Versium Overview

Versium REACH enables omni-channel marketing and more efficient digital campaigns. It is a tool for creating targeted marketing audiences.

Use Cases

Customers recommend Lead Analytics, Account Management, Engagement Management, as the business use cases that they have been most satisfied with while using Versium.

Other use cases:

  • Channel Marketing
  • Advertisement
  • Lead Qualification: Technographic
  • Creating Contact List
  • Lead Qualification: Firmographic
  • Cross Selling
  • Digital Marketing
See all use cases See less use cases

Business Priorities

Enhance Customer Relationships and Improve Digital And Social Presence are the most popular business priorities that customers and associates have achieved using Versium.

Other priorities:

  • Grow Market Share
  • Acquire Customers
  • Improve ROI
  • Scale Best Practices
  • Enter New Markets Internationally Or Locally
  • Improve Brand Engagement
See all business priorities See less business priorities

Versium Use-Cases and Business Priorities: Customer Satisfaction Data

Versium works with different mediums / channels such as Omnichannel.

Versium's features include Predictive Analytics. and Versium support capabilities include AI Powered, 24/7 Support, Chat Support, etc. also Versium analytics capabilities include Custom Reports, and Analytics.

Reviews

"...Make the most of your digital marketing budgets by reaching the right people, with the right content through true omni-channel marketing...." Peer review

Versium, belong to a category of solutions that help Lead Generation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Versium Customer wins, Customer success stories, Case studies

What solutions does Versium provide for Lead Analytics?

What Are the key features of Versium for Account Management?

What benefits does Versium offer for Engagement Management?

How can Versium enhance your Channel Marketing process?

98 buyers and buying teams have used Cuspera to assess how well Versium solved their Lead Generation needs. Cuspera uses 222 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Lead Generation needs.

SaaS company - Computer Software

Versium REACH helped a SaaS company boost digital ad match rates. The company struggled to reach B2B prospects because lists had only business emails. Versium enriched their data with personal emails... and mobile numbers. LinkedIn match rates rose from 25% to 60%. YouTube and Gmail went from 10% to 42%. Facebook improved from 45% to 86%. The company saw an 80% increase in matchable contacts and a 75% drop in cost per sales-approved lead.

Read on →

A socially responsible employee benefits provider - Human Resources

Versium REACH helped a socially responsible employee benefits provider improve their account-based marketing. The company needed to target specific roles in key companies but struggled with broad, ex...pensive campaigns. Using Versium REACH, they built precise, role-based audiences for display ads. They avoided high CPM costs and gained unlimited access to new ABM audience creation. The result was focused, flexible, and cost-effective ABM targeting.

Read on →

American Investment Firm - Financial Services

Versium REACH helped an American investment firm solve problems with outdated customer data and limited insights. The firm used Versium REACH to refresh contact information and gain deeper demographi...c and psychographic data. This improved their ability to reach customers and target new segments. The sales team became more efficient with better customer profiles. The firm saw measurable improvements in marketing and customer connection.

Read on →

HR SaaS Company - Information Technology And Services

Versium REACH helped an HR SaaS company lower their cost to demo by 43%. The company struggled to get qualified leads and demos using social media ad tools. Versium REACH let them import prospect lis...ts from HubSpot and add more contact points. They used these lists to run targeted LinkedIn ads. This improved match rates and made campaigns more cost effective. The cost to demo dropped from $550 to $312.

Read on →

SaaS Company - Information Technology And Services

Versium REACH helped a SaaS company improve digital ad match rates. The company struggled to match business contacts to platforms like Facebook and LinkedIn. Versium mapped consumer data to business ...lists, increasing emails and phone numbers for matching by 80%. Match rates rose from 10% to 42% on YouTube and Gmail, 45% to 86% on Facebook, and 25% to 60% on LinkedIn. The company reduced cost per sales-approved lead by 75% and gained more qualified leads.

Read on →

An Online University - Education

Versium's predictive lead scoring helped an online university improve their marketing. The university had 30,000 new leads each month but could not tell which were best. Versium's tool used machine l...earning and LifeData to score leads. The university then focused on the top 51% of leads and captured 98% of enrollments. This cut marketing costs and helped staff reach top students faster.

Read on →
lightning

Peers used Versium for lead analytics and account management

Versium Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.85/5 ★

Read Reviews (40)
Custom Reports

4.87/5 ★

Read Reviews (33)
Analytics

4.86/5 ★

Read Reviews (36)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.85/5 ★

Read Reviews (40)
Custom Reports

4.87/5 ★

Read Reviews (33)
Analytics

4.86/5 ★

Read Reviews (36)

Software Failure Risk Guidance

?

for Versium

Overall Risk Meter

Low Medium High

Top Failure Risks for Versium

Versium Analytics, Inc News

Product

Versium Launches Versium REACH MCP Server: Connecting AI Agents to the Industrys Leading Identity Technology

Versium has launched the Versium REACH MCP Server, enabling AI agents to connect seamlessly with its B2B2C identity graph. This new release allows AI to access real-time identity data, enhancing decision-making capabilities. The server supports autonomous workflows, integrating with tools like Google Drive and Slack for comprehensive business processes. Available now, it aims to revolutionize AI data orchestration.

Read more →
Partnership

Versium Partners with Resulticks on a Multichannel Marketing Solution

Versium has partnered with Resulticks to offer a multichannel marketing solution.

Read more →
Product

Versium releases free Dedupe Tool for simplifying customer data management

Versium introduces a free Dedupe Tool for enhancing data hygiene in B2B and B2C sectors.

Read more →

Versium Analytics, Inc Profile

Company Name

Versium Analytics, Inc

Company Website

https://versium.com/

HQ Location

7530 164th Avenue NE Suite A204 Redmond, WA 98052

Employees

11-50

Social

Facebook Linkedin Twitter

Financials

PRIVATE