VWO Overview

VWO is the market-leading digital experience optimization solution used by fast-growing companies for experimentation and conversion rate optimization. It enhances user experiences and boosts conversion rates.

Use Cases

Customers recommend Engagement Management, Helpdesk Management, Generation Of New Leads, as the business use cases that they have been most satisfied with while using VWO.

Other use cases:

  • Onboarding
  • Sending & Publishing Communications
  • Conversion Management
  • Null
  • Advertisement
  • Social Media Analytics
  • Proposal & Quote Management
See all use cases See less use cases

Business Priorities

Increase Sales & Revenue and Acquire Customers are the most popular business priorities that customers and associates have achieved using VWO.

Other priorities:

  • Enhance Customer Relationships
  • Scale Best Practices
  • Improve Efficiency
  • Improve ROI
  • Reduce Bounce
  • Launch New Products
  • Improve Digital And Social Presence
  • Increase Customer Life Time Value
  • Improve Consistency
  • Build Brand Awareness
  • Enter New Markets Internationally Or Locally
  • Increase Average Basket Value
  • Grow Market Share
  • Improve Brand Engagement
  • Improve Navigation
  • Improve Stakeholder Relations
  • Establish Thought Leadership
See all business priorities See less business priorities

VWO Use-Cases and Business Priorities: Customer Satisfaction Data

VWO works with different mediums / channels such as Website. and Social Media.

VWO's features include Alerts: Popups & Notifications, Landing Page, Recording, etc. and VWO support capabilities include Email Support, Chat Support, Phone Support, etc. also VWO analytics capabilities include Analytics, and Custom Reports.

Reviews

"VWO has been so helpful in our optimization efforts. Testing opportunities are endless and it has allowed us to easily identify, set up, and run multiple tests at a time. It’s helpful for us to be able to set multiple goals for our tests so we can e...asily track leads and enrolls and VWO allows us to do that seamlessly." - Elizabeth Levitan

VWO, Smartlook, Convert Experiences, Epsilon Accelerate (formerly Yieldify), Kameleoon, etc., all belong to a category of solutions that help Conversion Rate Optimization. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for VWO

Top Industries

  • Retail
  • Computer Software
  • Consumer Services

Popular in

  • Mid Market
  • Small Business
  • Enterprise

VWO is popular in Retail, Computer Software, and Consumer Services and is widely used by Mid Market, Small Business, and Enterprise.

Comprehensive Insights on VWO Use Cases

How does VWO facilitate Engagement Management?

How efficiently Does VWO manage your Helpdesk Management?

How can VWO optimize your Generation Of New Leads Workflow?

What Are the key features of VWO for Onboarding?

What makes VWO ideal for Sending & Publishing Communications?

69+ more Business Use Cases

20 buyers and buying teams have used Cuspera to assess how well VWO solved their Conversion Rate Optimization needs. Cuspera uses 6068 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Conversion Rate Optimization needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS
VWO testimonial

Elizabeth Levitan

Digital Optimization Specialist

Penn Foster

VWO has been so helpful in our optimization efforts. Testing opportunities are endless and it has allowed us to easily identify, set up, and run multiple tests at a time. It’s helpful for us to be able to set multiple goals for our tests so we can easily track leads and enrolls and VWO allows us to... do that seamlessly.

Testimonial By Elizabeth Levitan
VWO testimonial

Patxi Gadanon

Senior Web Manager

Colart

It was important to select an all-features-in-one tool that allowed testing on multiple domains from a single platform. Testimonial By Patxi Gadanon
VWO testimonial

Liang Jian Tan

Associate Director, Regional Marketing Analytics

Zalora

We've always been very data-driven. Zalora began about four years ago and we have been A/B testing using VWO for three years. As an early stage company, we are heavily focused on new customer acquisition, and using data to optimize the site experience is super important for us. Testimonial By Liang Jian Tan
CUSTOMERS TESTIMONIALS
VWO testimonial

Elizabeth Levitan

Digital Optimization Specialist

Penn Foster

VWO has been so helpful in our optimization efforts. Testing opportunities are endless and it has allowed us to easily identify, set up, and run multiple tests at a time. It’s helpful for us to be able to set multiple goals for our tests so we can easily track leads and enrolls and VWO allows us to... do that seamlessly.

Testimonial By Elizabeth Levitan
VWO testimonial

Patxi Gadanon

Senior Web Manager

Colart

It was important to select an all-features-in-one tool that allowed testing on multiple domains from a single platform. Testimonial By Patxi Gadanon
VWO testimonial

Liang Jian Tan

Associate Director, Regional Marketing Analytics

Zalora

We've always been very data-driven. Zalora began about four years ago and we have been A/B testing using VWO for three years. As an early stage company, we are heavily focused on new customer acquisition, and using data to optimize the site experience is super important for us. Testimonial By Liang Jian Tan

Case Studies

Case Study Drukwerkdeal

How Drukwerkdeal Used A/B Testing To Get A 6% Increase In Purchases

Case Study Locations Hawaii

Locations Hawaii Increased Leads By 23% with a 3-Variation A/B Test

Case Study Tom’s Planner

How Tom's Planner Boosted Their Sign-ups By 44%

Case Study Betfair

How Betfair Used Persuasion Principles To Increase CTR By 7%

Case Study Bizztravel

Bizztravel Wintersports Tested Redesigned Navigation To Achieve A 21% Jump In Conversions

Case Study WorkZone

WorkZone Increases Leads Through Its Testimonials Page By 34%

Video

VWO | Overview

Video Thumbnail

Frequently Asked Questions(FAQ)

for VWO

What is VWO?

VWO Optimization Platform helps to improve key business metrics by empowering to easily discover insights, test ideas, and improve engagement across the entire customer journey. It helps to improve sales and revenue and acquire customers.

VMO enables to optimize the entire audience journey by optimizing both web and messaging experiences, uncovering blockages in the customer journey using VWO insights, gathering, and organizing the insights in the VWO plan, collaborating with the team to convert them into data-backed hypotheses and prioritizing and execute the optimization roadmap through VWO testing.

It helps to continuously improve KPIs including features like conversion growth by rapidly testing tons of new ideas, diagnosing problem areas in the visitors’ experiences, keeping the visitors engaged with automated marketing campaigns through web push notifications, and Facebook Messenger and many more.

What is VWO used for?

VWO is a Conversion Rate Optimization Software mainly used by its customers to Increase Sales & Revenue and Acquire Customers by Engagement Management, Helpdesk Management and Generation Of New Leads .

What are the top features of VWO?

Alerts: popups & Notifications, Landing page and Recording are some of the top features of VWO.

Who uses VWO?

VWO is used by Retail, Computer Software and Consumer Services among other industries.

What are VWO alternatives?

Where is VWO located?

VWO is headquartered at 14th Floor, KLJ Tower North, Netaji Subhash Place, Pitam Pura, Delhi 110034, India.
lightning

Peers used VWO for engagement management and helpdesk management

VWO Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.04/5 ★

Read Reviews (10)
Analytics

3.83/5 ★

Read Reviews (458)
Custom Reports

3.54/5 ★

Read Reviews (1196)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.04/5 ★

Read Reviews (10)
Analytics

3.83/5 ★

Read Reviews (458)
Custom Reports

3.54/5 ★

Read Reviews (1196)

Software Failure Risk Guidance

?

for VWO

Overall Risk Meter

Low Medium High

Top Failure Risks for VWO

Wingify Pvt. Ltd. News

M&A

EVERSTONE CAPITAL ACQUIRES MAJORITY STAKE IN WINGIFY , STRENGTHENS ITS TECH INVESTMENT PORTFOLIO

Everstone Capital acquires a majority stake in Wingify, enhancing its technology investment portfolio.

Financial

Wingify reports Rs 61 Cr PAT on Rs 289 Cr revenue in FY24 - Entrackr

Wingify achieved a profit of Rs 61 crore on revenue of Rs 289 crore in fiscal year 2024.

Wingify Pvt. Ltd. Profile

Company Name

Wingify Pvt. Ltd.

Company Website

https://wingify.com/

Year Founded

2010

HQ Location

14th Floor, KLJ Tower North, Netaji Subhash Place, Pitam Pura, Delhi 110034, India

Employees

101-250

Social

Financials

PRIVATE