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Prezly: Use-Cases, Insights and Reviews | 2025 Cuspera

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Prezly - Software for better, faster PR | Prezly

Prezly Overview

Prezly is used to publish stunning multimedia stories and distribute them to top contacts. No coding is required for creating and sharing content.

Use Cases

Customers recommend Public Relations, Communication Management, Contact List Management, as the business use cases that they have been most satisfied with while using Prezly.

Other use cases:

Engagement Management
Campaign Analytics
Social Media Management
Content Management
Collaboration
Workflow Management
Rating And Review Management

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Business Priorities

Build Brand Awareness and Improve Internal Communications are the most popular business priorities that customers and associates have achieved using Prezly.

Other priorities:

Acquire Customers
Enter New Markets Internationally Or Locally
Launch New Products
Manage Risk
Enhance Customer Relationships
Improve Brand Engagement
Improve Efficiency
Improve Digital And Social Presence
Improve Stakeholder Relations
Increase Sales & Revenue
Establish Thought Leadership
Scale Best Practices

See all business priorities See less business priorities

Prezly Use-Cases and Business Priorities: Customer Satisfaction Data

Prezly works with different mediums / channels such as E-Mail. and Video.

Prezly's features include Personalization, SEO, Recording, etc. and Prezly support capabilities include Chat Support, 24/7 Support, Phone Support, etc. also Prezly analytics capabilities include Analytics, and Custom Reports.

Reviews

"...Prezly has made storing contacts and sending out emails with many images a breeze...." Peer review by Michelle C., Account Coordinator, Marketing and Advertising

Prezly, CoverageBook, Muck Rack, HARO, Ezyinsights, etc., all belong to a category of solutions that help Public Relations. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Prezly

Top Industries

Marketing and Advertising
Education
Consumer Goods

Popular in

Small Business
Mid Market
Enterprise

Prezly is popular in Marketing And Advertising, Education, and Consumer Goods and is widely used by Small Business, Mid Market, and Enterprise.

Comprehensive Insights on Prezly Use Cases

How can Prezly optimize your Public Relations Workflow?

Prezly is a public relations management tool that helps teams organize their workflow, collaborate and save time. It is ideal for agencies and in-house teams that manage a lot of content and media relationships. Although Prezly is still developing, it might not have the same functionality as more established tools.

"...Prezly Customer Love Putting ourselves in your shoes to understand your PR software needs...." Customer Love

What benefits does Prezly offer for Communication Management?

Prezly provides a comprehensive communication management solution that streamlines contact management, story creation, and publishing, and offers analytics for campaign tracking. The platform integrates contact relationship management, publishing tools, and online newsrooms, facilitating efficient media and blogger relations. Prezly's capabilities are limited by the lack of advanced email campaign creation features.

"...They're published under a professional template and makes them easily sharable for viewers...." Peer review by Miguel Madrid

How efficiently Does Prezly manage your Contact List Management?

Prezly offers a robust contact management system that includes automated contact enrichment, a communication timeline, and access controls for team collaboration. It enables users to manage, track, and interact with media contacts efficiently. The contact management features have seen improvements in recent years, but could still be faster.

"...Prezly has made keeping track of our contacts and sending emails with lots of images much more organized...." Peer review by Michelle C., Account Coordinator, Marketing and Advertising

What makes Prezly ideal for Engagement Management?

Prezly allows users to track engagement with their content, measure campaign performance, and follow up with media contacts. Users can schedule content, track email opens, and analyze campaign analytics. The system is limited in that it requires additional investments in content creation and social media expertise to achieve maximum effectiveness.

"...Prezly is a contact management and engagement tool that is a modern version of an online ADREMA...." 8 Modern PR Tools Every Professional Should Use

What solutions does Prezly provide for Campaign Analytics?

29+ more Business Use Cases

10 buyers and buying teams have used Cuspera to assess how well Prezly solved their Public Relations needs. Cuspera uses 1438 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Public Relations needs.

Case Studies

COMPANY	INDUSTRY	CASE STUDIES
Bravo Group Marketing and Advertising	Marketing and Advertising	CASE STUDY Bravo Group Bravo Group uses multimedia in press releases to keep journalists engaged, ensuring emails avoid spam folders. Read More
Two Is A Crowd Marketing and Advertising	Marketing and Advertising	CASE STUDY Two Is A Crowd Two Is A Crowd used Prezly to create a digital press kit, centralizing high-resolution images, videos, and links for easier access by journalists. Read More
Doctors Without Borders (MSF) Southern Africa Non-Profit Organization Management	Non-Profit Organization Management	CASE STUDY Doctors Without Borders (MSF) Southern Africa MSF built strong media relationships during COVID-19, enhancing PR without paid promotions using Prezly. Read More

Video

Your quickstart guide to Prezly

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Frequently Asked Questions(FAQ)

for Prezly

What is Prezly?

Prezly is a PR software for better, and faster communication. It helps to acquire customers, enter new markets and enhance customer relationships.

Prezly is an online tool for communication teams and PR agencies to manage their contact database, publish news, and send email campaigns all in one place. It's an easy way to manage PR.

Some of its features include organizing all contacts and interactions, creating and publishing a stunning press release and newsroom, and deliver news to the right people at the right time via email campaigns, individual pitching and many more.

What is Prezly used for?

Prezly is a Public Relations Software mainly used by its customers to Build Brand Awareness and Improve Internal Communications by Public Relations, Communication Management and Contact List Management .

What are the top features of Prezly?

Personalization, SEO and Recording are some of the top features of Prezly.

Who uses Prezly?

Prezly is used by Marketing And Advertising, Education and Consumer Goods among other industries.

What are Prezly alternatives?

CoverageBook, Muck Rack, HARO and Ezyinsights are popular alternatives for Prezly.

Where is Prezly located?

Prezly is headquartered at Leuven, Flemish-Brabant.

lightning

Peers used Prezly for public relations and communication management

Prezly Competitors

More Prezly Alternatives...

Prezly Features

Low
Medium
High

FEATURE	RATINGS AND REVIEWS
Analytics	4.79/5 ★ Read Reviews (50)
Custom Reports	4.63/5 ★ Read Reviews (177)

CAPABILITIES	RATINGS AND REVIEWS
Analytics	4.79/5 ★ Read Reviews (50)
Custom Reports	4.63/5 ★ Read Reviews (177)

Software Failure Risk Guidance

?

for Prezly

Overall Risk Meter

Low Medium High

Top Failure Risks for Prezly

Prezly BVBA Profile

Company Name

Prezly BVBA

Company Website

https://www.prezly.com/

Year Founded

2010

HQ Location

Leuven, Flemish-Brabant

Employees

11-50

Social

Financials

PRIVATE