeutsche Zeitung - Publishing

Sourcepoint helped Süddeutsche Zeitung launch a contract solution for digital content. Users choose to pay a fee or provide data for access. This model supports both paid content and advertising reve...nue. The approach follows GDPR transparency rules. Sourcepoint enabled the technical setup and compliance for this solution.

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Newsquest - Media

Sourcepoint helped Newsquest improve its Consent or Pay conversion rates. Newsquest is a leading UK news publisher with over 200 brands. The company faced new privacy rules from the Information Commi...ssioner’s Office. Newsquest used Sourcepoint’s portal to test and implement Consent or Pay banners. The Sourcepoint team provided strong support and adaptable solutions. Newsquest worked to balance user privacy with ad revenue needs.

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lightning

Peers used Sourcepoint CMP for sending & publishing communications and advertisement

Sourcepoint CMP Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Custom Reports

3.65/5 ★

Read Reviews (8)
Analytics

3.31/5 ★

Read Reviews (3)
CAPABILITIES RATINGS AND REVIEWS
Custom Reports

3.65/5 ★

Read Reviews (8)
Analytics

3.31/5 ★

Read Reviews (3)

Software Failure Risk Guidance

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for Sourcepoint CMP

Top Failure Risks for Sourcepoint CMP

Sourcepoint USA Inc News

M&A

Data privacy startup Didomi acquires Sourcepoint to advance consent and compliance

Didomi SAS, a data privacy startup, has acquired Sourcepoint Technologies Inc. to enhance its consent and compliance solutions. This acquisition, supported by Marlin Equity Partners, aims to unify the companies into a leading authority in privacy-respecting data collection. The combined entity will serve over 1,700 customers globally, expanding its footprint across the US, UK, and Europe.

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Partnership

Didomi and Sourcepoint Join Forces to Build the Future of Privacy Technology - PR Newswire

Didomi and Sourcepoint have announced a strategic partnership to enhance privacy technology solutions. This collaboration aims to integrate their expertise in privacy and consent management, supported by Marlin Equity Partners. The partnership will focus on creating advanced privacy infrastructure to help businesses balance user trust, compliance, and performance, while exploring AI-driven personalization. This move is set to redefine privacy as a growth lever in the evolving marketing and advertising landscape.

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M&A

Didomi and Sourcepoint Join Forces to Build the Future of Privacy Technology - Yahoo Finance

Didomi and Sourcepoint have merged to enhance privacy technology solutions, aiming to lead in privacy-respecting data practices. Supported by Marlin Equity Partners, the partnership focuses on integrating privacy compliance with AI-driven personalization to boost business outcomes for publishers and advertisers. This strategic move combines their expertise to redefine privacy as a growth lever in the evolving marketing landscape.

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M&A

Marlin Equity Partners acquires data privacy tech firm Sourcepoint

Marlin Equity Partners has acquired Sourcepoint, a data privacy technology firm. This acquisition is part of Marlin's strategy to expand its portfolio in the tech sector.

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Sourcepoint USA Inc Profile

Company Name

Sourcepoint USA Inc

Company Website

//sourcepoint.com

HQ Location

New York City, NY 10001, US

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