Product and Vendor News

Product Business Settings

sotrender is popular in Marketing And Advertising, Food & Beverages, and Internet industries and is widely used by Small Business, Mid Market, and Enterprise.

sotrender Product Overview

Sotrender addresses the challenge of optimizing social media marketing by providing actionable insights and competitive analysis. It simplifies the process of generating automatic reports, allowing businesses to efficiently track their social media performance and competitors. This tool is particularly valuable for brands aiming to enhance their online presence and gain a competitive edge. By consolidating all relevant data in one platform, Sotrender ensures that marketers have access to crucial information at their fingertips, supporting strategic decision-making and improving return on investment in social media efforts.

How satisfied the customers are with sotrender use-cases

Reviews

"...Unique feature, really helpful for day-to-day social media management...." Peer review by Kamil R., Research

sotrender Customer Insights, Testimonials and Case Studies

What benefits does sotrender offer for Social Media Management?

What solutions does sotrender provide for Engagement Management?

How can sotrender optimize your Social Media Marketing Workflow?

How efficiently Does sotrender manage your Competitive Intelligence?

How can sotrender optimize your Tracking & Monitoring Communications Workflow?

What is sotrender?

Sotrender is a social media analytics application that enables businesses to gather and derive information, insights, and more from actionable analytics. Sotrender provides interactive and accurate data visualizations of information gathered from major social media platforms: Facebook, Twitter, Instagram and YouTube.

The primary features of Sotrender include conversion tracking, customer targeting, content management, custom reporting, and multi-account management. The centralized dashboard allows managers to create reports that measure social performance as well as design strategies to boost audience engagement and conversion rates.

Sotrender provides businesses with excellent data analysis and very detailed insights, both are high-value commodities in the modern, dynamic market as well as in the social media environment. With Sotrender, businesses can tailor their solutions to make them work with their business.

What is sotrender used for?

sotrender is a Social Media Marketing Software mainly used by its customers to Improve Digital And Social Presence and Improve ROI by Social Media Management, Engagement Management and Social Media Marketing .

What are the top features of sotrender?

Dashboard, Personalization are some of the top features of sotrender.

Who uses sotrender?

sotrender is used by Marketing And Advertising, Food & Beverages and Internet among other industries.

What are sotrender alternatives?

Walls.Io, Missinglettr, YouScan and Publer are popular alternatives for sotrender.

Where is sotrender located?

sotrender is headquartered at 86-90 Paul St., 3rd Floor London EC2A 4NE United Kingdom.

9 buyers and buying teams have used Cuspera to assess how well sotrender solved their Social Media Marketing needs. Cuspera uses 546 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Social Media Marketing needs.

Pepco Romania - Retail - Large

Sotrender helps Pepco Romania organize and analyze social media data. The team uses Sotrender for reporting, analytics, and tracking key metrics like top posts and fan base growth. They save time by ...having all social media insights in one place. Monthly reports help improve content and campaign strategies. Competitor analysis features support better planning and benchmarking.

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Ben & Jerry's - Food & Beverages - Large

Ben & Jerry's ran a climate change campaign to raise awareness and reduce their carbon footprint. They promoted climate marches, gathered over 3.5 million petition signatures, and released videos and... products with climate messages. The company pledged to use 100% renewable energy by 2020 and introduced a tax to fund emission reduction programs. Their campaign videos reached up to 164,000 views, helping spread their message and brand awareness.

Read on →

Pierwsze kroki w Sotrenderze

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Peers used sotrender for social media management and engagement management

sotrender Features

  • Low
  • Medium
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FEATURE RATINGS AND REVIEWS
AI Powered

3.84/5

Read Reviews (5)
Analytics

4.90/5

Read Reviews (94)
Custom Reports

4.86/5

Read Reviews (158)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.84/5

Read Reviews (5)
Analytics

4.90/5

Read Reviews (94)
Custom Reports

4.86/5

Read Reviews (158)

Software Failure Risk Guidance

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for sotrender

Overall Risk Meter

Low Medium High

Top Failure Risks for sotrender

sotrender News

Product
 

Facebook API Changes and New Data in Sotrender [Product Update]

Sotrender will update its analytics tool due to Facebook API changes effective November 13, 2025. The Fans metric will be replaced by Followers, affecting engagement calculations. New Reels views data will enhance insights for public profiles. These updates align Sotrender's metrics with Facebook's New Page Experience.

Product
 

TikTok Analytics Now Available in Sotrender

Sotrender has launched TikTok analytics within its platform, enabling both new and existing clients on updated plans to analyze TikTok performance alongside other social media channels. The new feature offers campaign effectiveness insights, audience analysis, and trend identification for improved content strategy.

sotrender Profile

Company Name

sotrender

Company Website

//sotrender.com

Year Founded

2011

HQ Location

86-90 Paul St., 3rd Floor London EC2A 4NE United Kingdom

Employees

11-50

Social

Financials

SEED