Oracle Advertising Overview
Oracle Advertising offers comprehensive marketing solutions, enhancing audience targeting, brand safety, and campaign performance through technologies from key acquisitions. Automated patch management combats rogue cloud application usage reported by 93% of companies.
Use Cases
Customers recommend Advertisement, Communication Management, Competitive Intelligence, as the business use cases that they have been most satisfied with while using Oracle Advertising.
Business Priorities
Acquire Customers and Improve ROI are the most popular business priorities that customers and associates have achieved using Oracle Advertising.
Oracle Advertising Use-Cases and Business Priorities: Customer Satisfaction Data
Oracle Advertising's features include Personalization, Capture Information, and Bot. and Oracle Advertising support capabilities include 24/7 Support, AI Powered, Chat Support, etc. also Oracle Advertising analytics capabilities include Analytics, and Custom Reports.
Reviews
"...I like how they are able to help people with advertisement campaings...." Peer review by William T, William Tidey
Oracle Advertising, Tubular, Digital Pigeon, eLogger, Cerberus FTP Server, etc., all belong to a category of solutions that help Data Management Platform. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Popular Business Setting
for Oracle Advertising
Top Industries
- Marketing and Advertising
- Banking
- Information Technology and Services
Popular in
- Small Business
- Enterprise
- Mid Market
Oracle Advertising is popular in Marketing And Advertising, Banking, and Information Technology And Services and is widely used by Small Business, Enterprise, and Mid Market.
Comprehensive Insights on Oracle Advertising Use Cases
How does Oracle Advertising address your Advertisement Challenges?
How does Oracle Advertising address your Communication Management Challenges?
How can Oracle Advertising optimize your Competitive Intelligence Workflow?
How can Oracle Advertising enhance your Account Management process?
How efficiently Does Oracle Advertising manage your Campaign Management?
28+ more Business Use Cases
11 buyers and buying teams have used Cuspera to assess how well Oracle Advertising solved their Data Management Platform needs. Cuspera uses 796 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Data Management Platform needs.
Video
Discover Oracle Advertising and Customer Experience vision for CX

Frequently Asked Questions(FAQ)
for Oracle Advertising
What is Oracle Advertising?
Oracle Advertising (Formerly Oracle Data Cloud) provides solutions that work across the audience, context, and measurement to give marketers the data and tools needed for every stage of the marketing journey enabling better business outcomes.
It enables audience planning, brand safety, fraud protection, contextual relevance, viewability confirmation, and ROI measure of ad campaigns using technologies from various acquisitions. such as AddThis, BlueKai, Crosswise, Datalogix, Grapeshot, and Moat.
Oracle Data Cloud's Reach the Right Audience feature enables maximizing the impact of advertising by understanding the customers and most valuable prospects on a whole new level. Its Protect the Ad Spend feature helps provide protection against fraud while ensuring the ads are in view and appearing alongside safe, relevant content. Moat Analytics enables the measure of campaign performance and optimization for success.
What is Oracle Advertising used for?
What are the top features of Oracle Advertising?
Who uses Oracle Advertising?
What are Oracle Advertising alternatives?
Where is Oracle Advertising located?
Oracle Advertising Competitors
Oracle Advertising Features
- Low
- Medium
- High
FEATURE | RATINGS AND REVIEWS |
---|---|
AI Powered | Read Reviews (24) |
Analytics | Read Reviews (115) |
Custom Reports | Read Reviews (73) |
CAPABILITIES | RATINGS AND REVIEWS |
---|---|
AI Powered | Read Reviews (24) |
Analytics | Read Reviews (115) |
Custom Reports | Read Reviews (73) |
Software Failure Risk Guidance
?for Oracle Advertising
Overall Risk Meter
Top Failure Risks for Oracle Advertising
Oracle Corporation News
Celent Recognizes Oracle for Excellence in Digital Banking Platforms
Oracle Financial Services has been recognized by Celent as a leader in digital banking platforms, earning the Luminary designation in corporate digital banking and multiple XCelent Awards for retail and SMB banking. This recognition highlights Oracle's innovation in scalable, secure digital banking solutions across various regions, reinforcing its leadership in the financial services industry.
Lighthouse Now Available on Oracle Cloud Marketplace
Lighthouse's platform suite is now available on Oracle Cloud Marketplace, integrating with Oracle's OPERA Cloud via the Oracle Hospitality Integration Platform (OHIP). This integration allows hoteliers to access real-time data and insights, enhancing revenue management. The deployment on Oracle Cloud Infrastructure (OCI) offers streamlined data flow and operational efficiency for hotels globally.
California health system saves time with Oracle AI : 4 notes - Becker Hospital Review
Torrance Memorial Physician Network has adopted Oracle Health's Clinical AI Agent to enhance efficiency. The AI tool, implemented in July 2024, assists in generating draft notes for electronic health records, reducing documentation time by 23%. Physicians report improved documentation quality and patient interactions, with satisfaction in its Spanish-language feature.
Informatica Announces Availability of MDM SaaS on Oracle Cloud Infrastructure as a Preferred Partner
Informatica has announced that its Master Data Management (MDM) SaaS and Intelligent Data Management Cloud platform will be available on Oracle Cloud Infrastructure (OCI). Informatica has also been named a preferred partner for data integration, governance, and MDM on OCI. This partnership expands data management options for Oracle Cloud customers.
Oracle Corporation Profile
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