Google BigQuery Overview

Google BigQuery is a serverless, cost-effective, and multicloud data warehouse. It helps turn big data into valuable business insights efficiently.

Use Cases

Customers recommend Lead Analytics, Advertisement, Funnel Analysis, as the business use cases that they have been most satisfied with while using Google BigQuery.

Other use cases:

  • Social Media Analytics
  • Competitive Intelligence
  • Campaign Management
  • Sending & Publishing Communications
  • Contract Management
  • Training & Onboarding
  • Engagement Management
See all use cases See less use cases

Business Priorities

Acquire Customers and Scale Best Practices are the most popular business priorities that customers and associates have achieved using Google BigQuery.

Other priorities:

  • Improve Efficiency
  • Enhance Customer Relationships
  • Improve Stakeholder Relations
  • Increase Sales & Revenue
  • Increase Customer Life Time Value
  • Launch New Products
  • Improve Visibility
  • Improve Digital And Social Presence
  • Shorten Ramp Up Time
  • Grow Market Share
  • Build Brand Awareness
  • Improve ROI
  • Improve Internal Communications
See all business priorities See less business priorities

Google BigQuery Use-Cases and Business Priorities: Customer Satisfaction Data

Google BigQuery works with different mediums / channels such as Display Advertisement. and Social Media.

Google BigQuery's features include Dashboard, Recording, Personalization, etc. and Google BigQuery support capabilities include AI Powered, 24/7 Support, Chat Support, etc. also Google BigQuery analytics capabilities include Analytics, and Custom Reports.

Reviews

"...Business Intelligence across the business...." Peer review by Executive Sponsor

Google BigQuery, TWIPLA, Klipfolio, Buildfire, Unity Platform, etc., all belong to a category of solutions that help Digital Analytics. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Google BigQuery

Top Industries

  • Computer Software
  • Internet
  • Information Technology and Services

Popular in

  • Large Enterprise
  • Small Business
  • Enterprise

Google BigQuery is popular in Computer Software, Internet, and Information Technology And Services and is widely used by Large Enterprise, Small Business, and Enterprise.

Google BigQuery Customer wins, Customer success stories, Case studies

What solutions does Google BigQuery provide for Lead Analytics?

What benefits does Google BigQuery offer for Funnel Analysis?

What benefits does Google BigQuery offer for Social Media Analytics?

What solutions does Google BigQuery provide for Competitive Intelligence?

11 buyers and buying teams have used Cuspera to assess how well Google BigQuery solved their Digital Analytics needs. Cuspera uses 2533 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Digital Analytics needs.

 

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NATO signs major Google deal to ensure secure sovereign cloud

NATO has partnered with Google to implement a secure sovereign cloud solution. This collaboration aims to enhance data security and sovereignty for NATO's digital infrastructure.

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NightCafe Studio Leverages Google Cloud to Power AI Art Creation for 25 Million Users with a Four - Person Team

NightCafe Studio uses Google Cloud's managed services like Firebase, Cloud Run, and Vertex AI to support its AI art platform for 25 million users. This case study highlights how NightCafe, with a tea...m of four, efficiently manages vast data and processes, focusing on innovation rather than infrastructure. Google Cloud's infrastructure underpins NightCafe's scalable and reliable service.

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Vidio - Entertainment

Vidio uses Google Cloud to deliver a seamless OTT experience for over 45 million users in Indonesia. The platform leverages Google Kubernetes Engine, Pub/Sub, and Dataflow for effortless scaling duri...ng high-traffic events. Google Cloud's AI and machine learning improve content localization, enabling AI-generated subtitles for regional languages. Automated deployments boost developer productivity, while advanced fraud detection protects users. Vidio's data-driven approach enhances ad effectiveness and operational efficiency.

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Millennium bcp - Financial Services

Google Cloud helped Millennium bcp transform its digital banking and personal loan strategy. The bank used BigQuery, Google Analytics 4, and Firebase to analyze customer data and create predictive mo...dels. This led to highly targeted, personalized campaigns. BigQuery-powered audiences achieved a 2.6x higher conversion rate and 2.4x more conversions in owned media. Paid media conversion volume doubled, conversion rates were 1.9x higher, and cost per acquisition dropped by 36%. Millennium bcp now delivers more efficient, data-driven customer experiences.

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CN2U.AI - Retail

Gemini 2.5 Flash on Vertex AI helped CN2U.AI cut AI search query times by over 50%. Response accuracy improved by more than 10%. Click-through rate went up by 15%. Backend service setup times dropped... by 20% with Compute Engine. Service uptime improved by 5% using Google Cloud. CN2U.AI now supports over two million products and serves customers worldwide with fast, AI-powered recommendations.

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Frequently Asked Questions(FAQ)

for Google BigQuery

What is Google BigQuery used for?

Google BigQuery is a Digital Analytics Software mainly used by its customers to Acquire Customers and Scale Best Practices by Lead Analytics, Advertisement and Funnel Analysis .

What are the top features of Google BigQuery?

Dashboard, Recording and Personalization are some of the top features of Google BigQuery.

Who uses Google BigQuery?

Google BigQuery is used by Computer Software, Internet and Information Technology And Services among other industries.

What are Google BigQuery alternatives?

TWIPLA, Klipfolio, Buildfire and Unity Platform are popular alternatives for Google BigQuery.

Where is Google BigQuery located?

Google BigQuery is headquartered at 1600 Amphitheatre Parkway, Mountain View, CA 94043, US.
lightning

Peers used Google BigQuery for lead analytics and advertisement

Google BigQuery Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.83/5 ★

Read Reviews (118)
Analytics

4.69/5 ★

Read Reviews (558)
Custom Reports

4.12/5 ★

Read Reviews (619)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.83/5 ★

Read Reviews (118)
Analytics

4.69/5 ★

Read Reviews (558)
Custom Reports

4.12/5 ★

Read Reviews (619)

Google BigQuery Integrations

Google BigQuery integrates with a wide range of software applications through its robust data import and export capabilities.

Data Import

3.99/5 ★

Read Reviews (288)
Data Export

3.79/5 ★

Read Reviews (177)

Few API Integrations for Google BigQuery

AfterShip

4.57 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

Comscore

4.2 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

WooCommerce

4.4 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

Salesforce Marketing Cloud

4.22 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

Typeform

4.58 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

Software Failure Risk Guidance

?

for Google BigQuery

Overall Risk Meter

Low Medium High

Top Failure Risks for Google BigQuery

Google LLC News

Product

Google pushes AI Max tool with in-app ads

Google is promoting its AI Max tool through in-app advertisements, aiming to enhance user engagement and adoption of its AI capabilities. This initiative highlights Google's strategy to integrate AI solutions more deeply into its ecosystem.

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Product

Introducing the Developer Knowledge API and MCP Server

Google has launched the Developer Knowledge API and Model Context Protocol (MCP) server in public preview. These tools provide developers with a machine-readable gateway to Google's official documentation, ensuring access to the latest updates. The API allows for comprehensive search and retrieval of documentation, while the MCP server enables AI tools to access and utilize this information effectively.

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Product

Microsofts Publisher Marketplace, Google Tag Update & Multi-Party Approvals PPC Pulse

Google has announced that the standard tag setup is no longer recommended for advertisers, urging a shift to Google Tag Gateway or full server-side tagging setups. This change aims to improve data accuracy by reducing the impact of browser privacy features and ad blockers. Google is promoting this upgrade through partnerships and integrations, such as with Webflow, to facilitate easier adoption for advertisers.

Read more →
Financial

Google Reports Strongest Q4: Annual Revenue Surges Beyond $400 as AI demand drives growth - Goodreturns

Google reported a record annual revenue of over $400 billion for 2025, driven by strong demand for AI tools across its services. Alphabet's Q4 results showed a 48% YoY growth in Google Cloud, reaching $17.7 billion, fueled by enterprise AI infrastructure demand. The Gemini AI models now process over 10 billion tokens per minute, with 750 million monthly active users.

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Google LLC Profile

Company Name

Google LLC

Company Website

https://about.google/

HQ Location

1600 Amphitheatre Parkway, Mountain View, CA 94043, US

Employees

10,001+

Social

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Financials

SERIES A