CARTO Platform Overview

CARTO is a cloud-native location intelligence platform that specializes in spatial analytics. It enables businesses to analyze and visualize spatial data on a limitless scale. Users can develop applications that leverage geospatial insights, enhancing decision-making processes. With access to over 12,000 geospatial datasets, CARTO provides a rich resource for data-driven analysis. This platform is particularly useful for industries that rely on geographic data, such as urban planning, logistics, and retail. A notable feature is its ability to handle complex spatial queries efficiently, making it a valuable tool for businesses seeking to integrate location-based insights into their operations.

Use Cases

Customers recommend Workflow Management, Helpdesk Management, Funnel Analysis, as the business use cases that they have been most satisfied with while using CARTO Platform.

Other use cases:

  • Advertisement
  • Engagement Management
  • Collaboration
  • Sending & Publishing Communications
  • Lead Analytics
  • Competitive Intelligence
  • Products & Pricelist Management
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Business Priorities

Acquire Customers and Improve ROI are the most popular business priorities that customers and associates have achieved using CARTO Platform.

Other priorities:

  • Increase Sales & Revenue
  • Grow Market Share
  • Enter New Markets Internationally Or Locally
  • Enhance Customer Relationships
  • Improve Efficiency
  • Launch New Products
  • Build Brand Awareness
  • Increase Average Basket Value
  • Scale Best Practices
  • Improve Navigation
  • Improve Visibility
  • Improve Internal Communications
  • Improve Digital And Social Presence
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CARTO Platform Use-Cases and Business Priorities: Customer Satisfaction Data

CARTO Platform works with different mediums / channels such as Offline. On Premises. Mobile etc.

CARTO Platform's features include Dashboard, Widgets, Recording, etc. and CARTO Platform support capabilities include Chat Support, Email Support, Phone Support, etc. also CARTO Platform analytics capabilities include Analytics, and Custom Reports.

Reviews

"CARTO allows us to visualize aggregated data from over 200 million transactions per month. SME's don't have Data Science or BI departments, so turning this Big Data into digestible insights that can allow them to grow their business and remain compe...titive allows us to differentiate ourselves from our competition ." - Josep Amoros

CARTO Platform, Hevo, Hyland, Skyvia Platform, Phocas, etc., all belong to a category of solutions that help Business Intelligence. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

CARTO, a cloud-native location intelligence platform, enables spatial data analysis and visualization at limitless scale. Apps can be developed using this platform for enhanced spatial analytics.

Popular Business Setting

for CARTO Platform

Top Industries

  • Financial Services
  • Telecommunications
  • Hospital & Health Care

Popular in

  • Small Business
  • Large Enterprise
  • Mid Market

CARTO Platform is popular in Financial Services, Telecommunications, and Hospital & Health Care and is widely used by Small Business, Large Enterprise, and Mid Market.

Comprehensive Insights on CARTO Platform Use Cases

What solutions does CARTO Platform provide for Workflow Management?

How does CARTO Platform facilitate Helpdesk Management?

How can CARTO Platform optimize your Funnel Analysis Workflow?

What solutions does CARTO Platform provide for Engagement Management?

23+ more Business Use Cases

13 buyers and buying teams have used Cuspera to assess how well CARTO Platform solved their Business Intelligence needs. Cuspera uses 1351 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Business Intelligence needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS
CARTO Platform testimonial

Josep Amoros

Owner

Commerce360

CARTO allows us to visualize aggregated data from over 200 million transactions per month. SME's don't have Data Science or BI departments, so turning this Big Data into digestible insights that can allow them to grow their business and remain competitive allows us to differentiate ourselves from o...ur competition .

Testimonial By Josep Amoros
CARTO Platform testimonial

David Gonzalez

Chief Data Officer

Vodafone Group

By working with CARTO we’ve been able to build the world’s leading telco data monetization solution (Vodafone Analytics) for Tourism, Real Estate & Retail - turning mobile event data into highly valuable spatial insights in 5 countries. Testimonial By David Gonzalez
CARTO Platform testimonial

Shayne Ward

National Venues & Community Facilities Manager

AFL

Mapping allows stakeholders to get an understanding of what it's like on the ground. We want to accelerate growth, and seeing the strong and weak points for our sport in Australia helps. Having local information helps us to understand where we need to focus campaigns & allocate resources accordingl...y.

Testimonial By Shayne Ward
CUSTOMERS TESTIMONIALS
CARTO Platform testimonial

Josep Amoros

Owner

Commerce360

CARTO allows us to visualize aggregated data from over 200 million transactions per month. SME's don't have Data Science or BI departments, so turning this Big Data into digestible insights that can allow them to grow their business and remain competitive allows us to differentiate ourselves from o...ur competition .

Testimonial By Josep Amoros
CARTO Platform testimonial

David Gonzalez

Chief Data Officer

Vodafone Group

By working with CARTO we’ve been able to build the world’s leading telco data monetization solution (Vodafone Analytics) for Tourism, Real Estate & Retail - turning mobile event data into highly valuable spatial insights in 5 countries. Testimonial By David Gonzalez
CARTO Platform testimonial

Shayne Ward

National Venues & Community Facilities Manager

AFL

Mapping allows stakeholders to get an understanding of what it's like on the ground. We want to accelerate growth, and seeing the strong and weak points for our sport in Australia helps. Having local information helps us to understand where we need to focus campaigns & allocate resources accordingl...y.

Testimonial By Shayne Ward

Case Studies

Marketing and Advertising

CASE STUDY VIOOH

CARTO helped VIOOH transform out-of-home advertising with cloud-native app development. VIOOH used CARTO Builder for easy, visual campaign planning and real-time data access. The platform's integrati...on with Snowflake streamlined data workflows and improved productivity. VIOOH's team can now create interactive maps and visualizations, making campaign planning faster and more data-driven. This led to better decisions and increased ROI for advertisers.

Telecommunications

CASE STUDY BT Group

BT Group used CARTO to process billions of mobile network data points. They needed to generate accurate, scalable population movement insights for sectors like government, transport, and retail. CART...O's geospatial analytics platform helped BT build a comprehensive mobility dataset and reconstruct journeys across the UK. The solution enabled better transport network optimization, retail site selection, and urban planning. CARTO provided scalability, advanced analytics, and privacy compliance for BT's data-driven projects.

Internet

CASE STUDY Mercado Libre

CARTO helped Mercado Libre scale spatial analytics across their company. Mercado Libre used CARTO’s platform to connect with BigQuery and analyze data in Google Cloud. The Analytics Toolbox let their... team do advanced geospatial analysis in one place. This made it easier to find commercial hotspots and share insights. The solution improved efficiency and teamwork for market expansion.

Information Technology and Services

CASE STUDY ZapMap

ZapMap used CARTO to analyze electric vehicle charging station data. The challenge was to help EV drivers find chargers and give the industry better insights. CARTO helped ZapMap clean, combine, and ...analyze large amounts of EV charging data in real time. ZapMap now tracks over 1 million charging sessions monthly and maps 95% of UK charging locations. This helps drivers find available chargers and helps the industry optimize infrastructure and energy management.

Automotive

CASE STUDY Renault

CARTO helped Renault optimize their retail outlet network. Renault needed a global georeporting solution for local and regional showroom analysis. CARTO’s Professional Services team built an applicat...ion for Renault to gain insights on retail operations quickly. The solution sped up delivery by several months and did not require Renault to hire new specialists. This helped Renault find new efficiencies and drive more sales.

Retail

CASE STUDY Instacart

CARTO helped Instacart improve grocery delivery with geospatial analytics. Instacart used isochrones and demographic data to expand retailer coverage and reach underserved communities. They optimized... delivery routes for over 600,000 shoppers, making service more reliable. CARTO's platform enabled better decision-making and made geospatial insights easy for all teams. Instacart now serves millions of customers across 14,000 cities with improved efficiency.

Video

The CARTO Workspace: a tour

Video Thumbnail

Frequently Asked Questions(FAQ)

for CARTO Platform

What is CARTO Platform?

CARTO is a Location Intelligence platform that can be used by businesses to store, enrich, analyze & visualize their data, enabling spatially aware decisions and optimization of business processes. It can be used across industries such as Telecom, Real Estate, Retail and Cities and Government departments.

CARTO features include Data Ingestion and Management, Data Enrichment, Analysis, Solutions & Visualization and Integration. The software is cloud based with automatic backups and regular upgrades. It can also be deployed on-premise on a virtual private cloud.

The Data Ingestion and Management feature enables to seamlessly use basic PostgreSQL expressions and PostGIS functions, creation of tables and views directly in the platform without needing to download, and supports multiple geospatial formats. CARTO's Data Enrichment feature allows access to different location data streams on common geometries and enables development of ETL processes and update mechanisms for data enrichment. The Solutions & Visualization feature helps to develop and build custom applications with a full suite of front-end libraries using Airship and CARTO VL.

What is CARTO Platform used for?

CARTO Platform is a Business Intelligence Software mainly used by its customers to Acquire Customers and Improve ROI by Workflow Management, Helpdesk Management and Funnel Analysis .

What are the top features of CARTO Platform?

Dashboard, Widgets and Recording are some of the top features of CARTO Platform.

Who uses CARTO Platform?

CARTO Platform is used by Financial Services, Telecommunications and Hospital & Health Care among other industries.

What are CARTO Platform alternatives?

Hevo, Hyland, Skyvia Platform and Phocas are popular alternatives for CARTO Platform.

Where is CARTO Platform located?

CARTO Platform is headquartered at 307 5th Ave, New York, New York 10016, US.
lightning

Peers used CARTO Platform for workflow management and helpdesk management

CARTO Platform Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.18/5 ★

Read Reviews (11)
Analytics

4.34/5 ★

Read Reviews (471)
Custom Reports

4.19/5 ★

Read Reviews (315)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.18/5 ★

Read Reviews (11)
Analytics

4.34/5 ★

Read Reviews (471)
Custom Reports

4.19/5 ★

Read Reviews (315)

CARTO Platform Integrations

CARTO Platform integrates with a wide range of software applications through its robust data import and export capabilities.

Data Export

4.17/5 ★

Read Reviews (65)
Data Import

3.63/5 ★

Read Reviews (76)

Software Failure Risk Guidance

?

for CARTO Platform

Overall Risk Meter

Low Medium High

Top Failure Risks for CARTO Platform

CartoDB, Inc. News

CARTO Introduces AI Agents to Expand Access to Spatial Analytics

CARTO introduces AI Agents to make spatial analytics more accessible.

Product

CARTO Introduces AI Agents to Expand Access to Spatial Analytics - PR Newswire

CARTO launches AI agents to improve access to spatial analytics.

CartoDB, Inc. Profile

Company Name

CartoDB, Inc.

Company Website

//carto.com

HQ Location

307 5th Ave, New York, New York 10016, US

Employees

101-250

Social

Financials

SERIES C