Optimizely Digital Experience Platform Overview
Optimizely provides modern, relevant commerce experiences customers will love. Businesses can launch their way with all Optimizely products.
Use Cases
Customers recommend Engagement Management, Products & Pricelist Management, Onboarding, as the business use cases that they have been most satisfied with while using Optimizely Digital Experience Platform.
Business Priorities
Acquire Customers and Increase Sales & Revenue are the most popular business priorities that customers and associates have achieved using Optimizely Digital Experience Platform.
Optimizely Digital Experience Platform Use-Cases and Business Priorities: Customer Satisfaction Data
Optimizely Digital Experience Platform works with different mediums / channels such as Website.
Optimizely Digital Experience Platform's features include Personalization, Landing Page, Dashboard, etc. and Optimizely Digital Experience Platform support capabilities include 24/7 Support, AI Powered, Email Support, etc. also Optimizely Digital Experience Platform analytics capabilities include Analytics, and Custom Reports.
Reviews
"It would be remiss of me not to tell you how amazing the Whereoware team is! I work with a lot of agency partners, and the current team has been extraordinary during this heavy lift. Very knowledgeable, patient and giving this project their 110%." - Christine Kapp
Optimizely Digital Experience Platform, Quadient CCM platform, Contentsquare, Whatfix, RapidSpike, etc., all belong to a category of solutions that help Digital Experience Platform. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Popular Business Setting
for Optimizely Digital Experience Platform
Top Industries
- Internet
- Non-Profit Organization Management
- Marketing and Advertising
Popular in
- Mid Market
- Enterprise
- Small Business
Optimizely Digital Experience Platform is popular in Internet, Non-Profit Organization Management, and Marketing And Advertising and is widely used by Mid Market, Enterprise, and Small Business.
Comprehensive Insights on Optimizely Digital Experience Platform Use Cases
How efficiently Does Optimizely Digital Experience Platform manage your Engagement Management?
What benefits does Optimizely Digital Experience Platform offer for Products & Pricelist Management?
What makes Optimizely Digital Experience Platform ideal for Onboarding?
How efficiently Does Optimizely Digital Experience Platform manage your Product Marketing?
11 buyers and buying teams have used Cuspera to assess how well Optimizely Digital Experience Platform solved their Digital Experience Platform needs. Cuspera uses 3365 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Digital Experience Platform needs.
Customer Testimonials
CUSTOMERS | TESTIMONIALS |
---|---|
|
It would be remiss of me not to tell you how amazing the Whereoware team is! I work with a lot of agency partners, and the current team has been extraordinary during this heavy lift. Very knowledgeable, patient and giving this project their 110%. Testimonial By Christine Kapp |
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I have found the platform to be scalable and easy to use. Optimizely’s roadmap and recent acquisitions have demonstrated that they’re serious about creating a truly robust DXP solution. I’m excited to be working with Optimizely because it's not just about websites anymore. Testimonial By Heather Resh |
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Insights from Optimizely have helped us radically raise more money—millions and millions of dollars online over the years. Testimonial By Scott Harrison |
CUSTOMERS | TESTIMONIALS |
---|---|
Christine Kapp Cuisinart |
It would be remiss of me not to tell you how amazing the Whereoware team is! I work with a lot of agency partners, and the current team has been extraordinary during this heavy lift. Very knowledgeable, patient and giving this project their 110%. Testimonial By Christine Kapp |
![]() Heather Resh Global Credit Union |
I have found the platform to be scalable and easy to use. Optimizely’s roadmap and recent acquisitions have demonstrated that they’re serious about creating a truly robust DXP solution. I’m excited to be working with Optimizely because it's not just about websites anymore. Testimonial By Heather Resh |
![]() Scott Harrison Founder & CEO Charity: Water |
Insights from Optimizely have helped us radically raise more money—millions and millions of dollars online over the years. Testimonial By Scott Harrison |
Case Studies
CASE STUDY Dale Carnegie
Case Study Atlassian
Case Study Blue Apron
Case Study Alaska
Case Study FSA Store Retail
Case Study AutoScout24 Retail
Video
How Brand Templates Work in Optimizely Content Marketing Platform

Frequently Asked Questions(FAQ)
for Optimizely Digital Experience Platform
What is Optimizely Digital Experience Platform?
Optimizely Digital Experience Platform is a Progressive Delivery and Experimentation platform used by Marketing, Product management, and Engineering teams. It can be deployed in industries such as Media, Retail, Financial Services and other High Tech enterprises.
The Optimizely DXP’s product experimentation and feature management tools can be used by Engineering and product teams to tweak product quality and provide quicker product shipping. It also has tools and features that allow testing of messages for choosing the ones that can provide the best results and personalization of campaign management that could be used by Marketers to produce better ROI on marketing activities.
Optimizely DXP can be used for support with creation of applications on channels such as TV and IoT, in addition to Website and Mobile apps.
What is Optimizely Digital Experience Platform used for?
What are the top features of Optimizely Digital Experience Platform?
Who uses Optimizely Digital Experience Platform?
What are Optimizely Digital Experience Platform alternatives?
Where is Optimizely Digital Experience Platform located?
Optimizely Digital Experience Platform Competitors
Optimizely Digital Experience Platform Features
- Low
- Medium
- High
FEATURE | RATINGS AND REVIEWS |
---|---|
AI Powered | Read Reviews (13) |
Analytics | Read Reviews (268) |
Custom Reports | Read Reviews (657) |
CAPABILITIES | RATINGS AND REVIEWS |
---|---|
AI Powered | Read Reviews (13) |
Analytics | Read Reviews (268) |
Custom Reports | Read Reviews (657) |
Optimizely Digital Experience Platform Integrations
Optimizely Digital Experience Platform integrates with a wide range of software applications through its robust data import and export capabilities.
Few API Integrations for Optimizely Digital Experience Platform
Software Failure Risk Guidance
?for Optimizely Digital Experience Platform
Overall Risk Meter
Top Failure Risks for Optimizely Digital Experience Platform
Optimizely, Inc. News
Optimizely Debuts Agent Orchestration Platform at Annual Opticon Event - MarTech Cube
Optimizely unveiled its Agent Orchestration Platform, Opal, at the Opticon event. Opal enhances AI capabilities with specialized agents, a drag-and-drop interface, and seamless integration with existing tools. The platform supports tasks like content drafting and web performance analysis, aiming to streamline workflows and improve marketing efficiency.
Optimizely Named 'Best Content Management Platform' in 2025 MarTech Breakthrough Awards
Optimizely Named 'Best Content Management Platform' in 2025 MarTech Breakthrough Awards
Introducing the Optimizely Experimentation MCP Server
Optimizely introduces the MCP Server for Experimentation, integrating AI-powered development tools with its platform. This server allows developers to manage feature flags and experiments directly from their IDE using natural language, enhancing workflow efficiency. Key features include development-integrated experimentation, real-time debugging, automated flag lifecycle management, and SDK code generation. The MCP Server operates locally, ensuring data security and instant performance. Currently in closed beta, it aims to revolutionize AI-driven experimentation.
Optimizely Launches GEO-Ready CMS for AI Search Visibility
Optimizely has launched new features for its content management system (CMS) to enhance visibility in AI-powered search engines. The update introduces Generative Engine Optimization (GEO) tools, including Q&A field generation, GEO-specific metadata, and AI indexing enhancements. These features aim to help marketers optimize content for both human and AI audiences, addressing the evolving search landscape influenced by AI technologies like ChatGPT.
Optimizely, Inc. Profile
Company Name
Optimizely, Inc.
Company Website
https://www.optimizely.com/HQ Location
119 5th Ave, 7th Floor, New York, New York Optimizely, US
Employees
251-500
Social
Financials
SERIES D
How can Optimizely Digital Experience Platform enhance your Social Media Analytics process?