Emma Email Marketing Overview

Emma-email-marketing helps design and optimize targeted campaigns with personalization and automation. Results are driven by segmentation on Emma's digital marketing platform.

Use Cases

Customers recommend Communication Management, Engagement Management, Campaign Management, as the business use cases that they have been most satisfied with while using Emma Email Marketing.

Other use cases:

  • Contact List Management
  • Advertisement
  • Helpdesk Management
  • Workflow Management
  • Digital Marketing
  • Content Management
  • Training & Onboarding
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Business Priorities

Acquire Customers and Enhance Customer Relationships are the most popular business priorities that customers and associates have achieved using Emma Email Marketing.

Other priorities:

  • Scale Best Practices
  • Improve ROI
  • Grow Market Share
  • Enter New Markets Internationally Or Locally
  • Build Brand Awareness
  • Increase Sales & Revenue
  • Improve Internal Communications
  • Establish Thought Leadership
  • Improve Brand Engagement
  • Improve Digital And Social Presence
  • Launch New Products
  • Improve Consistency
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Emma Email Marketing Use-Cases and Business Priorities: Customer Satisfaction Data

Emma Email Marketing works with different mediums / channels such as E-Mail.

Emma Email Marketing's features include Templates, Personalization, Dashboard, etc. and Emma Email Marketing support capabilities include Phone Support, Email Support, Chat Support, etc. also Emma Email Marketing analytics capabilities include Analytics, and Custom Reports.

Reviews

"The fact that our store managers are able to log into Emma and feel comfortable creating emails really means a lot. That, plus the approvals process have saved us a ton of time and keep the brand on point—which is crucial." - Carl Dickerson

Emma Email Marketing, Rejoiner, GMass, Moosend, OM3 Email Marketing Platform, etc., all belong to a category of solutions that help Email Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Emma Email Marketing

Top Industries

  • Marketing and Advertising
  • Education
  • Non-Profit Organization Management

Popular in

  • Small Business
  • Mid Market
  • Enterprise

Emma Email Marketing is popular in Marketing And Advertising, Education, and Non-Profit Organization Management and is widely used by Small Business, Mid Market, and Enterprise.

Emma Email Marketing Customer wins, Customer success stories, Case studies

How can Emma Email Marketing optimize your Communication Management Workflow?

Why is Emma Email Marketing the best choice for Engagement Management?

What benefits does Emma Email Marketing offer for Campaign Management?

How can Emma Email Marketing enhance your Contact List Management process?

11 buyers and buying teams have used Cuspera to assess how well Emma Email Marketing solved their Email Marketing needs. Cuspera uses 3615 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Email Marketing needs.

CUSTOMERS TESTIMONIALS
Emma Email Marketing testimonial

Carl Dickerson

Digital Content Strategist

HoneyBakedHam
The fact that our store managers are able to log into Emma and feel comfortable creating emails really means a lot. That, plus the approvals process have saved us a ton of time and keep the brand on point—which is crucial. Testimonial By Carl Dickerson
Emma Email Marketing testimonial

Brad Thompson

Assistant Director of Student Activities, Student Affairs

TCU
Not only did using Emma help us improve our emails – it also helped us tailor programs to better meet the needs and interests of our students Testimonial By Brad Thompson
Emma Email Marketing testimonial

Carl Dickerson

Digital Content Strategist

OrangeTheoryFitness
The approvals dashboard has really knocked it out of the park: It saves us so much time and makes it seamless to manage over 1,000 studio newsletters each month. Testimonial By Carl Dickerson
CUSTOMERS TESTIMONIALS
Emma Email Marketing testimonial

Carl Dickerson

Digital Content Strategist

HoneyBakedHam
The fact that our store managers are able to log into Emma and feel comfortable creating emails really means a lot. That, plus the approvals process have saved us a ton of time and keep the brand on point—which is crucial. Testimonial By Carl Dickerson
Emma Email Marketing testimonial

Brad Thompson

Assistant Director of Student Activities, Student Affairs

TCU
Not only did using Emma help us improve our emails – it also helped us tailor programs to better meet the needs and interests of our students Testimonial By Brad Thompson
Emma Email Marketing testimonial

Carl Dickerson

Digital Content Strategist

OrangeTheoryFitness
The approvals dashboard has really knocked it out of the park: It saves us so much time and makes it seamless to manage over 1,000 studio newsletters each month. Testimonial By Carl Dickerson

charity: water - Non Profit Organization Management

Emma email marketing helped charity: water grow their monthly giving program, The Spring, by over 95% in one year. The nonprofit used email automation to engage 11,700+ recurring donors with stories ...and exclusive video content. This approach kept donations steady all year, not just during holidays. Personalized emails and surveys helped charity: water connect with supporters and improve donor experience. The result was a reliable stream of donations and stronger donor relationships.

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Nashville Ballet - Non Profit Organization Management

Emma's Dynamic Content helped Nashville Ballet manage complex communications for their Nutcracker production. Before, they sent paper folders to 200 youth cast members and families. With Emma, they c...reated one email with 12 versions, tailored to each role. They also personalized emails for older dancers and parents. This change led to a 44% average open rate and much better engagement.

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Texas Christian University - Education

Emma helped Texas Christian University improve their email marketing. The team used Emma to send attractive, branded emails to students. They integrated Emma with Dasheroo for analytics. Now they tra...ck open rates and clicks. Their average open rate is 60% for a list of 10,000. The data helps them tailor programs to student interests and prove their content works.

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Texas A&M Foundation and The Association of Former Students - Education

Emma email marketing helped Texas A&M Foundation and The Association of Former Students improve alumni engagement. They used segmentation to send targeted emails for events, career services, and alum...ni updates. The platform's reporting tools and tiered account structure made it easy to manage communications across campus. In 2016, their "Pass It Back Day" campaign raised $260,710 from 1,800 gifts in 24 hours, far exceeding their goal. Emma's drag-and-drop features and ease of use were key benefits for the team.

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Antique Archaeology - Retail

Emma email marketing helps Antique Archaeology connect with fans of the American Pickers TV show. The store uses email to share stories about new products like the Two Lanes Collection and Rustoratio...n Lighting Collection. Email marketing lets them tell their story and promote their merchandise. They see an average open rate of 30% and a click rate of 20%. Antique Archaeology plans to grow their email marketing as their business expands.

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Thistle Farms - Nonprofit

Emma email marketing helped Thistle Farms grow their email list and boost engagement. Thistle Farms used new list growth tactics like a timed lightbox form and text-to-join at events. These changes b...rought in 6,032 new engaged subscribers. They also improved their welcome email series, raising open rates to 58% and click rates to 24%. Their average open rates nearly doubled from 15-20% to 30% after segmenting their list.

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Email Marketing Software - An Emma Overview

Video Thumbnail

Frequently Asked Questions(FAQ)

for Emma Email Marketing

What is Emma Email Marketing?

Emma is an e-mail marketing software for marketers and business owners to grow their business

It is primarily used to stay in touch with prospects and existing customers to keep them engaged with timely and personalized message to them through e-mail, website and social media and other software products

Emma helps to automate e-mail marketing using effective segmentation, A/B testing, managing multiple e-mails across locations, and personalizations, powered by analytics, insightful reports and dashboards

What is Emma Email Marketing used for?

Emma Email Marketing is a Email Marketing Software mainly used by its customers to Acquire Customers and Enhance Customer Relationships by Communication Management, Engagement Management and Campaign Management .

What are the top features of Emma Email Marketing?

Templates, Personalization and Dashboard are some of the top features of Emma Email Marketing.

Who uses Emma Email Marketing?

Emma Email Marketing is used by Marketing And Advertising, Education and Non-Profit Organization Management among other industries.

What are Emma Email Marketing alternatives?

Rejoiner, GMass, Moosend and OM3 Email Marketing Platform are popular alternatives for Emma Email Marketing.

Where is Emma Email Marketing located?

Emma Email Marketing is headquartered at 9 LEA AVE. NASHVILLE, TN 37210 USA.
lightning

Peers used Emma Email Marketing for communication management and engagement management

Emma Email Marketing Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.87/5 ★

Read Reviews (2)
Analytics

4.63/5 ★

Read Reviews (134)
Custom Reports

3.95/5 ★

Read Reviews (739)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.87/5 ★

Read Reviews (2)
Analytics

4.63/5 ★

Read Reviews (134)
Custom Reports

3.95/5 ★

Read Reviews (739)

Software Failure Risk Guidance

?

for Emma Email Marketing

Overall Risk Meter

Low Medium High

Top Failure Risks for Emma Email Marketing

Emma, Inc News

Partnership

Emma and EverTrue Partner to Help Colleges Increase Fundraising via Email - Email Marketing Software That Works For You | Emma Email Marketing & Automation

Emma and EverTrue have partnered to enhance email marketing for colleges, allowing them to personalize fundraising campaigns using EverTrue's donor data. This integration enables colleges to create targeted email groups in Emma, improving engagement and fundraising efficiency. The collaboration aims to provide advancement teams with modern tools to connect with alumni and donors more effectively.

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Partnership

Emma Announces Integrations for Blackbaud CRM, Raisers Edge and Raisers Edge NXT, powered by Omatic Cloud - Email Marketing Software That Works For You | Emma Email Marketing & Automation

Emma has announced integrations with Blackbaud CRM, Raisers Edge, and Raisers Edge NXT, powered by Omatic Cloud. These integrations enable nonprofits to combine email marketing with CRM, ensuring real-time data updates and personalized email workflows. The collaboration aims to enhance audience engagement and streamline operations for social good organizations.

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Partnership

GoGoGuest Partners with Emma on Platform Integration to Bring Real-Time Email Hyper-Personalization to Restaurants - Email Marketing Software That Works For You | Emma Email Marketing & Automation

GoGoGuest and Emma have formed a strategic partnership to integrate their platforms, enabling restaurants to deliver hyper-personalized email marketing campaigns. This collaboration allows restaurants to utilize GoGoGuest's data analytics and AI capabilities with Emma's email marketing tools, enhancing guest engagement and driving revenue through personalized email experiences.

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Product

Email Marketing Company Emma Delivers Solution-Driven Integration with Venga to Increase Guest Satisfaction, Retention, and Visit Frequency - Email Marketing Software That Works For You | Emma Email Marketing & Automation

Email Marketing Company Emma Delivers Solution-Driven Integration with Venga to Increase Guest Satisfaction, Retention, and Visit Frequency - Email Marketing Software That Works For You | Emma Email Marketing & Automation

Read more →

Emma, Inc Profile

Company Name

Emma, Inc

Company Website

https://myemma.com/

Year Founded

2003

HQ Location

9 LEA AVE. NASHVILLE, TN 37210 USA

Employees

101-250

Social

Facebook Linkedin Twitter

Financials

M&A