VWO Overview

VWO is the market-leading digital experience optimization solution used by fast-growing companies for experimentation and conversion rate optimization. It enhances user experiences and boosts conversion rates.

Use Cases

Customers recommend Engagement Management, Helpdesk Management, Generation Of New Leads, as the business use cases that they have been most satisfied with while using VWO.

Other use cases:

  • Onboarding
  • Sending & Publishing Communications
  • Conversion Management
  • Null
  • Advertisement
  • Social Media Analytics
  • Proposal & Quote Management
See all use cases See less use cases

Business Priorities

Increase Sales & Revenue and Acquire Customers are the most popular business priorities that customers and associates have achieved using VWO.

Other priorities:

  • Enhance Customer Relationships
  • Scale Best Practices
  • Improve Efficiency
  • Improve ROI
  • Reduce Bounce
  • Launch New Products
  • Improve Digital And Social Presence
  • Increase Customer Life Time Value
  • Improve Consistency
  • Build Brand Awareness
  • Enter New Markets Internationally Or Locally
  • Increase Average Basket Value
  • Grow Market Share
  • Improve Brand Engagement
  • Improve Navigation
  • Improve Stakeholder Relations
  • Establish Thought Leadership
See all business priorities See less business priorities

VWO Use-Cases and Business Priorities: Customer Satisfaction Data

VWO works with different mediums / channels such as Website. and Social Media.

VWO's features include Alerts: Popups & Notifications, Landing Page, Recording, etc. and VWO support capabilities include Email Support, Chat Support, Phone Support, etc. also VWO analytics capabilities include Analytics, and Custom Reports.

Reviews

"Given we were dealing with a perennial issue of low conversion rates on our eCommerce store, we wanted to bring in someone who has already tackled this successfully. Since we did not have the bandwidth to build a team in-house, we decided to try VWO." - Daniel Kamen

VWO, Smartlook, Convert Experiences, Epsilon Accelerate (formerly Yieldify), Kameleoon, etc., all belong to a category of solutions that help Conversion Rate Optimization. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for VWO

Top Industries

  • Retail
  • Computer Software
  • Consumer Services

Popular in

  • Mid Market
  • Small Business
  • Enterprise

VWO is popular in Retail, Computer Software, and Consumer Services and is widely used by Mid Market, Small Business, and Enterprise.

VWO Customer wins, Customer success stories, Case studies

How does VWO address your Engagement Management Challenges?

What benefits does VWO offer for Helpdesk Management?

What Are the key features of VWO for Generation Of New Leads?

How efficiently Does VWO manage your Onboarding?

What solutions does VWO provide for Sending & Publishing Communications?

20 buyers and buying teams have used Cuspera to assess how well VWO solved their Conversion Rate Optimization needs. Cuspera uses 6068 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Conversion Rate Optimization needs.

CUSTOMERS TESTIMONIALS
VWO testimonial

Daniel Kamen

E-Commerce Director

FLOS ventures

Given we were dealing with a perennial issue of low conversion rates on our eCommerce store, we wanted to bring in someone who has already tackled this successfully. Since we did not have the bandwidth to build a team in-house, we decided to try VWO. Testimonial By Daniel Kamen
VWO testimonial

Becky Cooper

Marketing Director

Buy Whole Foods Online

Our best push notification so far has achieved a whopping 73% conversion rate! Web Push Notification is a different medium, and it appeals to our customers who tend to buy spontaneously. Testimonial By Becky Cooper
VWO testimonial

Ruben ten Brinke

Marketing Operations Coordinator

Teamleader

What we loved about VWO was its simplicity. The ease of digging into customer insights and running tests with VWO’s drag-and-drop editor was truly seamless. Testimonial By Ruben ten Brinke
CUSTOMERS TESTIMONIALS
VWO testimonial

Daniel Kamen

E-Commerce Director

FLOS ventures

Given we were dealing with a perennial issue of low conversion rates on our eCommerce store, we wanted to bring in someone who has already tackled this successfully. Since we did not have the bandwidth to build a team in-house, we decided to try VWO. Testimonial By Daniel Kamen
VWO testimonial

Becky Cooper

Marketing Director

Buy Whole Foods Online

Our best push notification so far has achieved a whopping 73% conversion rate! Web Push Notification is a different medium, and it appeals to our customers who tend to buy spontaneously. Testimonial By Becky Cooper
VWO testimonial

Ruben ten Brinke

Marketing Operations Coordinator

Teamleader

What we loved about VWO was its simplicity. The ease of digging into customer insights and running tests with VWO’s drag-and-drop editor was truly seamless. Testimonial By Ruben ten Brinke

VWO | Overview

Video Thumbnail

Frequently Asked Questions(FAQ)

for VWO

What is VWO?

VWO Optimization Platform helps to improve key business metrics by empowering to easily discover insights, test ideas, and improve engagement across the entire customer journey. It helps to improve sales and revenue and acquire customers.

VMO enables to optimize the entire audience journey by optimizing both web and messaging experiences, uncovering blockages in the customer journey using VWO insights, gathering, and organizing the insights in the VWO plan, collaborating with the team to convert them into data-backed hypotheses and prioritizing and execute the optimization roadmap through VWO testing.

It helps to continuously improve KPIs including features like conversion growth by rapidly testing tons of new ideas, diagnosing problem areas in the visitors’ experiences, keeping the visitors engaged with automated marketing campaigns through web push notifications, and Facebook Messenger and many more.

What is VWO used for?

VWO is a Conversion Rate Optimization Software mainly used by its customers to Increase Sales & Revenue and Acquire Customers by Engagement Management, Helpdesk Management and Generation Of New Leads .

What are the top features of VWO?

Alerts: popups & Notifications, Landing page and Recording are some of the top features of VWO.

Who uses VWO?

VWO is used by Retail, Computer Software and Consumer Services among other industries.

What are VWO alternatives?

Where is VWO located?

VWO is headquartered at 14th Floor, KLJ Tower North, Netaji Subhash Place, Pitam Pura, Delhi 110034, India.
lightning

Peers used VWO for engagement management and helpdesk management

VWO Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.04/5 ★

Read Reviews (10)
Analytics

3.83/5 ★

Read Reviews (458)
Custom Reports

3.54/5 ★

Read Reviews (1196)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.04/5 ★

Read Reviews (10)
Analytics

3.83/5 ★

Read Reviews (458)
Custom Reports

3.54/5 ★

Read Reviews (1196)

Software Failure Risk Guidance

?

for VWO

Overall Risk Meter

Low Medium High

Top Failure Risks for VWO

Wingify Pvt. Ltd. News

M&A

Linklaters advises VWO on its combination with AB Tasty

VWO and AB Tasty have entered a binding agreement to combine, creating a leading digital experience optimization platform. The merger, advised by Linklaters, will offer AI-led experimentation and personalization with over 4,000 customers and $100 million in revenue. Everstone Capital, VWO's majority shareholder, will invest additional capital and remain the largest institutional shareholder.

M&A

Everstone to merge Wingify with AB Tasty after buying out key ... - Mint

Everstone Capital is merging Wingify with French company AB Tasty, following significant capital investment to acquire AB Tasty's captable. This merger aims to enhance Wingify's enterprise strategies and expand its AI capabilities, positioning the combined entity to exceed $100 million in annual recurring revenue. The merger reflects the maturity of India's SaaS ecosystem, with both companies maintaining profitability and key leadership roles.

M&A

VWO and AB Tasty Join Forces to Redefine the Future of Digital Experience Optimization - Entrepreneur

VWO and AB Tasty have agreed to merge, creating a digital experience optimization platform with AI capabilities. The combined company will generate over $100 million in annual revenue, serving more than 4,000 customers globally. Everstone Capital leads the transaction, investing additional capital. Key executives from both companies will lead the new entity, aiming to enhance customer engagement and expand their technological platform.

M&A

Wingify's VWO to merge with AB Tasty; Everstone to infuse fresh capital

Wingify's VWO and AB Tasty have signed a definitive agreement to merge, creating a digital experience optimization platform with over $100 million in annual recurring revenue and a global customer base of more than 4,000 enterprises. Everstone Capital, the majority stakeholder in VWO, will infuse additional capital to support product development and global expansion.

Wingify Pvt. Ltd. Profile

Company Name

Wingify Pvt. Ltd.

Company Website

https://wingify.com/

Year Founded

2010

HQ Location

14th Floor, KLJ Tower North, Netaji Subhash Place, Pitam Pura, Delhi 110034, India

Employees

101-250

Social

Financials

PRIVATE