Sprinklr Core Overview

Sprinklr-core offers enterprise-grade customer experience management through a unified AI platform. It integrates products, capabilities, functions, and channels on a single codebase.

Use Cases

Customers recommend Social Media Management, Engagement Management, Communication Management, as the business use cases that they have been most satisfied with while using Sprinklr Core.

Other use cases:

  • Advertisement
  • Content Management
  • Workflow Management
  • Collaboration
  • Social Media Marketing
  • Helpdesk Management
  • Campaign Management
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Business Priorities

Improve ROI and Acquire Customers are the most popular business priorities that customers and associates have achieved using Sprinklr Core.

Other priorities:

  • Build Brand Awareness
  • Enhance Customer Relationships
  • Improve Brand Engagement
  • Improve Digital And Social Presence
  • Manage Risk
  • Improve Internal Communications
  • Enter New Markets Internationally Or Locally
  • Establish Thought Leadership
  • Increase Sales & Revenue
  • Grow Market Share
  • Scale Best Practices
  • Improve Visibility
  • Launch New Products
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Sprinklr Core Use-Cases and Business Priorities: Customer Satisfaction Data

Sprinklr Core works with different mediums / channels such as Social Media.

Sprinklr Core's features include Dashboard, Personalization, Alerts: Popups & Notifications, etc. and Sprinklr Core support capabilities include AI Powered, Chat Support, 24/7 Support, etc. also Sprinklr Core analytics capabilities include Analytics, and Custom Reports.

Reviews

"I utilize Sprinklr Asset Management, Editorial Calendar, Approval Dashboards and Reporting. The Asset Manager has greatly improved my workflow because it gathers assets from all of our content creators in one space that is easily accessible." - Marena Bitz

Sprinklr Core, Tubular, Renderforest Video, InVideo, Missinglettr, etc., all belong to a category of solutions that help Social Media Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Sprinklr Core

Top Industries

  • Marketing and Advertising
  • Non-Profit Organization Management
  • Computer & Network Security

Popular in

  • Large Enterprise
  • Enterprise
  • Mid Market

Sprinklr Core is popular in Marketing And Advertising, Non-Profit Organization Management, and Computer & Network Security and is widely used by Large Enterprise, Enterprise, and Mid Market.

Comprehensive Insights on Sprinklr Core Use Cases

Why is Sprinklr Core the best choice for Social Media Management?

What solutions does Sprinklr Core provide for Engagement Management?

What makes Sprinklr Core ideal for Communication Management?

What benefits does Sprinklr Core offer for Content Management?

58+ more Business Use Cases

21 buyers and buying teams have used Cuspera to assess how well Sprinklr Core solved their Social Media Marketing needs. Cuspera uses 4249 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Social Media Marketing needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS
Sprinklr Core testimonial

Marena Bitz

Social Media Strategist

MGM Resorts International

I utilize Sprinklr Asset Management, Editorial Calendar, Approval Dashboards and Reporting. The Asset Manager has greatly improved my workflow because it gathers assets from all of our content creators in one space that is easily accessible. Testimonial By Marena Bitz
Sprinklr Core testimonial

Anna Stoiloudi

Social Media Manager

Philips

Everyone can log in and work on the same dashboard within Sprinklr, so that has saved us a lot of time…Approval workflows for stakeholders happen within Sprinklr so there is no need for email exchanges. That minimizes the time needed for launching a campaign. Testimonial By Anna Stoiloudi
Sprinklr Core testimonial

Gene Paek

Global Head of Digital Experience & Innovation Company

HP

Sprinklr allowed us to up-level our approach to social media marketing. We leveraged Sprinklr to go from social listening to a tool for social intelligence. Testimonial By Gene Paek
CUSTOMERS TESTIMONIALS
Sprinklr Core testimonial

Marena Bitz

Social Media Strategist

MGM Resorts International

I utilize Sprinklr Asset Management, Editorial Calendar, Approval Dashboards and Reporting. The Asset Manager has greatly improved my workflow because it gathers assets from all of our content creators in one space that is easily accessible. Testimonial By Marena Bitz
Sprinklr Core testimonial

Anna Stoiloudi

Social Media Manager

Philips

Everyone can log in and work on the same dashboard within Sprinklr, so that has saved us a lot of time…Approval workflows for stakeholders happen within Sprinklr so there is no need for email exchanges. That minimizes the time needed for launching a campaign. Testimonial By Anna Stoiloudi
Sprinklr Core testimonial

Gene Paek

Global Head of Digital Experience & Innovation Company

HP

Sprinklr allowed us to up-level our approach to social media marketing. We leveraged Sprinklr to go from social listening to a tool for social intelligence. Testimonial By Gene Paek

Case Studies

Transportation/Trucking/Railroad

CASE STUDY Uber

Uber used Sprinklr to improve customer service. They cut first response time by 33%. SLA compliance improved by 8%. Average case handling time dropped by 89 seconds. Uber managed more customer reques...ts with a unified platform. Sprinklr AI helped Uber respond faster and keep customers happy.

Retail

CASE STUDY IKEA

IKEA uses Sprinklr’s Unified-CXM platform to monitor global media and brand health. The challenge was to connect social media insights across 460 stores in 62 markets and manage brand risk. Sprinklr’...s Media Monitoring & Analytics gives IKEA real-time, unified views of customer conversations and brand reputation. AI-based crisis detection alerts teams to potential issues early. The dashboard helps stakeholders track brand performance worldwide. IKEA worked with Sprinklr to develop a Media Impact Score for better PR measurement.

Banking

CASE STUDY Standard Chartered Bank

Sprinklr Unified-CXM helped Standard Chartered Bank improve digital customer experience. The bank used the platform to monitor customer interactions and gain insights across 31 retail markets. In fou...r years, they managed one million customer engagements. Social care interactions increased by 10% year over year. 90% of first responses happened within 10 minutes. The solution reduced churn and improved social customer care.

Information Technology and Services

CASE STUDY Microsoft

Sprinklr Insights helped Microsoft’s social intelligence team turn Voice of Customer data into actionable insights. The team used Social Listening to analyze 8.6 billion mentions in 2021. They double...d the number of projects completed since launch. The solution gave Microsoft a single source of truth for social data. It improved sharing, enabled custom audience segments, and supported key business decisions. Microsoft’s SIP team now drives innovation and shapes marketing and development strategies with better data.

Telecommunications

CASE STUDY Vodafone Germany

Vodafone Germany wanted to make its social advertising team faster and more efficient. They used Sprinklr's Social Advertising with AI tools like Auto Boost and Smart Bidding. The team automated many... tasks and saved a lot of time. They created over 1,200 ads and saved 34 workdays with Auto Boost. The solution helped them boost engagement and improve return on ad spend.

Telecommunications

CASE STUDY Vodafone Germany

Sprinklr Marketing helped Vodafone Germany streamline its social advertising. The team used Auto Boost and Smart Bidding to automate ad creation and improve return on ad spend. They achieved 100% ado...ption of social ad spend through Sprinklr. Over 1,200 ads were created and 34 workdays were saved with Auto Boost. The platform unified teams and made campaign insights easy to access.

Video

How to Use AI-Powered Social Listening to Boost Your Social Media Strategy

Video Thumbnail

Frequently Asked Questions(FAQ)

for Sprinklr Core

What is Sprinklr Core?

Sprinklr Core is a Unified platform built with a single architecture for unstructured customer data and built to scale across future modern channels. It can be used by enterprises in industries such as Technology, Telecom, Healthcare, Marketing, Financial Services and more.

Sprinklr Core features include Automation Engine, Workflow and Collaboration, Analytics, Listening, Integrations & API, Visualization, Governance and Data Management.

Sprinklr Data Management feature enables collection of disparate data from across the organization and a data engine for unification of structured and unstructured data, unlimited custom fields and a Marketplace.

Sprinklr Listening covers a wide range of social networks and messaging platforms, and news sites, forums, and blogs. It provides AI based analysis and insights on customer preferences and choices across regions. Sprinklr Governance provides role-based permissions, two factor authentication, and SSO integration to control the access to the functions in the platform. It also ensures all content published from the platform is reviewed and approved.

What is Sprinklr Core used for?

Sprinklr Core is a Social Media Marketing Software mainly used by its customers to Improve ROI and Acquire Customers by Social Media Management, Engagement Management and Communication Management .

What are the top features of Sprinklr Core?

Dashboard, Personalization and Alerts: popups & Notifications are some of the top features of Sprinklr Core.

Who uses Sprinklr Core?

Sprinklr Core is used by Marketing And Advertising, Non-Profit Organization Management and Computer & Network Security among other industries.

What are Sprinklr Core alternatives?

Tubular, Renderforest Video, InVideo and Missinglettr are popular alternatives for Sprinklr Core.

Where is Sprinklr Core located?

Sprinklr Core is headquartered at 29 West 35th Street, 7th Floor, New York, NY 10001 USA.
lightning

Peers used Sprinklr Core for social media management and engagement management

Sprinklr Core Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.07/5 ★

Read Reviews (114)
Analytics

4.39/5 ★

Read Reviews (354)
Custom Reports

4.28/5 ★

Read Reviews (666)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.07/5 ★

Read Reviews (114)
Analytics

4.39/5 ★

Read Reviews (354)
Custom Reports

4.28/5 ★

Read Reviews (666)

Sprinklr Core Integrations

Sprinklr Core integrates with a wide range of software applications through its robust data import and export capabilities.

Data Import

4.19/5 ★

Read Reviews (422)
Data Export

4.02/5 ★

Read Reviews (174)

Software Failure Risk Guidance

?

for Sprinklr Core

Overall Risk Meter

Low Medium High

Top Failure Risks for Sprinklr Core

Sprinklr Inc. News

Executive

Sprinklr Welcomes Bit Rambusch as Head of Global Services and Support.

Sprinklr has appointed Bit Rambusch as Head of Global Services and Support. Rambusch, with a strong background in customer service from Philips Healthcare and Dell, will focus on enhancing Sprinklr's customer-centric approach and expanding its AI-powered platform. This strategic move aims to bolster Sprinklr's core social and marketing products and improve customer service excellence.

Awards

Sprinklr Wins Cloud-Based CX Solution of the Year at the 2025 CCW Excellence Awards - Business Wire

Sprinklr won the 2025 CCW Excellence Award for Cloud-Based CX Solution of the Year. The recognition highlights Sprinklr Services AI-powered customer experience platform, which supports over 30 digital, social, and voice channels. The award cites innovation, measurable impact on customer satisfaction, operational efficiency, and advanced use of AI, analytics, and automation.

Financial

Sprinklr (CXM) Reports Q1 Earnings: What Key Metrics Have to Say

Sprinklr reported first quarter revenue of $205.5 million. The earnings release highlights key financial metrics for the period, reflecting continued growth in the unified customer experience management software market.

Financial

Sprinklr (CXM) to Release Quarterly Earnings on Wednesday - MarketBeat

Sprinklr (CXM) will announce its quarterly earnings results on Wednesday, providing insights into its financial performance for the recent period.

Sprinklr Inc. Profile

Company Name

Sprinklr Inc.

Company Website

//sprinklr.com

Year Founded

2009

HQ Location

29 West 35th Street, 7th Floor, New York, NY 10001 USA

Employees

1001-5000

Social

Financials

PRIVATE