WooCommerce Overview

WooCommerce adds comprehensive online store features to any WordPress website. Extensive customization options and integrations are provided.

Use Cases

Customers recommend Products & Pricelist Management, Engagement Management, Promotion Management, as the business use cases that they have been most satisfied with while using WooCommerce.

Other use cases:

  • Social Media Management
  • Communication Management
  • Discount Management
  • Content Management
  • Order Management
  • Loyalty Management
  • Helpdesk Management
See all use cases See less use cases

Business Priorities

Acquire Customers and Increase Sales & Revenue are the most popular business priorities that customers and associates have achieved using WooCommerce.

Other priorities:

  • Enhance Customer Relationships
  • Improve Digital And Social Presence
  • Scale Best Practices
  • Grow Market Share
  • Build Brand Awareness
  • Launch New Products
  • Improve Efficiency
  • Improve ROI
  • Enter New Markets Internationally Or Locally
  • Improve Brand Engagement
  • Increase Customer Life Time Value
  • Increase Average Basket Value
  • Improve Internal Communications
  • Improve Navigation
  • Manage Risk
  • Improve Consistency
  • Reduce Bounce
  • Improve Visibility
See all business priorities See less business priorities

WooCommerce Use-Cases and Business Priorities: Customer Satisfaction Data

WooCommerce works with different mediums / channels such as Offline. Point Of Sale. Website etc.

WooCommerce's features include Widgets, Templates, SEO, etc. and WooCommerce support capabilities include Chat Support, Phone Support, Email Support, etc. also WooCommerce analytics capabilities include Analytics, and Custom Reports.

Reviews

"No other eCommerce platform allows people to start for free and grow their store as their business grows. More importantly, WooCommerce doesn't charge you a portion of your profits as your business grows." - Chris Lema

WooCommerce, ShippingEasy, Shippo, Skubana, ShipStation, etc., all belong to a category of solutions that help E-Commerce Platform. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for WooCommerce

Top Industries

  • Marketing and Advertising
  • Information Technology and Services
  • Internet

Popular in

  • Small Business
  • Mid Market
  • Enterprise

WooCommerce is popular in Marketing And Advertising, Information Technology And Services, and Internet and is widely used by Small Business, Mid Market, and Enterprise.

WooCommerce Customer wins, Customer success stories, Case studies

What benefits does WooCommerce offer for Products & Pricelist Management?

What makes WooCommerce ideal for Engagement Management?

How efficiently Does WooCommerce manage your Promotion Management?

What Are the key features of WooCommerce for Social Media Management?

How does WooCommerce facilitate Communication Management?

11 buyers and buying teams have used Cuspera to assess how well WooCommerce solved their E-Commerce Platform needs. Cuspera uses 18537 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific E-Commerce Platform needs.

CUSTOMERS TESTIMONIALS
WooCommerce testimonial

Chris Lema

chrislema.com
No other eCommerce platform allows people to start for free and grow their store as their business grows. More importantly, WooCommerce doesn't charge you a portion of your profits as your business grows. Testimonial By Chris Lema
WooCommerce testimonial

Kathy Darling

kathyisawesome.com
WooCommerce's greatest strength is its extensibility. Theres very little I can't build with WooCommerce. Given enough time and resources WooCommerce can be finely tailored to even your store's most niche feature. Testimonial By Kathy Darling
CUSTOMERS TESTIMONIALS
WooCommerce testimonial

Chris Lema

chrislema.com
No other eCommerce platform allows people to start for free and grow their store as their business grows. More importantly, WooCommerce doesn't charge you a portion of your profits as your business grows. Testimonial By Chris Lema
WooCommerce testimonial

Kathy Darling

kathyisawesome.com
WooCommerce's greatest strength is its extensibility. Theres very little I can't build with WooCommerce. Given enough time and resources WooCommerce can be finely tailored to even your store's most niche feature. Testimonial By Kathy Darling

Ideas Beyond Borders (IBB) - Non Profit Organization Management

Automattic's WordPress, WooCommerce, Jetpack, and Akismet help Ideas Beyond Borders (IBB) share open source knowledge in the Middle East. IBB uses these tools to publish content, protect its website,... and support covert education efforts. Jetpack and Akismet blocked over 130,000 attacks on IBB’s Pressable-hosted site. IBB launched an interactive map to show its global impact. Automattic’s solutions help IBB stay secure and reach more people.

Read more →

Errorless Service Dogs - Consumer Services

Blaze for WordPress helped Errorless Service Dogs, a small business, find new customers online. Dawn Scott used Blaze ads because they were easy and affordable. She tested different ads and focused o...n quality leads. With $6,135 in ad spend, she made $480,000 in sales, a 7,724% ROI. Blaze let her spend less time on marketing and more on training service dogs.

Read more →

Jeff Gothelf - Professional Training & Coaching

WordPress, with Sensei, WooCommerce, and VideoPress, helped Jeff Gothelf run his coaching and training business online. He needed a website to show his services, sell courses, and manage digital prod...ucts. WordPress let him create, launch, and sell his course, Forever Employable, all in one place. WooPayments made it easy for him to process payments. Jeff calls his online setup "simple" and values the flexibility of WordPress plugins.

Read more →

noma - Restaurants

WordPress and Pressable power noma's website. The site uses a fresh, minimal design that matches noma's unique style. The color scheme changes with the weather, just like the restaurant changes with ...the seasons. Visitors can watch behind-the-scenes videos and read about noma's team. MailPoet makes it easy for guests to join the mailing list and get updates.

Read more →

Little Sun - Non Profit Organization Management

WordPress, Jetpack CRM, and WooCommerce helped Little Sun manage its nonprofit and social business websites in one place. The team used Pressable for seamless hosting. This made it easier for their s...mall team to share their mission and run their operations. Little Sun brings solar-powered lamps to off-grid communities, creating jobs and supporting economic growth. The new setup supports their goal to expand into 200 energy hubs in Zambia.

Read more →

Science of People

Vanessa Van Edwards wanted to improve her people skills using science. She created Science of People to help others connect through research-backed insights. As the site grew, she moved it to Automat...tic's Pressable hosting platform. She also used Sensei LMS to create People School, an online course. Students praised the learning experience as the best they've had.

Read more →

Frequently Asked Questions(FAQ)

for WooCommerce

What is WooCommerce?

WooCommerce is an open-source platform for developers and entrepreneurs to create an online ecommerce platform.

It comes with powerful search and customization capabilities. It also provides ability for product ratings and reviews, product sorting and filtering, built-in blogging and themes.

It is fully open source with a worldwide community. It is built on WordPress and provides REST API with documentation. It also has built-in plugins and comes with WP-CLI to manage stores.

What is WooCommerce used for?

WooCommerce is a E-Commerce Platform Software mainly used by its customers to Acquire Customers and Increase Sales & Revenue by Products & Pricelist Management, Engagement Management and Promotion Management .

What are the top features of WooCommerce?

Widgets, Templates and SEO are some of the top features of WooCommerce.

Who uses WooCommerce?

WooCommerce is used by Marketing And Advertising, Information Technology And Services and Internet among other industries.

What are WooCommerce alternatives?

ShippingEasy, Shippo, Skubana and ShipStation are popular alternatives for WooCommerce.
lightning

Peers used WooCommerce for products & pricelist management and engagement management

WooCommerce Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.91/5 ★

Read Reviews (4)
Analytics

3.85/5 ★

Read Reviews (260)
Custom Reports

3.36/5 ★

Read Reviews (2234)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.91/5 ★

Read Reviews (4)
Analytics

3.85/5 ★

Read Reviews (260)
Custom Reports

3.36/5 ★

Read Reviews (2234)

Software Failure Risk Guidance

?

for WooCommerce

Overall Risk Meter

Low Medium High

Top Failure Risks for WooCommerce

Automattic Inc. News

Company

Automattic CEO Matt Mullenweg says the Tumblr acquisition may be the ...

Automattic CEO Matt Mullenweg described the 2019 acquisition of Tumblr as potentially the company's biggest mistake, citing high operating costs and integration challenges with WordPress. Despite investing over $100 million, Tumblr's revenue struggles persist, leading to operational downsizing. Mullenweg emphasized ongoing efforts to integrate Tumblr into WordPress infrastructure to improve cost efficiency.

Read more →
M&A

Automattic Welcomes Clay

Automattic has acquired Clay, an AI-powered relationship management platform that organizes and searches users networks across email, calendars, and social media. Clays technology, focused on intelligent insights and streamlined connection management, will be integrated into Automattics messaging ecosystem to enhance online collaboration and relationship building.

Read more →
Executive

Restructuring Announcement

Automattic's CEO announced a restructuring plan to improve productivity and profitability, resulting in a 16% workforce reduction. Affected employees will receive financial and support benefits.

Read more →
M&A

Mullenweg threatens corporate takeover of WP Engine – The Repository

Automattic CEO Matt Mullenweg hints at a potential takeover of WP Engine amid escalating tensions over licensing and trademark issues.

Read more →

Automattic Inc. Profile

Company Name

Automattic Inc.

Company Website

//automattic.com

Year Founded

2005

HQ Location

Employees

501-1000

Social

Facebook Linkedin Twitter

Financials

PRIVATE