Oracle Eloqua Overview

Oracle Eloqua enables B2B marketers to create optimized, personalized campaigns across channels with intelligent campaign management and data handling. It offers features like cross-channel orchestration, targeting and segmentation, lead scoring, and marketing impact measurement.

Use Cases

Customers recommend Campaign Management, Engagement Management, Communication Management, as the business use cases that they have been most satisfied with while using Oracle Eloqua.

Other use cases:

  • Lead Nurturing
  • Generation Of New Leads
  • Social Media Management
  • Lead Management
  • Workflow Management
  • Contact List Management
  • Account Management
See all use cases See less use cases

Business Priorities

Acquire Customers and Increase Sales & Revenue are the most popular business priorities that customers and associates have achieved using Oracle Eloqua.

Other priorities:

  • Enhance Customer Relationships
  • Scale Best Practices
  • Improve ROI
  • Grow Market Share
  • Enter New Markets Internationally Or Locally
  • Improve Internal Communications
  • Establish Thought Leadership
  • Launch New Products
  • Improve Brand Engagement
  • Build Brand Awareness
  • Improve Stakeholder Relations
  • Manage Risk
  • Shorten Ramp Up Time
  • Improve Digital And Social Presence
  • Improve Efficiency
  • Improve Visibility
See all business priorities See less business priorities

Oracle Eloqua Use-Cases and Business Priorities: Customer Satisfaction Data

Oracle Eloqua works with different mediums / channels such as E-Mail. and Website.

Oracle Eloqua's features include Landing Page, Personalization, Templates, etc. and Oracle Eloqua support capabilities include Email Support, Chat Support, Phone Support, etc. also Oracle Eloqua analytics capabilities include Analytics, and Custom Reports.

Reviews

"Oracle Marketing delivers data-driven and unique digital experiences for key audiences, and allows us to personalize, scale, and optimize campaigns." - Claire Crowley

Oracle Eloqua, AgencyAnalytics, Yespo Оmnichannel CDP, Lead Liaison, omnisend, etc., all belong to a category of solutions that help Marketing Automation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Oracle Eloqua

Top Industries

  • Computer Software
  • Financial Services
  • Information Technology and Services

Popular in

  • Enterprise
  • Mid Market
  • Large Enterprise

Oracle Eloqua is popular in Computer Software, Financial Services, and Information Technology And Services and is widely used by Enterprise, Mid Market, and Large Enterprise.

Comprehensive Insights on Oracle Eloqua Use Cases

How efficiently Does Oracle Eloqua manage your Campaign Management?

How does Oracle Eloqua address your Engagement Management Challenges?

How does Oracle Eloqua address your Communication Management Challenges?

How does Oracle Eloqua address your Lead Nurturing Challenges?

How does Oracle Eloqua address your Generation Of New Leads Challenges?

71+ more Business Use Cases

11 buyers and buying teams have used Cuspera to assess how well Oracle Eloqua solved their Marketing Automation needs. Cuspera uses 6987 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Automation needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS
Oracle Eloqua testimonial

Claire Crowley

Director of Brand and Marketing

Victoria University

Oracle Marketing delivers data-driven and unique digital experiences for key audiences, and allows us to personalize, scale, and optimize campaigns. Testimonial By Claire Crowley
Oracle Eloqua testimonial

Tamer Hamed

Group Chief Information Officer

Mountain View

Oracle Eloqua offers us numerous features to run effective marketing campaigns. We can launch more targeted campaigns that help us improve our lead management process and boost sales.” Testimonial By Tamer Hamed
Oracle Eloqua testimonial

Elida VanSledright

Senior Marketing Campaigns Associate

Prophet

Oracle DataFox has enabled us to become more data-driven, allowing us to refine our marketing approach and reach our target audiences more effectively. Testimonial By Elida VanSledright
CUSTOMERS TESTIMONIALS
Oracle Eloqua testimonial

Claire Crowley

Director of Brand and Marketing

Victoria University

Oracle Marketing delivers data-driven and unique digital experiences for key audiences, and allows us to personalize, scale, and optimize campaigns. Testimonial By Claire Crowley
Oracle Eloqua testimonial

Tamer Hamed

Group Chief Information Officer

Mountain View

Oracle Eloqua offers us numerous features to run effective marketing campaigns. We can launch more targeted campaigns that help us improve our lead management process and boost sales.” Testimonial By Tamer Hamed
Oracle Eloqua testimonial

Elida VanSledright

Senior Marketing Campaigns Associate

Prophet

Oracle DataFox has enabled us to become more data-driven, allowing us to refine our marketing approach and reach our target audiences more effectively. Testimonial By Elida VanSledright

Case Studies

COMPANY INDUSTRY CASE STUDIES
Oracle Eloqua case study
Education
Education
Case Study Victoria University

How Victoria University engages Oracle Eloqua to market Open Day

Read More
Oracle Eloqua case study
Management Consulting
Management Consulting
Case Study Prophet

How Prophet improves targeting capabilities by 20% with Oracle

Read More
Oracle Eloqua case study
Manufacturing
Manufacturing
Case Study Kubota

How Kubota unlocks deeper insights into customer relationships with Oracle Eloqua

Read More

Video

Oracle Eloqua - Form Spam Protection

Video Thumbnail

Frequently Asked Questions(FAQ)

for Oracle Eloqua

What is Oracle Eloqua?

Oracle Eloqua is an intelligent Campaign Orchestration software for B2B marketers enabling creation of optimized, personalized campaigns across online and offline channels.

Oracle Eloqua provides marketers with intelligent campaign management, workable data management, accurate lead generation, and insightful sales enablement tools to engage buyers when they want to be engaged on their preferred channel.

Oracle Eloqua features Cross-channel Campaign Orchestration to create dynamic, cross-channel campaigns that intrigue buyers and intelligently adapt the experience. Oracle Eloqua's Targeting and Segmentation feature can unite online and offline behavioral and firmographic data from multiple channels or sources to inform, build, filter and segment audiences. Lead Management and Scoring, Sales and Marketing alignment and Marketing measurement providing reporting on marketing impact are the other Eloqua features.

What is Oracle Eloqua used for?

Oracle Eloqua is a Marketing Automation Software mainly used by its customers to Acquire Customers and Increase Sales & Revenue by Campaign Management, Engagement Management and Communication Management .

What are the top features of Oracle Eloqua?

Landing page, Personalization and Templates are some of the top features of Oracle Eloqua.

Who uses Oracle Eloqua?

Oracle Eloqua is used by Computer Software, Financial Services and Information Technology And Services among other industries.

What are Oracle Eloqua alternatives?

AgencyAnalytics, Yespo Оmnichannel CDP, Lead Liaison and Omnisend are popular alternatives for Oracle Eloqua.

Where is Oracle Eloqua located?

Oracle Eloqua is headquartered at 500 Oracle Parkway Redwood Shores, CA 94065.
lightning

Peers used Oracle Eloqua for campaign management and engagement management

Oracle Eloqua Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.11/5

Read Reviews (8)
Analytics

3.88/5

Read Reviews (362)
Custom Reports

3.25/5

Read Reviews (991)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.11/5

Read Reviews (8)
Analytics

3.88/5

Read Reviews (362)
Custom Reports

3.25/5

Read Reviews (991)

Oracle Eloqua Integrations

Oracle Eloqua integrates with a wide range of software applications through its robust data import and export capabilities.

Data Export
Data Import

Software Failure Risk Guidance

?

for Oracle Eloqua

Overall Risk Meter

Low Medium High

Top Failure Risks for Oracle Eloqua

Oracle Corporation News

Oracle launches agentic AI for tackling financial crime

Oracle launches agentic AI for tackling financial crime

12/03/2025 - source

Nashville Metro Government Selects Oracle Fusion Cloud Applications to Support Growing Population and Fiscal Responsibility - Quantisnow

Nashville Metro Government chooses Oracle Fusion Cloud Applications to manage population growth and fiscal responsibility.

11/12/2024 - source

Essex NHS trusts to deploy Oracle Health EPR system - UKAuthority.com

Essex NHS trusts will use Oracle Health's EPR system.

11/12/2024 - source

Oracle Corporation Feeds

Oracle Sets the Date for its Second Quarter Fiscal Year 2025 Earnings Announcement

Oracle announced the date for its second quarter fiscal year 2025 earnings release.

01/12/2024 - source

Oracle Corporation Profile

Company Name

Oracle Corporation

Year Founded

1977

HQ Location

500 Oracle Parkway Redwood Shores, CA 94065

Employees

10001+

Social

Financials

IPO