WooCommerce Overview

WooCommerce adds comprehensive online store features to any WordPress website. Extensive customization options and integrations are provided.

Use Cases

Customers recommend Products & Pricelist Management, Engagement Management, Promotion Management, as the business use cases that they have been most satisfied with while using WooCommerce.

Other use cases:

  • Social Media Management
  • Communication Management
  • Discount Management
  • Content Management
  • Order Management
  • Loyalty Management
  • Helpdesk Management
See all use cases See less use cases

Business Priorities

Acquire Customers and Increase Sales & Revenue are the most popular business priorities that customers and associates have achieved using WooCommerce.

Other priorities:

  • Enhance Customer Relationships
  • Improve Digital And Social Presence
  • Scale Best Practices
  • Grow Market Share
  • Build Brand Awareness
  • Launch New Products
  • Improve Efficiency
  • Improve ROI
  • Enter New Markets Internationally Or Locally
  • Improve Brand Engagement
  • Increase Customer Life Time Value
  • Increase Average Basket Value
  • Improve Internal Communications
  • Improve Navigation
  • Manage Risk
  • Improve Consistency
  • Reduce Bounce
  • Improve Visibility
See all business priorities See less business priorities

WooCommerce Use-Cases and Business Priorities: Customer Satisfaction Data

WooCommerce works with different mediums / channels such as Offline. Point Of Sale. Website etc.

WooCommerce's features include Widgets, Templates, SEO, etc. and WooCommerce support capabilities include Chat Support, Phone Support, Email Support, etc. also WooCommerce analytics capabilities include Analytics, and Custom Reports.

Reviews

"No other eCommerce platform allows people to start for free and grow their store as their business grows. More importantly, WooCommerce doesn't charge you a portion of your profits as your business grows." - Chris Lema

WooCommerce, ShippingEasy, ShipStation, EZOfficeInventory, Ecwid, etc., all belong to a category of solutions that help E-Commerce Platform. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for WooCommerce

Top Industries

  • Marketing and Advertising
  • Information Technology and Services
  • Internet

Popular in

  • Small Business
  • Mid Market
  • Enterprise

WooCommerce is popular in Marketing And Advertising, Information Technology And Services, and Internet and is widely used by Small Business, Mid Market, and Enterprise.

WooCommerce Customer wins, Customer success stories, Case studies

How can WooCommerce optimize your Products & Pricelist Management Workflow?

What benefits does WooCommerce offer for Engagement Management?

What makes WooCommerce ideal for Promotion Management?

What Are the key features of WooCommerce for Social Media Management?

How does WooCommerce facilitate Communication Management?

11 buyers and buying teams have used Cuspera to assess how well WooCommerce solved their E-Commerce Platform needs. Cuspera uses 18537 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific E-Commerce Platform needs.

CUSTOMERS TESTIMONIALS
WooCommerce testimonial

Chris Lema

chrislema.com
No other eCommerce platform allows people to start for free and grow their store as their business grows. More importantly, WooCommerce doesn't charge you a portion of your profits as your business grows. Testimonial By Chris Lema
WooCommerce testimonial

Kathy Darling

kathyisawesome.com
WooCommerce's greatest strength is its extensibility. Theres very little I can't build with WooCommerce. Given enough time and resources WooCommerce can be finely tailored to even your store's most niche feature. Testimonial By Kathy Darling
CUSTOMERS TESTIMONIALS
WooCommerce testimonial

Chris Lema

chrislema.com
No other eCommerce platform allows people to start for free and grow their store as their business grows. More importantly, WooCommerce doesn't charge you a portion of your profits as your business grows. Testimonial By Chris Lema
WooCommerce testimonial

Kathy Darling

kathyisawesome.com
WooCommerce's greatest strength is its extensibility. Theres very little I can't build with WooCommerce. Given enough time and resources WooCommerce can be finely tailored to even your store's most niche feature. Testimonial By Kathy Darling

Buckminster Fuller Institute (BFI) - Non Profit Organization Management

BFI.org used Pressable, Jetpack CRM, and WooCommerce from Automattic to update its website. The nonprofit needed its online presence to match a recent rebrand. With Pressable hosting and a new WordPr...ess site, BFI improved design and reliability. Jetpack CRM helped BFI manage members and partners. WooCommerce made it easier for visitors to support BFI through memberships and donations. BFI saw more partnerships and collaborations after the website upgrade.

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Katie Seaman - Professional Training & Coaching

Day One helps Katie Seaman, a mindfulness coach, stay present and support her well-being. She uses the app daily for journaling and self-reflection. The app lets her process emotions and log importan...t moments. Katie says Day One is a trusted tool in her personal and professional growth. She encourages others to start journaling with Day One, no matter their experience level.

Read on →

Kindness.org - Non Profit Organization Management

WordPress, WooCommerce, and Pressable helped Kindness.org build a flexible, easy-to-update website. The site supports their mission to make kindness measurable and actionable. Automattic created a cu...stom block to show donation impact. Non-technical staff can update content quickly and stay on brand. The tools make it simple for Kindness.org to share their message and grow their programs.

Read on →

Science of People

Vanessa Van Edwards wanted to improve her people skills using science. She created Science of People to help others connect through research-backed insights. As the site grew, she moved it to Automat...tic's Pressable hosting platform. She also used Sensei LMS to create People School, an online course. Students praised the learning experience as the best they've had.

Read on →

Ideas Beyond Borders (IBB) - Non Profit Organization Management

Automattic's WordPress, WooCommerce, Jetpack, and Akismet help Ideas Beyond Borders (IBB) share open source knowledge in the Middle East. IBB uses these tools to publish content, protect its website,... and support covert education efforts. Jetpack and Akismet blocked over 130,000 attacks on IBB’s Pressable-hosted site. IBB launched an interactive map to show its global impact. Automattic’s solutions help IBB stay secure and reach more people.

Read on →

Errorless Service Dogs - Consumer Services

Blaze for WordPress helped Errorless Service Dogs, a small business, find new customers online. Dawn Scott used Blaze ads because they were easy and affordable. She tested different ads and focused o...n quality leads. With $6,135 in ad spend, she made $480,000 in sales, a 7,724% ROI. Blaze let her spend less time on marketing and more on training service dogs.

Read on →

Frequently Asked Questions(FAQ)

for WooCommerce

What is WooCommerce?

WooCommerce is an open-source platform for developers and entrepreneurs to create an online ecommerce platform.

It comes with powerful search and customization capabilities. It also provides ability for product ratings and reviews, product sorting and filtering, built-in blogging and themes.

It is fully open source with a worldwide community. It is built on WordPress and provides REST API with documentation. It also has built-in plugins and comes with WP-CLI to manage stores.

What is WooCommerce used for?

WooCommerce is a E-Commerce Platform Software mainly used by its customers to Acquire Customers and Increase Sales & Revenue by Products & Pricelist Management, Engagement Management and Promotion Management .

What are the top features of WooCommerce?

Widgets, Templates and SEO are some of the top features of WooCommerce.

Who uses WooCommerce?

WooCommerce is used by Marketing And Advertising, Information Technology And Services and Internet among other industries.

What are WooCommerce alternatives?

ShippingEasy, ShipStation, EZOfficeInventory and Ecwid are popular alternatives for WooCommerce.
lightning

Peers used WooCommerce for products & pricelist management and engagement management

WooCommerce Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.91/5 ★

Read Reviews (4)
Analytics

3.85/5 ★

Read Reviews (260)
Custom Reports

3.36/5 ★

Read Reviews (2234)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.91/5 ★

Read Reviews (4)
Analytics

3.85/5 ★

Read Reviews (260)
Custom Reports

3.36/5 ★

Read Reviews (2234)

Software Failure Risk Guidance

?

for WooCommerce

Overall Risk Meter

Low Medium High

Top Failure Risks for WooCommerce

Automattic Inc. News

Executive

Automattic Welcomes Stephen Wolfram as Special Advisor

Automattic has appointed Stephen Wolfram as a Special Advisor. Wolfram, known for his pioneering work in computation as the founder of Wolfram Research and creator of Mathematica, Wolfram|Alpha, and the Wolfram Language, will bring his expertise to Automattic. His previous engagements with Automattic include speaking at their Grand Meetup and participating in advisory roles earlier this year.

Read more →
Company

Automattic CEO Matt Mullenweg says the Tumblr acquisition may be the ...

Automattic CEO Matt Mullenweg described the 2019 acquisition of Tumblr as potentially the company's biggest mistake, citing high operating costs and integration challenges with WordPress. Despite investing over $100 million, Tumblr's revenue struggles persist, leading to operational downsizing. Mullenweg emphasized ongoing efforts to integrate Tumblr into WordPress infrastructure to improve cost efficiency.

Read more →
M&A

Automattic Welcomes Clay

Automattic has acquired Clay, an AI-powered relationship management platform that organizes and searches users networks across email, calendars, and social media. Clays technology, focused on intelligent insights and streamlined connection management, will be integrated into Automattics messaging ecosystem to enhance online collaboration and relationship building.

Read more →
Executive

Restructuring Announcement

Automattic's CEO announced a restructuring plan to improve productivity and profitability, resulting in a 16% workforce reduction. Affected employees will receive financial and support benefits.

Read more →

Automattic Inc. Profile

Company Name

Automattic Inc.

Company Website

//automattic.com

Year Founded

2005

HQ Location

Employees

501-1000

Social

Facebook Linkedin Twitter

Financials

PRIVATE