Webtrends Optimize Overview

Webtrends Optimize boosts online conversions with its market-leading MVT, AB Testing, and Personalisation platform. Businesses using this tool can expect an impressive average ROI of 28 times their investment. The platform allows for unrestricted experimentation, enabling companies to test and personalize their digital strategies effectively. It's recognized as a people's choice and a technology product of the year, underscoring its proven success in conversion rate optimization. With Webtrends Optimize, businesses can refine their online presence and drive significant growth in customer engagement and sales.

Use Cases

Customers recommend Engagement Management, Sending & Publishing Communications, Helpdesk Management, as the business use cases that they have been most satisfied with while using Webtrends Optimize.

Other use cases:

  • Segmentation And Targeting
  • Customer Feedback Management
  • Digital Marketing
  • Collaboration
  • Training & Onboarding
  • Contract Management
  • Lead Qualification: Technographic
See all use cases See less use cases

Business Priorities

Increase Sales & Revenue and Improve ROI are the most popular business priorities that customers and associates have achieved using Webtrends Optimize.

Other priorities:

  • Acquire Customers
  • Enhance Customer Relationships
  • Improve Digital And Social Presence
  • Improve Efficiency
  • Scale Best Practices
  • Enter New Markets Internationally Or Locally
  • Improve Brand Engagement
  • Reduce Bounce
  • Improve Stakeholder Relations
  • Build Brand Awareness
  • Manage Risk
  • Shorten Ramp Up Time
See all business priorities See less business priorities

Webtrends Optimize Use-Cases and Business Priorities: Customer Satisfaction Data

Webtrends Optimize works with different mediums / channels such as Website. and Phone Calls.

Webtrends Optimize's features include Personalization, Widgets, AB Testing, etc. and Webtrends Optimize support capabilities include 24/7 Support, Chat Support, Email Support, etc. also Webtrends Optimize analytics capabilities include Custom Reports, and Analytics.

Reviews

"The Webtrends Optimize team built us a social proof and product recommendations engine and had it live on our site in a matter of weeks. It outperformed what we had before, and we’ve now got an extensive roadmap of ideas to try." - Liz McNamara

Webtrends Optimize, Smartlook, Convert Experiences, Epsilon Accelerate (formerly Yieldify), Kameleoon, etc., all belong to a category of solutions that help Conversion Rate Optimization. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Webtrends Optimize is a market-leading MVT, AB Testing, and Personalisation platform. Clients typically achieve a 28x ROI, significantly boosting online conversions.

Popular Business Setting

for Webtrends Optimize

Top Industries

  • Transportation/Trucking/Railroad
  • Retail
  • Computer Software

Popular in

  • Enterprise
  • Small Business
  • Mid Market

Webtrends Optimize is popular in Transportation/Trucking/Railroad, Retail, and Computer Software and is widely used by Enterprise, Small Business, and Mid Market.

Webtrends Optimize Customer wins, Customer success stories, Case studies

What solutions does Webtrends Optimize provide for Engagement Management?

How does Webtrends Optimize address your Sending & Publishing Communications Challenges?

How can Webtrends Optimize optimize your Helpdesk Management Workflow?

What benefits does Webtrends Optimize offer for Segmentation And Targeting?

What solutions does Webtrends Optimize provide for Customer Feedback Management?

26 buyers and buying teams have used Cuspera to assess how well Webtrends Optimize solved their Conversion Rate Optimization needs. Cuspera uses 1444 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Conversion Rate Optimization needs.

CUSTOMERS TESTIMONIALS
Webtrends Optimize testimonial

Liz McNamara

Marketing Director

Get The Label

The Webtrends Optimize team built us a social proof and product recommendations engine and had it live on our site in a matter of weeks. It outperformed what we had before, and we’ve now got an extensive roadmap of ideas to try. Testimonial By Liz McNamara
Webtrends Optimize testimonial

Dean Taylor

CEO

Cracka Wines

We were amazed at how seemingly minor adjustments such as showing return visitors wines they had looked at during a previous visit would make such a difference to our conversion rates. Testimonial By Dean Taylor
Webtrends Optimize testimonial

Michael Sheppard

Senior Programme Manager of Experience Optimisation

Microsoft

The Webtrends Optimize platform can integrate with our other systems and that’s critical for us as we have multiple technologies working together to meet business needs. And their history of data security and privacy in the market was a key differentiator. Testimonial By Michael Sheppard
CUSTOMERS TESTIMONIALS
Webtrends Optimize testimonial

Liz McNamara

Marketing Director

Get The Label

The Webtrends Optimize team built us a social proof and product recommendations engine and had it live on our site in a matter of weeks. It outperformed what we had before, and we’ve now got an extensive roadmap of ideas to try. Testimonial By Liz McNamara
Webtrends Optimize testimonial

Dean Taylor

CEO

Cracka Wines

We were amazed at how seemingly minor adjustments such as showing return visitors wines they had looked at during a previous visit would make such a difference to our conversion rates. Testimonial By Dean Taylor
Webtrends Optimize testimonial

Michael Sheppard

Senior Programme Manager of Experience Optimisation

Microsoft

The Webtrends Optimize platform can integrate with our other systems and that’s critical for us as we have multiple technologies working together to meet business needs. And their history of data security and privacy in the market was a key differentiator. Testimonial By Michael Sheppard

Alitalia - Transportation/trucking/railroad

Webtrends Optimize helped Alitalia increase online bookings by 7% using AB testing and MVT. Alitalia saw a 6% increase in click-through conversions and a €2 million revenue uplift per quarter. The ai...rline's website receives over 5 million visits monthly, with 900,000 transactions. Webtrends Optimize provided a fully managed service to improve Alitalia's digital channels.

Read on →

Get The Label - Retail

Get The Label wanted to help shoppers find products faster on their website. They saw that people who used the search bar bought more often. They worked with Webtrends Optimize to test changes to the... search bar using AB testing. They tried different designs and words to make the search bar stand out. The best version made the search bar green and added a magnifying glass. This led to a 4.38% higher conversion rate, 460 more conversions each quarter, and 6% more searches.

Read on →

Victoria Plum - Retail

Victoria Plum wanted to improve how they recommend products to customers online. Their old system only showed items from the same collection and was hard to manage. They switched to Webtrends Optimiz...e’s product recommendation engine, which uses smart algorithms to suggest more relevant products. After testing, they saw a 7% increase in sales. The new system also made it easier to offer more choices to shoppers.

Read on →

Scan Computers - Consumer Electronics

Scan Computers wanted to increase sales of their ScanProtect warranty for customers building their own computers. The company changed the layout and wording of the ScanProtect offer on their website.... They used A/B testing to see if these changes would help. After 30 days, clicks on 'Protect' went up by 22.6%. Sales of ScanProtect rose by 3.7%. The average order value increased by 16.2%.

Read on →

Virgin Wines - Consumer Goods

Virgin Wines partnered with Webtrends Optimize to enhance their digital presence through web personalization. The challenge was to allow returning customers to easily reorder their favorite wine case...s. This complex task required integration with Virgin Wines' databases and was categorized as a Level five complexity by Webtrends Optimize. The solution involved a ten-week A/B test development, ensuring seamless integration and no disruption to the existing website.

Read on →

redspottedhanky.com - Transportation/trucking/railroad

Webtrends Optimize helped redspottedhanky.com increase train ticket sales by over £1 million. The challenge was to move more visitors through the sales funnel and boost conversions. Webtrends Optimiz...e used A/B and multivariate testing on the homepage search widget. They removed a distracting call-to-action button and simplified the booking process. Results included a 5.76% increase in booking confirmations, 10.24% more open-return bookings, and 12,500 extra visitors per quarter reaching the Journey Details page.

Read on →

Webtrends Optimize Discovery

Video Thumbnail

Frequently Asked Questions(FAQ)

for Webtrends Optimize

What is Webtrends Optimize?

Webtrends Optimize is an enterprise-grade experimentation platform with a suite of website optimization tools to enhance visitors' digital experience and help businesses to increase online conversions.

Webtrends Optimize helps develop website optimisation strategy and the delivery of these tactics, ranging from simple AB test button colour changes right through to one-to-one personalisation and advanced testing techniques. Webtrends Optimize's Mutual Exclusions feature helps to control a user's exposure to multiple experiments by using mutual exclusion rules.

Webtrends Personalization provides tools for enhancing customer experiences by providing insights on past visits to the site, that enables tailoring content to their needs on future visits. The Target feature helps to Identify key segments and target each of them with a specific experience. The survey tools ranging from on-site surveys to snap-shot to complex multi-question format enables getting instant reactions on the customer experience.

What is Webtrends Optimize used for?

Webtrends Optimize is a Conversion Rate Optimization Software mainly used by its customers to Increase Sales & Revenue and Improve ROI by Engagement Management, Sending & Publishing Communications and Helpdesk Management .

What are the top features of Webtrends Optimize?

Personalization, Widgets and AB testing are some of the top features of Webtrends Optimize.

Who uses Webtrends Optimize?

Webtrends Optimize is used by Transportation/Trucking/Railroad, Retail and Computer Software among other industries.

What are Webtrends Optimize alternatives?

Smartlook, Convert Experiences, Epsilon Accelerate (Formerly Yieldify) and Kameleoon are popular alternatives for Webtrends Optimize.

Where is Webtrends Optimize located?

Webtrends Optimize is headquartered at Lawrence House, 45 High Street, Egham, TW20 9DP.
lightning

Peers used Webtrends Optimize for engagement management and sending & publishing communications

Webtrends Optimize Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.48/5

Read Reviews (2)
Custom Reports

4.52/5

Read Reviews (260)
Analytics

4.41/5

Read Reviews (74)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.48/5

Read Reviews (2)
Custom Reports

4.52/5

Read Reviews (260)
Analytics

4.41/5

Read Reviews (74)

Software Failure Risk Guidance

?

for Webtrends Optimize

Overall Risk Meter

Low Medium High

Top Failure Risks for Webtrends Optimize

Webtrends Optimize News

Awards

#exelite23 #cro #conversionrateoptimisation #experimentation #abtesting | Webtrends Optimize

Webtrends Optimize won the People's Choice Technology Product Of The Year award at the Experimentation Elite awards, highlighting their excellence in conversion rate optimization and A/B testing.

Webtrends Optimize Profile

Company Name

Webtrends Optimize

HQ Location

Lawrence House, 45 High Street, Egham, TW20 9DP

Social